Sat.Oct 28, 2023 - Fri.Nov 03, 2023

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E-Commerce Post-Purchase CX Playbook For The Up-And-Coming Holiday Season

lateshipment

The Post-purchase CX Mandate Knowing what’s coming and staying ahead of delivery and return-related issues is key to perfecting post-purchase. However, e-commerce post-purchase issues are nothing out of the ordinary, especially during times like the Holiday Season. The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins.

eCommerce 130
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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

As online commerce continues to surge, chargeback fraud victimizes more and more retailers. Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. And yet many retailers remain unaware of chargeback fraud and its harmful impacts on business revenues.

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To DM, or not to DM? Brands Need to Earn Their Place in a Customer’s Inner Circle

365 Retail

New research from Twilio reveals that 50% of UK consumers want the brands they engage with to offer the communication channels they most commonly use in their day-to-day interactions. The research, which surveyed 2,005 UK consumers in October 2023, found that WhatsApp emerged as the top choice for our personal interactions with friends (54%) and family (54%), with social media and voice calls also identified as personal communication channels.

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The Power of Pricing: How to Secure the Buy Box at Higher Rates

Wiser

Understanding the dynamics of pricing in the eCommerce landscape is critical for any online merchant. Among various strategies to boost sales, securing the Buy Box plays an instrumental role in providing shoppers with a seamless online shopping experience. The Buy Box is a feature on many eCommerce platforms, popularly Amazon, where customers can directly proceed to purchasing products without having to navigate through multiple sellers.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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7 Powerful Enterprise E-Commerce Platforms for Retail Businesses

Fabric

Enterprise e-commerce platforms are purpose-built to handle the complex needs of large-scale retail operations. The best platforms not only offer all the core commerce functions that are critical for retailers, but they also provide seamless integrations with third-party systems and have scalable cloud-based architecture to ensure optimal performance.

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Customer Community Platforms: A Little More Conversation, A Lot More Action

Forrester eCommerce

Have you ever heard a leader of a successful business proudly announce that they don’t much care about understanding their customers’ needs? Yeah, me neither. The data from Forrester’s recent report, The State Of Customer Obsession In B2B, 2023, is clear on the value of knowing what drives your customers.

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The Remarketing Effect: Reviving Customer Interest and Boosting Conversions

Wiser

Unfortunately, when it comes to eCommerce, it’s not uncommon for potential customers to leave a retailer’s site without actually making a purchase. The product may be in their shopping cart, on their wish list, or viewed multiple times, yet the sale doesn’t reach completion. Though this scenario might seem like a loss on the surface, in reality it opens the door to an effective strategy known as remarketing.

Customer 146
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Experimentation: The Holy Grail for Personalization, but Challenges Lie Ahead

Retail TouchPoints

Today’s online shoppers are looking for ecommerce businesses to connect with them on a personal level. By delivering relevant, targeted content and experiences — commonly known as personalization — ecommerce companies can increase engagement, conversion, average order value and ultimately, revenue. However, in 2020, Google announced plans to make third-party cookies obsolete on the internet in response to greater consumer privacy demands and new regulations.

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The Rising Popularity of Ecommerce Instalment Payments among Gen Z and Millennials

ESW

As the global economic recovery continues, holiday shoppers are cautiously optimistic. A recent PwC report found that consumers plan to increase spending by 7% this year, averaging $1,530 for gifts, travel and entertainment. Despite plans to spend more, many shoppers, especially young, budget-conscious shoppers, remain worried about affording the holiday season.

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Predictions 2024: Banks Face A Boring, Yet Dangerous, Year Ahead

Forrester eCommerce

The year ahead may be relatively uneventful for the banking industry — but don’t count it out. Here are a few of the key trends to look out for.

Banking 468
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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33 Best Things To Resell And Flip For A Profit: The Ultimate Guide

My Wife Quit Her Job

Reselling products online is a smart way to make some extra money online without much upfront risk. You can flip almost any item for profit but the hard part is identifying the best things to resell online and listing your goods on the right marketplace. In this post, I will teach you the best products to resell and where and how to sell them. Many of these products are free or cost less than $100 and can be flipped from the comfort of your home.

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Three Design Tips for Fighting Shrink

Retail TouchPoints

Good store designers know to put themselves in their customer’s shoes. Now that American retailers are shuttering stores and losing billions of dollars because of shrink, it is time for a sharper focus on the “journey” of another group entirely — retail criminals. Sadly, in addition to imagining how people will shop the store, designers need to think harder about how they might steal from it, too.

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Q3 2023 FastSpring Feature Release: Achieving Subscription Growth, Faster

FastSpring

We are excited to share the release of three new groundbreaking features designed to turbocharge your subscription revenue! 1ClickPay, Trial Hopping Prevention, and Offers API are designed to boost your conversion rates and increase customer lifetime value. They also complement several other subscription focused capabilities we have released over 2023.

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Predictions 2024: Insurers Will Seek Stability In The Face Of Uncertainty

Forrester eCommerce

Climate change and geopolitical turmoil will help shape a rocky landscape for insurers heading into the new year. Explore a few of our predictions.

Customer 447
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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What's the Secret to a Top-Performing Media Mix? | Salsify

Salsify

Marketing in the digital age means having more media channel options than ever. There are traditional print and broadcast media outlets, plus social accounts, digital advertising programs, owned content platforms , email marketing, affiliate marketing — and the list goes on.

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Anthropologie CMO: ‘Digital is not a Channel, Platform or Tech — it’s a Business Driver’

Retail TouchPoints

It’s a common marketer’s dilemma: how do you expand your brand’s appeal beyond its core customers? The specific challenge for women’s apparel and home goods brand Anthropologie was attracting new, younger consumers without alienating women who had grown up, and grown older, with Anthropologie’s vibe and product offerings over the past three decades.

Channel 278
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Amazon closing brick-and-mortar apparel stores

RetailDive

The closures involve just two locations, but represent a further retreat from non-grocery brick-and-mortar retail.

Apparel 138
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Predictions 2024: Technology Infrastructure Addresses A Tumultuous Environment

Forrester eCommerce

Dynamic changes are occurring in the technology infrastructure landscape, impacting the data center, remote work, edge environments, and connectivity. Learn more in our 2024 technology infrastructure predictions.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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How Generative AI Is Reshaping Product Development | Salsify

Salsify

Imagine you’re on the hunt for a new shirt. You know you want something colorful, possibly with a fun pattern, but you haven’t liked the options at your local department store or what’s available online.

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What Retailers Can Learn from Grocers About Sustainability

Retail TouchPoints

Retailers can no longer ignore consumers’ demand for improved sustainability initiatives. From consumer lawsuits to national news headlines calling out failed efforts and empty promises, retail leaders are feeling the pressure to reduce the $ 2 billion in waste they generate each year , but they might not have a baseline for how to do so. For years, grocers have been in the spotlight for their food waste and plastic bags.

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The tricky business of direct-to-consumer caskets

RetailDive

Brands such as Titan Casket are trying to disrupt an industry dominated by legacy manufacturers who sell through funeral homes. Could updates to a key federal rule help encourage competition and better inform consumers?

Consumer 132
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TikTok Usage Plateaus Among US Gen Z Teens

Forrester eCommerce

The results of Forrester’s Youth Survey, 2023, are in. This annual survey examines consumer and online behaviors of US teens 12–17 years old.

Consumer 417
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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New ‘Search Themes’ Boost Performance Max Ads

Practical eCommerce

Google's new targeting feature allows advertisers to finetune a target audience, improving performance. The post New ‘Search Themes’ Boost Performance Max Ads appeared first on Practical Ecommerce.

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Best Buy, Home Depot Embrace Live Video Shopping for Holiday

Retail TouchPoints

Ahh, holiday fare: Rudolph the Red-Nosed Reindeer, How the Grinch Stole Christmas …and live video shopping from two of the country’s biggest retailers, The Home Depot and Best Buy. Merry & Bright , Home Depot’s shoppable content series, drops its three 10-minute episodes on Nov. 1, 2023 on Vizio , where they will be accessible through the end of the year.

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Walmart invests over $500M to upgrade 117 stores

RetailDive

The big-box retailer will devote more than $9 billion over two years to modernize over 1,400 stores across the U.S.

Retail 131
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Saying Goodbye To MQLs: Six MQL Myths Squashed To Shift Your Leads-Based Culture

Forrester eCommerce

A major challenge when switching from MQLs to buying groups is changing your organization’s culture and mindset, as well. Learn more in this week’s Saying Goodbye to MQLs blog.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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20 Popular Pinterest Accounts for Marketing Inspiration

Practical eCommerce

More than half of Pinterest users access the platform to shop. The number of buyable products has increased 50% year over year. The post 20 Popular Pinterest Accounts for Marketing Inspiration appeared first on Practical Ecommerce.

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Return-To-Office: Why Luxury Retailers Should Refresh Their Clienteling Strategies Along with Their Customers’ Work Wardrobes

Retail TouchPoints

Those who said work-from-home was here to stay might be surprised to learn that we are witnessing a shift back to the office, with many organizations small and large instituting mandates for at least a partial return to office for the majority of their employees. The return to office (RTO) mandate is already strong in Europe and Asia and continues to grow in the U.S., where almost half of workers are back in the office full-time, and two-thirds of employers are asking employees to come back to t

Customer 279
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Etsy reaches record 92M active buyers in Q3

RetailDive

The online marketplace acknowledged rising competition from Temu and Shein and issued cautious Q4 guidance.

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Predictions 2024: Software Development Adapts To TuringBots, Ajar Source, And Backstage

Forrester eCommerce

In 2024, software developers will have to adapt to the rise of TuringBots, ajar source, and Backstage in the development cycle. Learn more in our 2024 predictions for software development.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.