RetailMinded
APRIL 12, 2023
Content marketing is the best bet for you when you are a student entrepreneur or blogger looking to promote your site. This form of advertising doesn’t require investing a lot of money into it. Besides, you can engage in it yourself. Content marketing isn’t too complicated when you have a solid strategy. Of course, creating one takes a lot of time. As a student, you might lack it.
Wiser
APRIL 10, 2023
As a retailer, getting shoppers into your store is the first big hurdle, but then comes an even more complex beast— getting them to make a purchase. One essential component of this is using the best retail assortment strategy for your store. For some retailers, simply offering a wide variety of items is the key, even if they’re somewhat unrelated.
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Forrester eCommerce
APRIL 12, 2023
Find recommendations for how to best prioritize journeys and discover our Customer Journey Prioritization Tool for doing the prioritization work.
Salsify
APRIL 13, 2023
Website merchandising is the process of arranging your direct-to-consumer (DTC) website in a way that supports conversion.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Forrester eCommerce
APRIL 12, 2023
Pity our friend ChatGPT — he is misunderstood and destined to disappoint every C-suite executive who sees him as a magic force that eliminates the need for human agents in their contact center. He is a powerful fellow that will have an outsized impact on the contact center, but not yet and not on his own.
Retail TouchPoints
APRIL 12, 2023
The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Launched in 2019, the Retail Media+ organization offers suppliers managed service and self-service media buying opportunities on both physical and digital retailer-owned properties as well as offsite media channels including social, display and video.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Fastr
APRIL 13, 2023
You know that having a fast and reliable ecommerce website is essential. However, have you ever considered the impact that website performance can have on your bottom line? It can be tempting to avoid website updates when your budget is tight, but that is actually the very best time to invest in your site. In this blog post, we'll explore why you should invest in performance and how Zmags Performance Services can help.
Forrester eCommerce
APRIL 11, 2023
It’s hard to avoid the hype that ChatGPT and similar generative AI tools will change everything — including customer experience (CX). But scratch the surface of the click bait headlines about AI and CX and you’ll find that writers have conflated CX with customer service or marketing.
Retail TouchPoints
APRIL 12, 2023
As a result of changing consumer behaviors and spending patterns, many retailers are focused on right-sizing their store footprints, especially in shopping malls. In fact, results from Retail TouchPoints’ latest Store Design & Experience Survey revealed that 58% of respondents plan to remodel and/or renovate a minimum of 11% of their store footprint through 2024.
GetElastic
APRIL 11, 2023
The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. One of the most powerful recent commerce technologies is headless commerce. Headless commerce is a method of dividing the front-end and back-end aspects of an eCommerce platform. This strategy offers companies greater adaptability and authority over their customers’ online shopping experiences, which is crucial in today's fast-changing digital environment.
Speaker: Becky Parisotto and John Vurdelja
Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever
RetailDive
APRIL 14, 2023
A company spokesperson said the retailer is “evaluating our strategic options” and a sale process is underway.
Forrester eCommerce
APRIL 14, 2023
Medicaid redetermination has kicked off bringing the challenges of member engagement broadly into the spotlight. This blog offers three key ways insurer's can improve member engagement.
Retail TouchPoints
APRIL 14, 2023
American Eagle Outfitters and ThredUp have launched RE/AE, a resale shop for secondhand and exclusive vintage American Eagle clothing, located at ae.thredup.com, curated by American Eagle and powered by ThredUp’s Resale-as-a-Service (RaaS). Additionally, American Eagle has partnered with Snapchat for a pop-up shoppable AR Lens showcasing select styles from an inaugural 200 -piece RE/AE collection.
Fabric
APRIL 13, 2023
The post fabric Teams Up with AWS to Reinvent the Next Generation of E-Commerce Technology appeared first on Headless E-Commerce Platform | fabric.
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Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.
RetailDive
APRIL 12, 2023
Walmart has traditionally favored operating in suburban and rural areas, and is pulling back on its smaller Neighborhood Market locations.
Forrester eCommerce
APRIL 14, 2023
Salesforce has recently announced the launch of its Hyperforce EU Operating Zone, working with the Hyperforce cloud platform. Thanks to this move, Salesforce can now sell its products, along with customer and technical support, using only EU delivery resources and data storage.
Retail TouchPoints
APRIL 13, 2023
How can your wine brand stand out among thousands of competitors? It’s about more than having the most eye-catching packaging or best shelf spot — although these are important factors. To get people to reach for your product repeatedly, learn how to stand out across the customer journey using a digital-first media strategy. To accomplish this effectively, wine brands need a holistic, omnichannel marketing strategy that ladders up to full-funnel goals: Establish emotional connection and awareness
Fabric
APRIL 11, 2023
Fashion and apparel storefronts always need fresh supplies of trendy clothes. But today’s clothing retailers are feeling the pinch. Labor pressures, inflation, and general market volatility are stunting growth and profitability across retail. For some companies, these issues have threatened their very existence. At the same time, consumer behavior is changing.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
RetailDive
APRIL 12, 2023
Small chains are most at risk due to lack of capital to build an omnichannel offering.
Forrester eCommerce
APRIL 11, 2023
The Problem: Digital Touchpoint Choice Architecture Brands are shaped by the experiences that they provide, and today’s experiences are overwhelmingly digital. As consumers interact with a brand in a multitude of ways (chat, voice, augmented reality, etc.), how does a company decide which digital touchpoints to make available?
Retail TouchPoints
APRIL 12, 2023
UK-based urban streetwear brand SikSilk saw a 25% increase in ecommerce purchases from on-site search and a 36% drop in site exits from its search pages after implementing AI-powered site search technology. The retailer partnered with solution provider Nosto to help it keep the products that appear in search results in line with inventory levels, while also increasing relevancy and preventing “dead-end” searches for which no products or an incomplete list of products are shown.
Salsify
APRIL 11, 2023
Uncertainty remains the watchword for brands and retailers. From supply chain challenges to logistic price shocks and overstock issues, the past several years have been a wild ride.
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
RetailDive
APRIL 11, 2023
While the effects are finally settling out, industry experts say the last three years have seen an uptick in “ships in own container” packaging as well as changes in design.
Forrester eCommerce
APRIL 11, 2023
If you’re using low code application development to support marketing we want to hear from you.
Retail TouchPoints
APRIL 10, 2023
Alibaba is reportedly looking for partner companies to test its Tongyi Qianwen AI chatbot, according to Reuters. A formal launch is expected on April 11, when Daniel Zhang, CEO of Alibaba Group, is scheduled to speak at an Alibaba Cloud event. Alibaba has not responded to media requests for comment, though a person familiar with the matter told Reuters the chatbot is a large language model (LLM) targeted at business users.
FastSpring
APRIL 13, 2023
From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” Experience is the keyword here. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
RetailDive
APRIL 13, 2023
Sens. Alex Padilla and John Hickenlooper questioned Walmart, Target, J. Crew and others about compliance practices after reports of exploitation in the U.S.
Forrester eCommerce
APRIL 11, 2023
Customer value often is more about the company than it is about the customer. Learn how to generate genuine customer value — and grow revenue as a result.
Retail TouchPoints
APRIL 11, 2023
Ecommerce has revolutionized retail shopping, with consumers trading in the poorly lit dressing room experience for the comfort of our own bedrooms. For some, however, this trade-off comes at the price of navigating frustrating and, at times, confusing return policies. With return policies differing from brand to brand, it can be exhausting for customers to keep track and often leads to more hassle than reward.
Algopix
APRIL 10, 2023
The metaverse is an emerging concept that has been gaining popularity in recent years. It is a virtual world where people can interact with each other and with digital objects in a simulated environment. E-commerce is the buying and selling of goods and services online. The Rise of the Metaverse The concept of the metaverse has been around for decades, but it is only now that we are starting to see its true potential.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
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