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I’m pleased to announce the publication of the first of my two generative AI (genAI) Marketing in APAC reports, “The State Of Generative AI For Marketing In Asia Pacific.” The data overview report covers a wide range of topics on APAC marketers’ use of genAI, including adoption, investment, use cases, benefits, challenges, and concerns.
Disney Advertising and Walmart ’s retail media division Walmart Connect are teaming up to bring retail media insights to Disney’s streaming TV platforms, including Hulu and Disney+ , for programmatic advertising campaigns and measurement. Walmart’s audience and measurement solutions will now be available for brands’ use across Disney’s addressable streaming inventory, offering advertisers closed-loop attribution on their campaigns by applying Walmart’s omnichannel purchase data via clean room te
Temu and Shein have quickly become household names, with each app experiencing explosive growth and racking up millions of downloads in just a few months. While Temu is relatively new to the market, Shein has been building its reputation for over a decade. But how do these companies fare against other Chinese competitors like AliExpress? And more importantly, which offers a better shopping experience: Temu or Shein?
As Magento 2 nears its 10 th anniversary, it continues to evolve as a powerful eCommerce platform serving hundreds of thousands of merchants, from small startups to large enterprises. From its inception in 2007, the organization has remained at the forefront of the eCommerce evolution, as it popularized open-source platforms, modular architecture, multi-store functionality, and mobile-friendly features.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
In today's digital landscape, where data breaches and cyber threats are ever-present concerns, the security and integrity of customer data are paramount for ecommerce retailers. As technology continues to evolve, ensuring that service providers adhere to stringent security standards has become a top priority. This is where SOC 2 certification comes into play.
What do Beyoncé, Harvard University and Target have in common? Each has faced legal action over claims they violated the Americans with Disabilities Act (ADA) with inaccessible websites. They’re hardly alone. In 2017, website and app lawsuits totaled just over 800, yet by the close of 2023, the volume had climbed to more than 8,200. And retail is the industry leading the way with the most ADA website lawsuits.
What do Beyoncé, Harvard University and Target have in common? Each has faced legal action over claims they violated the Americans with Disabilities Act (ADA) with inaccessible websites. They’re hardly alone. In 2017, website and app lawsuits totaled just over 800, yet by the close of 2023, the volume had climbed to more than 8,200. And retail is the industry leading the way with the most ADA website lawsuits.
I have nearly 6000 students across 2 courses that I teach over at Profitable Online Store and Profitable Audience. And recently, I’ve been analyzing the character traits of both successful and unsuccessful students in my courses. What makes one student more likely to succeed over another? In this episode, I reveal what I discovered with my partner Toni.
Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. Celebrating over 26 years in business, McManus discusses the strategic shift from offering a wide range of products to focusing on high-margin, specialized items like bar foot
Artificial intelligence has revolutionized the way businesses and individuals operate by using data to power tools that can analyze, respond, predict and create in a manner similar to the human brain. Today, it is hard to imagine any sector where AI has yet to be deployed in some capacity, including, increasingly, retail, which has turned to AI for everything from streamlining the supply chain to personalizing shopping experiences.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
Holiday and full-year sales fell, and net income plunged. But the CEO of one of the retailer’s owners says its ongoing profitability could merit an expansion.
Enabling memory in ChatGPT facilitates personalized responses. The related "temporary chats" option is handy for privacy. The post Using ChatGPT’s Memory Feature appeared first on Practical Ecommerce.
Today, I am happy to announce the publication of the Forrester Reference IT Capability Map. This is a comprehensive, mutually exclusive and comprehensive statement of the major capabilities used to define and deliver IT and digital systems, individually and at a portfolio level.
Does this sound familiar? You have a huge amount of data in different places. Getting and managing the right information for your product catalogs is a time-consuming task, and you aren’t 100% sure your data meets the quality standards necessary to keep each sale from becoming a return: accurate, complete and up-to-date. In 2024, There is a New Way to Manage Data: A Data Management Hub A data management hub, equipped with the appropriate resources, gives companies of all sizes the tools to succe
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Consumers can now shop directly on Google's search results without visiting merchants' ecommerce sites. The post Google Revs Ecommerce SERPs appeared first on Practical Ecommerce.
The consistent, high-usage profile of data centers may lead us to believe that cloud data centers are markedly more sustainable than private cloud data centers. But data shows that public cloud now has a greater carbon footprint than the airline industry – a notoriously carbon-intensive segment.
Goodwill Keystone Area has partnered with Reworld to offer no-cost electronics recycling at its 42 stores and donation center sites located across 22 central and southeastern Pennsylvania counties. Eligible devices — including TVs, computers, mobile devices, gaming systems, toasters and vacuum cleaners — will be repaired and resold; items at the end of their life will be responsibly recycled by Reworld, which has recycled more than 135 million pounds of e-waste to date.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
In a data-saturated world, the pathway to uncovering valuable insights hinges on the strategic utilisation of first-party data. From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. In part two of this three-part series, I answer the five top questions every European retailer has about unlocking the power of first-party data in a way that drives actionable insights and
VMware Has Evolved Over the years, most of the Fortune 5000 have standardized on VMware technologies. However, once Broadcom announced its intent to acquire VMware, many of the tech leaders at these firms, concerned with the acquisition, began exploring options.
In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Two digital-first brands, Misen and ModCloth , are partnering with Cart.com to improve their omnichannel fulfillment and logistics operations. Operating 14 omnichannel fulfillment centers nationwide, Cart.com provides brands and retailers with third-party logistics (3PL) solutions and proprietary software such as its Constellation Order Management System (OMS) and warehouse management technology, designed to get products to customers as quickly and efficiently as possible.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Much of digital advertising will change when Chrome eliminates third-party cookies. Thus the fear. The post Google’s Cookie Delay Reveals Industry Fears appeared first on Practical Ecommerce.
AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.
When DoorDash launched in 2013, it was all about restaurant delivery. Now, in addition to dinner from the local taco joint, you can order garden mulch from Lowe’s , mascara from Sephora and tequila for some margaritas to spice up Taco Tuesday, all in the same app. In fact, DoorDash’s reach has expanded so much in the past decade that the company has shifted its overall mission from food delivery to becoming the “ local commerce app.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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