Sat.May 11, 2019 - Fri.May 17, 2019

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The Rise, Fall, And Rise Again Of The Integrated Developer Toolchain

Forrester eCommerce

The recent merger of CloudBees and Electric Cloud is a sign of the times in the world of DevOps as integrated DevOps solutions come back into vogue. Not too recently, this would have been looked down upon as a step in the wrong direction when it comes to innovation and providing value to developers. But […].

Customer 391
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How to Maximize Warehouse Efficiency For Your Ecommerce Merchandise

BigCommerce

Where do you store inventory? In your living room or garage? At a leased warehouse space? With a third-party provider?

eCommerce 402
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How Google’s New Layout Predicts the Future of SEO

Kissmetrics

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic? Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. They look at factors like page speed, brand queries, and hundreds of other factors that it may have not been placing much emphasis on in the past.

SEO 279
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7 Email Autoresponders That Make Money On Autopilot For Your Online Store

My Wife Quit Her Job

Those of you who have followed me since the beginning know that I’ve been running a 7 figure ecommerce store since 2007. But did you know that email marketing makes up over 30% of my sales? Not only that, but over 20% of that revenue is derived from my email autoresponder sequences which generate money for my online store on autopilot. In fact, 7 autoresponders that I created “once” long ago now bring in over 6 figures worth of income every single year without me having to do a

eCommerce 267
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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The New Era Of Marketing Strategy

Forrester eCommerce

Marketing has been a story of eras: from mass marketing to the direct marketing era to digital marketing, and now data-driven marketing. As marketing strategy changes and marketing resources shift, so do consumers and customer loyalty — today, consumers use more devices, ad blockers and other privacy protection tools, and still have increasingly sophisticated customer […].

Marketing 381
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Newsletter Retargeting 101: How to Capture Would-Be Customers Using Emails

BigCommerce

The truth about ecommerce is that it’s a numbers game.

Games 365

More Trending

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Imagine 2019: Magento Expands Everything

Optimizely

This week was Magento Imagine 2019 with 3,000-plus ecommerce leaders from around the world converging on Las Vegas for breakout sessions, live customer panels, and much more. The team at Zaius was lucky enough to attend for the first time this year, now as one of the newest Magento Technology Partners. It was great to see a different approach to an industry ecosystem and how Magento (now part of Adobe) impacts the enterprise retail tech market by cultivating a true community that thrives togethe

Magento 150
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To Excel At Customer Obsession, You Need An Adaptive Operating Model

Forrester eCommerce

Many firms have used Forrester’s principles of customer obsession to guide their business and IT transformation journey, striving to be customer-led, insights-driven, fast, and connected. But in their pursuit, most firms fall short when it comes to organizational change. Rather than undertake a full organizational design exercise, firms are adopting tactical change, creating agile delivery […].

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80 Most Common Ecommerce Website Mistakes in 2019 Explained

Ecommerce Platforms

If you’ve tried running an ecommerce website , then you already know how fierce the competition is out there. The number of ecommerce businesses is increasing quite exponentially because we all want a piece of the action- especially considering thawt the volume of digital buyers globally in 2019 is about to hit 2 billion. Now, let’s face it- there are winners and losers in the online shopping space.

eCommerce 181
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RTP Editors Reveal Top Takeaways From #RIC19

RTP blog

Retail TouchPoints. successfully wrapped up its fifth Retail Innovation Conference. last week, and there was no shortage of insights shared throughout the three-day event. The agenda included top-notch content, such as how to combine iteration and innovation to build a disruptive retail experience; how next-gen CEOs are approaching physical retail strategies ; and best practices for AI implementations.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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The Empowered Marketer: Josh Zloof of Sudden Coffee

Optimizely

Customer research is the core of every good marketing strategy. Finding product-market fit is nearly impossible if you don’t talk to a ton of people about your product, test it out, and find the audience who truly loves it. This is exactly the method that helped Josh Zloof find the right customers for Sudden Coffee. He faced what seemed like an insurmountable challenge — how do you change the bad reputation of instant coffee?

Marketing 150
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Let’s Get Everyone To The Future

Forrester eCommerce

At 5 a.m. this Saturday morning, I will be in a huddle of a few dozen hardy individuals in subfreezing temperatures. At the hour, we will begin a “race” through 60 kilometers of beautiful desert surrounding Utah’s Bryce Canyon. I put “race” in quotation marks because, except for the premier athletes at the front of […].

Customer 370
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10 best practices for a successful ecommerce homepage

GetElastic

According to Statista, ecommerce sales are projected to grow to almost $3.5 trillion in 2019 and grabbing only a tiny portion of the market share means generating some serious profit. However, in order to start a successful online business, you need to create an outstanding website. Since the homepage is the first thing users see when they visit your site, we want to concentrate on this element and explain how to take care of it most effectively.

eCommerce 166
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How Retailers Can Capitalize On Mobile

RTP blog

By Samir Addamine, FollowAnalytics Retailers are trying to make up for lost time — and regain lost customers — by creating high-tech offline experiences that match the ease and convenience of e-Commerce. However, despite the fact that more and more retailers are focusing on the e-Commerce experience, relatively few have turned to native apps to try and attract customer interest.

Mobile 150
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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You’re Not Doing Enough with Your Ecommerce Newsletter

Optimizely

Does your ecommerce newsletter suck? Your open rates are just OK; your clicks so-so; and you get the occasional conversion, but there’s clearly more you could be doing with your customer newsletter. Think about how many email newsletters you receive each week yourself. How many do you read, how many sit in your inbox unread for weeks, and how many do you delete immediately before eventually unsubscribing?

eCommerce 150
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It’s Time To Transform Insurance Claims

Forrester eCommerce

My house is almost a hundred years old. And while it might have some lovely period features (often estate agent speak for dilapidation), it also requires constant care. This makes good home insurance vital. Because I am an insurance geek and cover insurance at Forrester, insurance companies that get me as a customer are rather […].

Customer 363
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15 tools to help ecommerce practitioners scale and grow

GetElastic

In 2018, 11.9% of all retail was attributed to ecommerce, this number is expected to increase to 17.5% in 2019. Considering that retailers reported $3.53 trillion in sales in 2017, it’s safe to say that ecommerce has a big future. The world of ecommerce is highly competitive, not to mention having to battle the giants like Amazon and eBay. These tech giants are changing the game entirely by making it possible for anyone to sell products, from anywhere, at anytime.

eCommerce 154
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The Ultimate Guide To Square Fees for 2019

Ecommerce Platforms

The most probable answer to why you might be a little curious about Square's fees is the need to use a safe mobile payment method. If I want to handle payment processing with more precision, this is the first stopover before I do any sign-up. It educates you more about API integration, pricing, inventory and invoice management. You don't just jump right in haphazardly!

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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256: Sunny Lenarduzzi On How To Start A YouTube Channel

My Wife Quit Her Job

Today, I’m really happy to have Sunny Lenarduzzi on the show. Sunny and I met at Social Media Marketing World where we were both speakers and she has over a decade of experience as an award winning video, social media and brand strategist. She helps entrepreneurs elevate their businesses on YouTube and her clients have generated over 5M in revenue from organic YouTube traffic.

Channel 120
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What’s Hot In Insurance Tech In 2019?

Forrester eCommerce

In 2019, the pressure on insurance business and technology leaders isn’t letting up. Earlier this year in Forrester’s “How Five Drivers Will Shape Insurance Business Technology Investments In 2019” report and webinar, we examined the drivers shown here that are shaping insurance business priorities. What Did We Learn? These five drivers are refocusing executive and […].

Webinar 361
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B2B Online 2019: How to take your commerce practice from good to great

GetElastic

For more than half a decade B2B Online has been a go to destination for B2B digital business leaders. It has earned this acclaim by providing manufacturers, distributors, and commerce practitioners from B2B businesses a tailored forum to network with, learn from, and collaborate with their peers and their partners. However, any event of this nature or size, there are always a few looming themes or questions asked in need of answers.

B2B 151
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How To Do Keyword Research For Google Ads

Store Growers

There are tons of great articles on how to do keyword research. And rightly so. Finding the right keywords can be extremely valuable to your business. But unfortunately, most keyword research ends up in a forgotten spreadsheet somewhere. I’ve been guilty of this myself. Many times I’ve started the research but didn’t follow through somewhere along the way.

SEO 143
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Recart Review: A Customer Journey Solution (March 2019)

Ecommerce Platforms

Cart abandonment is a universal nightmare for eCommerce brands. Recart focuses on reducing the holes in your bottom-of-the-funnel strategy so that you can eliminate the headaches associated with lost revenue. When you do all the hard work to get your customer through to your checkout page, there's still a 75% chance that they'll leave without buying anything.

Customer 135
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Who Moved The Communications Services Sector?

Forrester eCommerce

Success in the communications services sector is indeed a capricious piece of cheese. In it, every new technology advancement brings new business models, new security and sociopolitical debates, brand new industries of disruptors, and even new job roles for man and machine. As new technologies mature, the distinction between technology, media and telecommunications industries blur. […].

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Why you need to meet me in London at Gartner CX

GetElastic

It’s no longer about just providing a product or service; the experience brands and businesses deliver to their consumers has become the epitome of what deems success today. And as businesses continue to evolve what their customer experience (CX) strategy should look like, they often look towards the experts for those answers. Enter in Gartner Customer Experience & Technologies Summit (Gartner CX).

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ParcelHero says 24-hour round-the-clock deliveries are the future of e-commerce

Retail Technology Review

Amazon’s $800 million investment in free next-day deliveries may be making headlines, but the home delivery expert ParelHero says same-day 24/7 deliveries are the future of e-commerce.

eCommerce 135
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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Optimizely Review and Pricing: Easy Experimentation (May 2019)

Ecommerce Platforms

Creating the perfect website is tough. That's where tools like Optimizely come in. You need to find the ideal host, a CRM system you can trust , even a reliable checkout process. Even if you get everything right first-time around, today's online stores are dynamic things. Often, they need to be constantly assessed and improved to ensure that they continue to deliver results.

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Reviewing Forrester’s 2019 New Tech Predictions — How’d We Do So Far?

Forrester eCommerce

Back in November, Forrester outlined its 2019 predictions for a set of hot emerging technologies. We identified which markets were likely to command big investments in the new year and even predicted that GE would turn a corner this year. Let’s see how we did so far with a few of them. Additive manufacturing will save […].

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3 crucial tactics for effective ecommerce brand reputation management

GetElastic

In a time where news about crises in a business spread like viruses do, and the tipping point of issues is basically under one hour, effective brand reputation management can help protect companies. Today, brand reputation management is more important than ever to businesses, and the rapid progression of technology has made it easier for companies to track and monitor the conversations and sentiments around their brands.

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How to Decide Which Online Sales Channel to Sell Your Products On

SellBrite

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. From Amazon to WooCommerce, each ecommmerce platform comes with its own set of unique features to help you manage your business well. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

Channel 129
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt