UpSellIt

JULY 24, 2020

Effective strategic partnerships are key for driving scalable growth and exceeding KPI targets within an affiliate program. The partnership between UpSellit and Advertise Purple , a leading Affiliate Marketing Agency, has helped numerous clients achieve greater success and thrive, even in uncertain times. To highlight the success of our partnership and demonstrate the efficacy of UpSellit’s solutions, our agencies came together to create a new case study. .

Shipping Costs 142

Shipping Costs Shipping Conversion Optimization Presentation 142

Optimizely

JULY 23, 2020

The demand for dark mode-compatible design is increasing as the setting is gaining popularity among consumers. Dark mode is a low-light display option with the purpose of decreasing eye strain, reducing screen brightness, and making content easier to read. But for Marketers, especially for those working with emails, it’s a new hurdle. With its inverted color scheme, dark mode is another variable for which Marketers have to account in email design.

Recommendation 195

Recommendation Presentation Marketing Consumer 195

BigCommerce

JULY 22, 2020

Let’s be honest.

Marketing 421

Marketing Supplies B2B eCommerce 421

Forrester eCommerce

JULY 22, 2020

We have just published our tech market forecast for the three largest European economies: France, Germany, and the UK (see “Tech Budget Outlooks For France, Germany, And The UK In A COVID-19 Recession“). Due to the coronavirus and resulting recessions, tech spending in Germany, France, and the UK will decline by 5% to 7% in […].

Marketing 405

Marketing Customer 405

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Kissmetrics

JULY 21, 2020

Please note: Once you install the extension, all you have to do is go to Google and perform a search. That is where you’ll see data. I promised that I would release a new version of the Ubersuggest Chrome Extension today, and now it’s out. You can go here to install it. If you are wondering what’s new… well, let’s just say the changes have made keyword research much better and a lot easier.

eCommerce 363

eCommerce SEO Social Media Mobile 363

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. If you're considering Klaviyo and want to learn more, you're in the right place! Klaviyo is an email marketing tool designed specifically for eCommerce businesses. We recommend leveraging the tool when preparing for the holidays , as it helps to drive more online revenue with much less effort.

eCommerce 316

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 316

Forrester eCommerce

JULY 20, 2020

Application development and delivery (AD&D) leaders focusing on velocity and cadence are finding there’s more to software delivery than going fast. These leaders are realizing that shifting their focus from outputs to outcomes can provide greater insight than velocity alone. Using value stream management (VSM) tools, AD&D leaders gain better insight into their organization’s processes […].

Management 370

Management Information Technology 370

Retail TouchPoints

JULY 21, 2020

As COVID-19 has accelerated the trend away from cash payments to mobile and other contactless methods, Starbucks and 7-Eleven have both expanded their mobile payment options. Starbucks Reward members using the company’s mobile app will be able to earn rewards, which Starbucks calls stars, when they pay with cash, credit and debit cards or mobile wallets.

Payment Services 320

Payment Services Mobile Payments Mobile Customer 320

Groove

JULY 23, 2020

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Leverage automation to remove manual labor, save time and money and improve organizational efficiency. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you.

eCommerce Marketing 222

eCommerce Marketing eCommerce Marketing Customer Loyalty 222

BigCommerce

JULY 24, 2020

Picture the inside of a plush department store. Above you, sparkling full-gamut LED lights illuminating the scene.

Department Stores 404

Department Stores eCommerce eCommerce Marketing Marketing 404

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

JULY 24, 2020

Adopting containers has become increasingly popular — consider that, as of 2019, 33% of global developers indicated that their development organizations currently use containers, and another 25% said they want to do so over the next 12 months. These numbers are not surprising when we consider the value containers offer, such as scalability, agility, and […].

Information 343

Information Technology 343

Retail TouchPoints

JULY 21, 2020

The coronavirus pandemic has done little to slow Aldi ’s growth: the low-price supermarket chain has opened its 2,000 U.S. store, and it plans to open 70 more brick-and-mortar locations in 2020. Four of those new stores will be in the greater Phoenix area, representing a new market for Aldi , as well as its first locations in Arizona. In 2021, Aldi plans to open stores in its 38th state, Louisiana, and will break ground on a new regional headquarters and distribution center located in Loxley, Al

Retail 245

Retail Marketing Customer Fulfillment 245

Optimizely

JULY 22, 2020

We recently chatted with Scott Rakestraw, Co-Founder at Upper Quadrant on an episode of the Empowered Marketer. Upper Quadrant is a data-focused marketing agency that specializes in creating rich, personalized omnichannel experiences through the use of customer data. Scott talks about his approach to mapping the customer journey, how to use the combination of data and customer psychology to create the perfect strategy, and the must-have campaigns every ecommerce brand needs to create.

Omnichannel 195

Omnichannel Marketing Customer Data eCommerce 195

lateshipment

JULY 24, 2020

The COVID-19 pandemic has had an enormous impact on the retail landscape. It has led retailers to accelerate their efforts towards digitizing their businesses and improving their eCommerce channels. Undoubtedly, one of the main spurs behind this push has been consumers’ widespread adoption of online shopping that has led to a massive spike in eCommerce sales and home deliveries.

Shipping Costs 200

Shipping Costs Shipping eCommerce Presentation 200

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

JULY 21, 2020

Over the last three months, we have estimated how the retail economies of 30 major US metropolitan areas are recovering from COVID-19. By aggregating 11 metrics (across retail sales, local economic indicators, and virus spread), our model predicts that these metropolitan areas will face differing levels of COVID-19 disruption. For these metrics, we looked at […].

Retail 334

Retail 334

Retail TouchPoints

JULY 23, 2020

Facebook recently announced the launch of Facebook Shops. This is a timely offering that could help small businesses stay afloat during the pandemic. Perhaps more important, it will help businesses and brands of all sizes showcase their products and close sales without shoppers ever having to leave Facebook or Instagram. The potential is enormous. Facebook Shops is offering businesses the chance to tap into a community of 2.6 billion people, engage them with relevant content and lead them quickl

eCommerce 240

eCommerce Social Media Channel Download 240

Ecommerce Platforms

JULY 23, 2020

Unsure about Wix pricing? You’re in the right place. Wix is one of the better known site builders on the market today. Offering one of the best ways for business owners to launch their presence online, Wix has captured the attention of companies around the world. Currently, Wix is the driving force behind millions of websites, and you don’t even need a bunch of tech skills to use it.

Payment Services 190

Payment Services Payments Subscription Social Media 190

My Wife Quit Her Job

JULY 22, 2020

Today I’m happy to have David Herrmann on the show. David runs Herrmann Digital LLC which is a company that specializes in scaling direct to consumer brands online and he has personally spent over a hundred million dollars in ads. He has advertised on Facebook, Instagram, Snapchat, YouTube and TikTok and today, we are going to talk about the best way to scale an ecommerce brand with paid advertising.

eCommerce 156

eCommerce Books Consumer Marketing 156

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Forrester eCommerce

JULY 19, 2020

What is the first thing you do to solve a jigsaw puzzle? You separate the similar pieces. This could be by color, border edges, and even piece size. B2B marketers can learn a thing or two from all the folks filling the empty hours at home working on puzzles. (It seems puzzle makers are having […].

B2B 312

B2B Customer Marketing 312

Retail TouchPoints

JULY 20, 2020

In a planned leadership transition, Michael Witynski has been named CEO of Dollar Tree. Gary Philbin, the company’s CEO since September 2017, is retiring but will serve as a member of the board through September 23, 2020. In December, Witynski was promoted from President and COO to a newly created position of Enterprise President. Witynski, who joined Dollar Tree as SVP of Stores in 2010, became COO in 2015.

