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Reading Time: 8 minutes. Starting a new ecommerce business can be a serious challenge. The digital marketplace gets more crowded every year, putting increasing pressure on sellers to optimize every element of their marketing practices. In such a competitive field, even small errors could hold your business back. Even more, these issues can pop up at any point in the customer experience, so it isn’t always easy to determine what’s going wrong.
The best email automation tools are a must-have investment for today’s growing businesses. Email continues to be the best way of reaching and nurturing your target audience today, and email automation solutions are crucial for sending the right messages at the right time. Around 89% of marketers use email as their primary channel for customer contact, and this would be impossible without email automation software.
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If you've ever found yourself scratching your head at a 3-letter acronym in an ecommerce related article or document, this post is for you. We've compiled 99 of the most common 3 letter acronyms you'll find in online business, from a wide range of functions including IT, marketing, web development, SEO, web analytics, web design and logistics. Roll over any acronym to see its title, or click its link to see a full definition.
The risks of climate change took center stage during 2021, as UN scientists linked global warming directly to human activities. With global attention focused on mitigation, adaptation and resilience, how are retailers managing related risks and considering possible business opportunities? In 2021, Breckinridge Capital Advisors completed a program of engaging with retail sector issuers in the dollar store/general merchandise and aftermarket auto parts subsegments to learn about how they are respo
The risks of climate change took center stage during 2021, as UN scientists linked global warming directly to human activities. With global attention focused on mitigation, adaptation and resilience, how are retailers managing related risks and considering possible business opportunities? In 2021, Breckinridge Capital Advisors completed a program of engaging with retail sector issuers in the dollar store/general merchandise and aftermarket auto parts subsegments to learn about how they are respo
Meet Chiara De Gasperin, Forrester’s Newest Digital Intelligence Analyst, if you are interested in digital data insights. Start discovering Chiara's best "job-cocktail" to understand if it tastes good to you too. Have a brainstorming with her if you think your relevant priorities are “Collect And Analyze Data For Customer Insights” and “Enable An Insights-Driven Business”.
The number of website data breaches is steadily growing. Statista data shows the number of U.S. breaches rose from 662 to more than a thousand in recent years. Some industries like government and healthcare have been particularly affected. For instance, recent data by Verizon shows data breaches in the healthcare industry increased by 58 percent. You may be thinking, “What is a website data breach exactly, and should I be worried?”.
This post originally published in 2019 has been updated for accuracy and relevance. Voice recognition devices are a growing trend especially when used in a shopping capacity. Research?shows that 32% use voice-activated search daily instead of typing, and that 43% shop online with voice-activated devices.?. It makes sense the likes of Amazon, Google and Apple would stay ahead of the curve with voice-enabled devices as the public moves more towards voice search on the internet.
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
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Over the last year at Elastic Path, we have seen more and more brands who need to run digital commerce for multiple business models. Whether they are a B2B business launching D2C for the first time, or a D2C brand getting into B2B2C for the first time, more and more companies are looking for solutions to help them power all routes-to-market. In this post we will: Explore this trend.
Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces. In the face of rising acquisition costs, these marketplaces have replaced DTC as the go-to platform for effective media spend, burying retailers further down the list.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
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Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
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Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
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The best Sendinblue alternatives offer an effective way to enhance your email marketing automation strategy without relying on Sendinblue. While it’s fair to say Sendinblue is one of the more appealing choices for email marketing today, thanks to its versatility, advanced features and low prices, it’s far from the only option. Sendinblue offers a reliable email approach to email automation, with the option to trigger campaigns using website engagement behavior.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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