Ecommerce Platforms
JUNE 7, 2021
The latest blockchain craze is non-fungible tokens, more commonly known as NFTs, however there’s begun to be some pushback from the artistic community that does many of the NFT designs. While there are still many who are enthralled by the profit potential of these new digital artworks, there are others who have begun telling the tale of an earth-killing monster.
Kissmetrics
JUNE 8, 2021
Content writing can be difficult. Just consider these numbers. An astonishing 98 percent of all marketing teams say written content is their most-used content type, yet one in three marketers admit their content writing is only “somewhat” or “not so” effective. In other words, there’s a whole lot of content out there that isn’t doing what it should be.
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My Wife Quit Her Job
JUNE 6, 2021
In this post, you’ll learn why you should avoid Stripe payments to process credit cards for your online business. Here’s my story. First off, I want to come out and say that I love Stripe as a product. Their signup process is easy and they have the best credit card processing API in the industry. Most applications support Stripe out of the box and they provide libraries for geeks like me who like to code custom functionality into their websites.
Forrester eCommerce
JUNE 7, 2021
Forrester’s latest research on digital business maturity shows that business leaders now consider accelerating the shift to digital business the most critical priority in 2021. It should come as no surprise that COVID-19 has widened the digital business gap between digitally advanced firms and firms that were caught off guard by the pandemic. Less obvious […].
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Retail TouchPoints
JUNE 10, 2021
Beauty brand Lancôme has upped its experiential retail game, launching an augmented reality (AR) experience at its flagship store located on the famous Champs-Elysées in Paris. L’Oréal Group , which owns Lancôme, selected the landmark store (which saw 30,000 visitors monthly pre-COVID) for the experiential offering that blends the physical and digital worlds.
Kissmetrics
JUNE 7, 2021
On June 2 nd Google released a core update. And in July there will be another one. During the first few days, most of us marketers and SEOs saw little to no changes in our rankings or search traffic. But on Sunday June 6th, many of started noticing shake ups. Some of my friends saw declines and others saw gains. Remember, when someone drops in rankings, someone else takes their spot.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
JUNE 7, 2021
The fastest-growing companies are innovation leaders. Our research reveals that innovation leaders grow at 2.6 times the industry average. This indicates that a tech-driven and sustainable innovation strategy is mission critical for firms to survive disruption and succeed in times of continual and rapid change. Tech executives who nurture a culture of innovation, adopt tech […].
Retail TouchPoints
JUNE 9, 2021
According to Coresight Research ’s Inside the World of Amazon’s Private Label Offering report, Amazon now has over 22,617 products from 111 private label brands across nearly every category — three times the number of brands they had in 2018. While Amazon states that private label represents less than 1% of its total sales, when drilling down to specific categories, the picture is much different.
Kissmetrics
JUNE 7, 2021
Are you dreaming of getting 1,000 organic clicks a day to your website? How about 10,000, or perhaps even more? These numbers are possible, and plenty of websites achieve it (I’ve grown my site to x visitors per day using these techniques), but if you’re going to reach these numbers, then you’re going to have to rank your blog in Google’s top 10 search results.
lateshipment
JUNE 11, 2021
Major carriers such as FedEx and UPS offer shippers such as yourself the option to claim refunds when they commit a service failure. Claiming refunds for service failures is a must-do to ensure that you’re not overpaying your shipping carrier. Given that over 15% of parcels shipped through them face service failures and delivery issues (P.S it becomes 2x or even 3x during busy seasons such as holidays).
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Forrester eCommerce
JUNE 10, 2021
Technology transformation is a fundamental lever to change the workings of government. Government priorities, including higher citizen engagement, improved productivity, and stronger economic growth increasingly depend on digital technology.
Retail TouchPoints
JUNE 7, 2021
Traditional retailers across the country have been playing catch-up for decades, trying to meet the changing needs of the consumer. Shoppers increasingly want the convenience of online shopping and anywhere fulfillment. This vast migration of consumers from brick-and-mortar stores to the digital marketplace began at least as early as Amazon opening its doors.
Kissmetrics
JUNE 11, 2021
Have you ever wanted a fast way to get the best deals in retail stores like Walmart, Home Depot, Target, and more? Whether you’re just looking to save some money or you’re into retail arbitrage, the ability to easily check product inventory from the comfort of your home is something many people only dreamed about. Until BrickSeek came along, that is.
BigCommerce
JUNE 11, 2021
Effective decision making starts with data.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Forrester eCommerce
JUNE 7, 2021
Defining specific types of digital audiences allows marketers to plan and deliver more respectful and relevant digital experiences at scale using the available information at the moment of each interaction.
Retail TouchPoints
JUNE 7, 2021
GNC is expanding distribution for a selection of its vitamins and supplements to more than 4,000 Walmart stores and on Walmart.com. Beginning in June, GNC will offer an initial selection of men’s and women’s essential everyday vitamins, merchandised in several different formats at Walmart brick-and-mortar stores. GNC Holdings, the retailer’s parent company, went through a “pre-packaged bankruptcy” in June 2020 that included closing 800 to 1,200 of its stores.
Kissmetrics
JUNE 8, 2021
When it comes to your website, speed matters. The longer your page takes to load, the more traffic you’ll lose. A few years ago, Google launched its mobile-friendliness update and made page load speed one of its mobile search engine ranking factors. Today, load speed affects your position in the SERPs ; so uses may not be able to see your page at all if it loads slowly.
Ecommerce Platforms
JUNE 9, 2021
The term “web hosting” can sound complicated and it can scare people looking to make their way into ecommerce. However, in 2021 web hosting isn't complicated. Picking between hosting companies should be one of the first things you do as a retailer, right up there with choosing your platform or deciding on your store's name. If you are set on WordPress and you've found yourself asking any of these questions.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Forrester eCommerce
JUNE 11, 2021
Apple kicked off its annual developer conference on Monday, June 7, 2021. One of its big announcements was iOS 15. iOS 15 makes experiences more intelligent and more intuitive. Apple is adding features that help its customers 100 times a day in little moments throughout the day, every day. In some ways, you could say […].
Retail TouchPoints
JUNE 9, 2021
Amazon Pharmacy has launched six-month prescriptions for Prime members, starting at a cost of $6 for common ailments. The offering was added the day after Walmart launched the Walmart+ Rx program, which provides prescription discounts of up to 85% for Walmart+ members. The $6 subscriptions include medications for high blood pressure and high cholesterol.
Kissmetrics
JUNE 10, 2021
What do backlinks, reverse image search, and your business have in common? Your bottom line. Sure, you can blog until you have hundreds of posts on your site, but it takes time. Can your business afford to wait? Probably not. This is where a backlinks strategy comes in. Not only can it help with boosting your domain authority (DA) , but it could expose your business to a new audience who may want to buy from you if you target the right sites.
My Wife Quit Her Job
JUNE 9, 2021
Today, I’m happy to have Ian Cleary on the show. Ian runs RazorSocial where he helps companies with their digital marketing efforts, and today we’re going to talk about website design, content marketing, and how to do a full audit of your site for SEO and conversions. If you own a website of any kind, then this episode will improve your online sales!
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Forrester eCommerce
JUNE 11, 2021
Kubernetes is going mainstream—at least, that’s what we are told at the KubeCon conferences, Cloud Native Computing Foundation (CNCF) case studies and various vendor success stories. But those high-profile use cases are dominated by the cloud hyperscalers, software and SaaS providers, tech equipment makers, and telcos. Big banks and other financial services providers with way-above-average […].
Retail TouchPoints
JUNE 11, 2021
Just because ecommerce has become reasonably ubiquitous does not mean that in-store retail shopping is dead. In many cases, ecommerce brands are opening brick-and-mortar locations. Companies such as Amazon, Boll & Branch and Fabletics have opened and continue to open physical retail locations at a surprising rate. They realize what Apple discovered several years ago: some products sell best when customers can touch and feel the merchandise — and because of that, using cross channel attributi
Kissmetrics
JUNE 11, 2021
Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. This guide will offer you a detailed breakdown of what marketing objectives are, what are the best practices for creating effective marketing objectives, and a few examples of what successful marketing objectives lo
Omnisend
JUNE 11, 2021
Reading Time: 5 minutes. On June 7, Apple released news of its upcoming updates for iOS 15. These updates are causing quite a stir in the email marketing community since Apple users will now be able to: Turn off open tracking Hide their IP addresses Hide their email addresses. Of course, you can understand the brouhaha that this is causing, since the biggest takeaway is that open rates will most likely be turned off by the users.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Forrester eCommerce
JUNE 10, 2021
In our recent research, we have demonstrated how a Future Fit tech strategy gives your company the foundations for customer and business success. And we have determined that companies that are customer obsessed grow 2.5 times faster than others. Creativity – finding new solutions to old problems and making breakthroughs to new business models, new […].
Retail TouchPoints
JUNE 8, 2021
Italian brand Golden Goose has amassed a cult-like following for its hand-made distressed sneakers — and now it has taken that “perfectly imperfect” aesthetic and translated it into a physical space in Beverly Hills, Calif. With the ambition of bringing the Italian “hand-made tradition” to the world, the brand merges artisanal craftsmanship and Made in Italy manufacturing for its collection of sneakers, clothing, accessories and bags, which have become known for attention to detail and their “li
Kissmetrics
JUNE 7, 2021
Are you searching for new ways to make sense of the marketing data you’ve been aggregating? With the continuous growth in artificial intelligence (AI) and the ever-collecting stores of data, there’s a better way to view and use existing marketing data. While many online tools promise functionality to allow users to see data in a whole new way, search engine Wolfram Alpha actually delivers.
lateshipment
JUNE 10, 2021
The contemporary shipping process is changing rapidly, and as a shipper, you need to streamline your process. Streamlining your company’s shipping process implies having a more efficient and speedy supply chain, something most clients prefer. Forbes suggests that , you need to devise effective ways to speed up the shipping process for your company to remain competitive.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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