Forrester eCommerce
OCTOBER 16, 2024
I just completed over seven months of research on the subject of sales and marketing alignment in B2B organizations with my colleague Rick Bradberry, and we uncovered some huge concerns that amount to a precarious future for alignment between these two functions.
lateshipment
OCTOBER 16, 2024
Despite state-of-the-art tracking systems and parcel protection strategies, there’s always the possibility of your customers’ packages getting lost, damaged in transit or stolen. This is where shipping insurance comes in — to protect your bottom line from unexpected losses. But with so many options out there, how do you choose the right insurance that suits your e-commerce business?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
OCTOBER 14, 2024
As social media and digital connectivity continue to shape consumer behavior, especially among younger generations, brands are increasingly focusing on how to leverage fandoms and community to connect with young shoppers. (From left to right) Palmar Haasch of Business Insider moderates a session with Webtoon Entertainment’s Alessandra Ferreri, Chris Mathieu and Megan Weales at Advertising Week NY.
RetailDive
OCTOBER 15, 2024
While online shopping is returning to pre-pandemic behaviors, there is a generational divide between those who shop on computers versus mobile devices, according to Experian.
Advertisement
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Salsify
OCTOBER 15, 2024
Artificial intelligence (AI) has made the move to mainstream. What began as proof-of-concept now underpins familiar functions such as predictive text and TV show recommendations from your favorite streaming service. What started as a scientific curiosity now forms the foundation of business chatbots and powerful tools like ChatGPT.
Wiser
OCTOBER 16, 2024
Technology has made today’s market hyper-competitive, and pricing decisions can make or break a business. Companies that excel in pricing typically harness the power of both price intelligence and price optimization, relying on data such as customer ratings and reviews. Price intelligence provides data-driven insights into competitor pricing and market trends, while customer feedback provides a deeper understanding of how customers perceive value and what they are willing to pay.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Practical eCommerce
OCTOBER 16, 2024
Our picks of new titles for merchants address AI tactics, communicating with customers, personalization, selling the company, and more. The post New Books to Grow (or Sell) a Business, Fall 2024 appeared first on Practical Ecommerce.
Profitero
OCTOBER 14, 2024
In the last year, private label (also known as store brand) market share hit an all-time high, commanding 22% of the share of sales in the United States and an even higher 52% of value sales in the UK.
Steve Dennis
OCTOBER 14, 2024
“If you do not change direction, you might end up where you are heading.” Lao Tzu It’s a crisp fall day in 2002, and I’m enjoying my second cup of coffee in my office at Sears’s sprawling corporate campus outside of Chicago. The last eighteen months have been exhausting for me and my team, but on this particular morning, I’m feeling pretty good.
Forrester eCommerce
OCTOBER 18, 2024
We launched our genAI tool, Izola, one year ago today with the goal of helping clients accelerate progress on their top initiatives. To celebrate Izola’s birthday, we’re thrilled to share a few of the ways that our clients are deriving value.
Advertisement
Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Groove
OCTOBER 14, 2024
Average order value—or AOV—is a critically important performance metric when it comes to eCommerce stores. The AOV meaning is simple: It measures the average amount of money that your customers spend in a single transaction with your eCommerce business. Let’s take a look at what you need to know to calculate AOV, improve AOV, and more. What Is AOV? As an eCommerce business owner, you may find yourself searching for things like, “average order value definition” or “what is AOV in eCommerce?
Retail TouchPoints
OCTOBER 17, 2024
According to Cognizant’s recent study with Oxford Economics, generative AI is expected to have a $1 trillion impact on the economy by 2032. In particular, generative AI is revolutionizing the shopping landscape to create more personalized and memorable experiences for consumers. As retailers come to terms with the boundless potential of generative AI, Cognizant has identified three key areas where this technology will make the most significant and immediate impact: commerce, marketing and custom
FastSpring
OCTOBER 14, 2024
After Google was warned in August by U.S. District Judge James Donato that the court is “going to tear the barriers down,” the judge’s injunction was issued on Monday, Oct. 7 detailing what exactly that would mean for Google. The company must make several changes regarding its Play Store for Android apps according to AP News , after a jury found in Dec. 2023 that Google Play and Google Play Billing represent an illegal monopoly run by Google.
Forrester eCommerce
OCTOBER 13, 2024
What does excellence in enterprise architecture look like? Learn more about the enterprise architecture strategy that won Contact Energy, a New Zealand electricity generator and retailer, this year’s EA Award for the APAC region.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Groove
OCTOBER 16, 2024
Why We Built The Klaviyo BigCommerce Multi-Storefront Integration The Lack of Native Klaviyo Support for Multi-storefront At the time of writing, Klaviyo hasn’t yet developed a native integration for BigCommerce Multi-storefront. Although there are rumors of a future update, it isn’t available as of the time of writing. As a result, we needed to design a custom integration from the ground up to support our client’s email marketing goals.
Retail TouchPoints
OCTOBER 16, 2024
Artificial intelligence is rapidly transforming how retailers set prices, sparking public debate and drawing regulatory attention. The Federal Trade Commission’s recent announcement of an inquiry into “surveillance pricing”—the use of personal shopper data for individualized pricing—has intensified scrutiny of AI-driven pricing practices.
FastSpring
OCTOBER 16, 2024
Selling internationally can get complicated very quickly if you’re trying to manage cross border payments yourself. Foreign exchange rates, regulatory rules, payment systems, various bank accounts, establishing entities in different countries, and tax collection and remittance are just a few of the concerns you’ll need to stay on top of as your business expands into more countries and regions.
Forrester eCommerce
OCTOBER 16, 2024
Each year, Forrester Research and the Disaster Recovery Journal (DRJ) team up to launch a study examining the state of business resilience. We examine different topics in business resilience such as disaster recovery, but this time it’s all just business resilience.
Advertisement
Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Groove
OCTOBER 17, 2024
Introduction: Why a Strong B2B eCommerce Strategy is Essential The digital marketplace has made it easier for businesses to engage with leads and customers regardless of geographical location. However, it has also opened up the market, so businesses have to compete with other companies across the country and around the world for the attention of customers.
Retail TouchPoints
OCTOBER 18, 2024
Fraud has plagued retailers for quite some time, but the issue is now getting its time in the spotlight due to the increased use of AI within the industry, as well as consumers’ general awareness of the trend. In fact, a recent survey found that 87% of consumers are concerned about identity theft or fraud – a 24% increase from 2023 findings, when only 63% of consumers reported feeling this same type of concern.
Salsify
OCTOBER 17, 2024
From an ethical perspective, it’s clear that adopting an inclusive outlook is the right thing to do. What may surprise you, however, are the wide-ranging strategic advantages it can also provide your business.
Forrester eCommerce
OCTOBER 15, 2024
To retain or replatform your commerce technology solution? Forrester's latest research guides leaders on how to answer this burning question.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Groove
OCTOBER 14, 2024
If you run an eCommerce business and are ready to take your digital strategy to the next level, you may be searching for things like “CTR meaning,” “what is CTR in marketing” or “click-through rate definition.” Here, we’ll explore everything that you need to know. Click-through rate—or CTR— is an important metric that measures the effectiveness of your eCommerce marketing efforts by showing you the percentage of people who click on your link compared to the total number of people who see it.
Retail TouchPoints
OCTOBER 18, 2024
The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party members now can access two new reward tiers with lower threshold levels to earn perks when reaching 1,000 and 2,999 points. Members earn one point for each $1 spent.
RetailDive
OCTOBER 15, 2024
The drugstore retailer’s plans reverse its expansion ambitions from a few years ago, when the company attempted to merge with rival Rite Aid.
Forrester eCommerce
OCTOBER 18, 2024
Meet Brian Hopkins who is starting his new role as VP, Emerging Technology & Principal Analyst at Forrester, where I'll focus on the transformative impact of artificial intelligence within our Data, AI, and Analytics service. This journey begins with insights from our upcoming report on investment strategies, aimed at helping organizations navigate the complexities of AI to drive real, measurable value.
Advertisement
Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Groove
OCTOBER 18, 2024
Introduction: The Rise of B2B Digital Commerce Businesses in the B2B space have increasingly noticed the importance of digital commerce in their sales cycles. When potential buyers see an issue or pain point they want to address, they start to do their own research and explore their options. Brands that build a digital presence to engage these users can position themselves to bring in more leads and close more sales.
Retail TouchPoints
OCTOBER 17, 2024
Zenni Optical and Eyebot will deploy 10 Eyebot S1 kiosks, which provide rapid vision tests that take just 90 seconds , in high foot traffic locations to increase accessibility to eye care — particularly for those that face barriers to obtaining in-person vision tests. The first two kiosks are located at Boston-area malls; eight more will be deployed throughout New England in the coming weeks and into 2025.
RetailDive
OCTOBER 14, 2024
Rare Beauty and Target have taken steps to develop guidance around universally accessible design. But the industry isn’t prioritizing it yet.
Forrester eCommerce
OCTOBER 17, 2024
Every year for the last 26 years, Forrester has convened its Board of Clients — a group of clients (pic to the left) who advise us on our strategy, new products, and research agenda.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
Expert insights. Personalized for you.
221 
Let's personalize your content