Customer Experience 245

Customer Experience Operations Improvements Management 245

Omnisend

JULY 21, 2020

Reading Time: 6 minutes. Returning customers are, without a doubt, your most valuable customers. We already know that they have higher average order values, and are easier and cheaper to convert than first-time customers. With what we know about the value returning customers have, it’s important to recognize when they’re about to churn and how we can win them back.

Customer Retention 144

Customer Retention Customer Demo Channel 144

MakeWebBetter

JULY 22, 2020

Loyalty Programs aren’t any new concepts for the people in business and similarly, you must also be aware of its benefits. Your competitors have already implemented a loyalty program. Hence, how you plan to launch your loyalty reward points program to deal with customers’ interest is the point of consideration. 58.7% of internet users believe […]. The post 13 Smart Ways to Implement Loyalty Reward Points for eCommerce Customers appeared first on MakeWebBetter.

eCommerce 143

eCommerce Customer Customer Loyalty Gifts 143

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

JULY 20, 2020

During COVID-19, self-triage emerged as a critical component for healthcare organizations (HCOs) as members and patients struggled to navigate a complex ecosystem and determine the best setting for care based on their symptoms. In this collection, we provide a set of research reports that highlight the importance of self-triage during the pandemic and beyond to help HCOs get the most value from these investments.

Customer Experience 300

Customer Experience Customer 300

Retail TouchPoints

JULY 24, 2020

Consumers today want to know exactly what they’re buying — and many of them want to know how it was sourced, made, packaged, distributed and will be disposed. People are increasingly interested in contributing to a more sustainable, circular economy by choosing products that align with their personal values. They have become savvy enough to look beyond slogans and taglines for evidence to support product claims, and may even have specific criteria in mind when considering a product’s sustainabil

Supplies 244

Supplies Improvements Shipping Costs Apparel 244

ecomdash

JULY 23, 2020

Want better sales? Fix your return policy. Here's how to create an ecommerce returns process that drives sales. The post Ecommerce Return Policies 101 appeared first on Ecomdash.

eCommerce 135

eCommerce Operations 135

TalkingRetail

JULY 21, 2020

ACS has launched a new poster for retailers to help communicate the new rules on face coverings that come into force later this week. From Friday 24 July wearing a face covering will be compulsory in shops in England. The rules do not extend to workers in stores, although the government strongly recommends that colleagues.

Retail 132

Retail Recommendation 132

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Forrester eCommerce

JULY 22, 2020

Earlier this year, I blogged about how customer experience (CX) pros should be wary of what they hear about voice-of-the-customer (VoC) capabilities from some customer relationship management (CRM) vendors because customer feedback management (CFM) and VoC technologies offer more punch than CRM tools. Although this remains accurate as of today, recent announcements highlight that this […].

Games 284

Games Customer Customer Experience Management 284

Retail TouchPoints

JULY 20, 2020

When the staff in Lovesac ‘s Stamford, Conn. headquarters and 91 retail showrooms began to work from home under COVID-19 shelter-in-place orders, people had many things on their minds, but they didn’t have to worry about how to easily and efficiently communicate within the organization. “I think they went home feeling very comfortable that they had an information conduit that gave them the ability to continue business as much as was necessary,” said David Jensen, CIO/CTO at Lovesac in an i

eCommerce 229

eCommerce Operations Management Information 229

RetailDive

JULY 23, 2020

The retailer went big in the new millennium, even as clothing sales growth shrank. Its Chapter 11 filing Thursday isn't just about the pandemic.

Clothing 143

Clothing Retail 143

TalkingRetail

JULY 24, 2020

Central England Co-op has repeated its call that the government ‘urgently needs to do more’ to protect shopworkers after three recent incidents. The retailer, which has more than 260 stores across 16 counties, released details of the three attacks on shopworkers – one which included a knife and another a wrench – in an effort.

Retail 130

Retail Operations 130

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail