Ecommerce Platforms
JULY 8, 2020
As an eCommerce store owner, you wear a variety of hats every day. From product designer to salesman, marketer, and customer relations manager, there's an endless list of tasks an entrepreneur has to stay on top of. If you can relate to the above statement, you don't need us to tell you that customer acquisition is a time-consuming task…but, crucial to the growth of your online store.
Forrester eCommerce
JULY 6, 2020
Growing up, my father framed all of our chores in the form of a question. “How would you like to mow the lawn?” Of course, it wasn’t really a question. The lawn was going to get mowed, and I was going to do it. When great individual contributors are first promoted to management roles, they […].
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Salsify
JULY 10, 2020
The idea of “being closer to your customer” is one of the most appealing aspects of the direct-to-consumer (D2C) model. By eliminating the middlemen, brand manufacturers forge a direct connection with their end-user , which can help their teams accumulate more data about customer wants and needs, quickly test new products, campaigns, and more.
BigCommerce
JULY 8, 2020
Before the checkout process begins, a customer has made the long journey through your conversion funnel.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Kissmetrics
JULY 7, 2020
SEO is tough. It’s time-consuming and hard to implement. And, because of that, I have a free SEO training course and even an SEO tool to help you out. But what if you don’t have the time to go through a 21-part training series? Or what if my SEO tool doesn’t give you the step-by-step instructions you need? What other options do you have? Well, today I thought I would make your life easier by sharing 21 of my own SEO and content marketing worksheets and templates to help you get higher rankings i
Forrester eCommerce
JULY 6, 2020
Digital customer experience has become a top-3 growing priority according to our recent COVID-19 Service Provider Pulse Survey. As companies look to deliver more personalized, engaging (and lower-cost!) experiences on their digital channels using assets like video or even 3D renderings, an increasing number have turned to digital asset management (DAM) to better manage the […].
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BigCommerce
JULY 6, 2020
Marketing for the digital era is among us.
Kissmetrics
JULY 6, 2020
So you’ve decided to create a landing page to promote your new product or service. But how do you know if your landing page will convince your readers to convert ? There are a number of things you can do to ensure your readers are enticed by your landing page and want to know more information. In this post, we’re going to figure out exactly what you need to do to produce a mind-reading landing page.
Forrester eCommerce
JULY 9, 2020
Marvel vs. DC Gets A Podcast Reboot, With Spotify And SiriusXM Choosing Sides In October 2019, SiriusXM announced a partnership with Marvel for exclusive podcasts on its platforms, SiriusXM and Pandora. And just two weeks ago, Spotify answered with its own super-partnership: a slate of original, exclusive podcasts from DC and Warner Bros. This isn’t […].
Retail TouchPoints
JULY 6, 2020
In an industry as diverse and wide-ranging as retail, there’s no one way to create a stellar brand experience — but there are a few common factors. The 17 brands and retailers recognized by the first Brand Experience Awards (BEA), co-presented by Retail TouchPoints and RetailX , have different business models, customer types and challenges, but they share a commitment to never standing still.
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
BigCommerce
JULY 7, 2020
Let’s take a trip in time together.
Ecommerce Platforms
JULY 7, 2020
Hundreds, if not thousands, of platforms exist to help you build an online store. But which are the best platforms to sell online? We use in-depth research and testing to understand the pros and cons of each platform , then narrow down the search to present the absolute best tools for selling products, both physical and digital , online. Table of Contents.
Forrester eCommerce
JULY 6, 2020
On June 24, the International Monetary Fund (IMF) released its updated forecasts for global and country economic growth (World Economic Outlook Update, June 2020). The updates to its April 2020 report show a deeper recession in 2020 and a shallower recovery in 2021 for the world economy as a whole, as well as for most […].
Retail TouchPoints
JULY 9, 2020
COVID-19 has been an accelerant of retail disruption, and no vertical has been left unscathed. For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Leading into the pandemic, the luxury category had a positive outlook, according to Bain , with the overall market growing by 4% annually, and reaching an estimated $1.5 trillion in curre
Speaker: Ethan Woolley, Director at Kharon
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Groove
JULY 9, 2020
Inbound marketing has certainly become the de facto strategy adopted by most marketers. Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time. Ensuring the proper timing relies heavily on the stage in which a customer is at in the buyer's journey.
lateshipment
JULY 10, 2020
Studies show that 1 in 10 packages delivered by major carriers are damaged or otherwise harmed in transit. Worry not, shipping insurance can help you navigate these situations without sacrificing your ability to provide strong customer service. While buying insurance may seem like an unnecessary cost before shipping your goods, you’ll be thankful for it when a large shipment is damaged or expensive freight is lost.
Forrester eCommerce
JULY 9, 2020
For banks, open banking implementation is not straightforward – differing standards, specifications, and deployments result in the need to resolve complexity across interfaces. Open banking intermediaries are forming a new technology segment within financial services, to meet this need and simplify compliance, offering integration and aggregation layers between banks and third-party providers.
Retail TouchPoints
JULY 6, 2020
Uber will acquire Postmates for approximately $2.65 billion in an all-stock transaction, significantly expanding the ride sharing service’s capabilities for delivering groceries, essentials and other retail goods. The consumer-facing side of the Postmates app will continue running separately, but Uber will combine both companies’ delivery networks to improve overall efficiency.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
Groove
JULY 6, 2020
eCommerce merchants are always looking for new ways to grow revenue. One of the various ways to increase online revenue is to increase average order value (AOV). Rather than increasing prices and alienating loyal customers , there are several other strategies businesses can implement to increase average order value. Benefit both your customers and your bottom line with these 7 actionable tactics.
Optimizely
JULY 8, 2020
A new CDP isn’t just an investment in money—it can be an investment in time. Time to onboard, time to train, time to socialize, and, most importantly, time to value. That’s a lot of time. Earlier this year, the team at Zaius challenged ourselves to understand what would happen if we could help our prospective and new clients leapfrog over all of this time commitment.
Forrester eCommerce
JULY 5, 2020
I recently had the pleasure to talk with Siew Choo So, Group Head Consumer Banking Technology and Big Data/AI at DBS, on how the bank has set up their enterprise data platform to enable a data driven organization. That session was part of Forrester’s APAC Financial Services Webcast Week 2020, and you can find the […].
Retail TouchPoints
JULY 8, 2020
While location intelligence has been almost synonymous with measuring foot traffic to stores, there are much broader applications that retailers and marketers should incorporate into their strategies this new year. With location intelligence, they can gauge the offline impact and incrementality of campaigns launched in 2020, across digital display, out-of-home (OOH), cable television, native and video.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Omnisend
JULY 6, 2020
Reading Time: 3 minutes. As an omnichannel marketing automation platform designed for ecommerce retailers, Omnisend’s mission is to help ecommerce retailers grow. Today, that mission continues. Building upon our already strong partnership with Shopify and Shopify Plus, it is with great excitement that Omnisend is welcomed as an official member of the Shopify Plus Certified App program.
Steve Dennis
JULY 8, 2020
Is there any? If your experience is anything like mine, you know how seductive denial can be. Denial is the temptress that helps us avoid pain. Denial keeps us in our comfort zone like a warm bath at the end of a long day. Denial creates the sense that defending the status quo is working or that we can go around our problems rather than through them.
Forrester eCommerce
JULY 6, 2020
Walmart Takes The Lead In The Race To Fix Healthcare With New Health Supercenters As healthcare clinics start to reopen, many patients continue to put off necessary care. For some, cost is a major barrier to care. While the hurdle is not new, rising unemployment and financial uncertainty make it harder, if not impossible, to overcome. At the same time, providers also face a dire financial situation.
Retail TouchPoints
JULY 8, 2020
Walmart has made no secret of its ambitions to become a player in the health care industry. Just last month, the retail giant acquired some assets and personnel from CareZone , a mobile app designed to help consumers manage medications and chronic illnesses. In September 2019, Walmart opened a primary care clinic offering a range of physical and mental health services in Dallas, Ga., and it has since opened three more clinics, according to CNBC.
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Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
My Wife Quit Her Job
JULY 8, 2020
Today, I’m thrilled to have both Edward Ruffin(PPC Ed) and Jeremy Crowe from Sellers Labs on the show. PPC Ed is in charge of sponsored product ads over at Sellers Labs and Jeremy was my account manager for the PPC ads case study I conducted earlier this year. In this episode, I provide a realistic account of my experiences having Sellers Labs run my Amazon Ads this past year.
Omnisend
JULY 8, 2020
Reading Time: 7 minutes. There’s no disputing the value of cart abandonment emails, however, most potential customers ( 89.1% of them – to be precise) never make it as far as placing items in their carts. Automated browse abandonment emails can help you re-engage with that large pool of window shoppers, take them back to your store, and recapture those lost conversions. 62% of consumers expect emails to be personalized based on what they looked at on a website.
Retail Technology Review
JULY 7, 2020
Consumer confidence in the UK appears to be rising as online retail grew sharply since the reopening of shops on the 15 June, data from ecommerce expert Emarsys shows.
Retail TouchPoints
JULY 7, 2020
The global pandemic has accelerated the pace of change for the retail industry at a rate we have never before seen. E-Commerce spending has grown by more than 30% , cementing consumer expectations for flexibility, choice and convenience. Many brands are struggling to survive in the new climate. Burlington Stores is grappling with its January decision to cut online sales altogether and the coronavirus may be the final blow that shutters JCPenney for good.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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