Sat.Nov 18, 2023 - Fri.Nov 24, 2023

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Will Custom GPTs Boost Ecommerce?

Practical eCommerce

OpenAI and Amazon Web Services now offer custom generative AI builders. We see benefits for merchants, potentially. The post Will Custom GPTs Boost Ecommerce? appeared first on Practical Ecommerce.

eCommerce 130
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How Retailers Can Cut Through the Noise This Holiday Season

SheerID

Attract holiday shoppers this season with live offers, gamification, and gated offers for exclusive consumer communities.

Retail 78
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4 Trends in Eyewear E-commerce That Will Likely Continue in 2024

365 Retail

With the advancement of technology, the convenience of online shopping, and the increasing global trends, it is no wonder that the e-commerce industry is thriving. According to the US International Trade Administration, the UK, in particular, ranks third globally with the largest e-commerce market. This year British consumers have spent a whooping £18.6 billion within two months, representing a 1.6% year-on-year growth as compared to the previous year.

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A Complete Guide to Mastering Keyword Research for Amazon Sellers

Algopix

In the dynamic and ever-evolving world of e-commerce, the strategic mastery of keyword research is not just a prerequisite for Amazon sellers; it’s the linchpin for unlocking enhanced product visibility, attracting potential customers, and ultimately propelling sales. This comprehensive guide aims not only to underscore the critical importance of keyword research for Amazon sellers but also to provide a thorough, step-by-step approach that will serve as a reliable compass in the vast ocean

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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TikTok Shop Partners with Royal Mail for ‘Click and Drop’ Service for Merchants

365 Retail

TikTok Shop has today announced a new partnership with Royal Mail to help merchants of all sizes improve their delivery experience and thrive on the platform. For the first time, merchants can integrate Royal Mail’s Click & Drop service with their TikTok Shop account, enabling them to arrange shipments and get orders delivered to customers quickly and efficiently.

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6 Ways a Retail Intelligence Platform Helps Retailers Win Black Friday

Dynamic Action

Summary Black Friday, the busiest shopping day of the year, demands meticulous planning. Retailers face the challenge of analyzing extensive data to devise successful strategies for this critical sales period. AI-powered retail intelligence platforms play a pivotal role in driving success on Black Friday by enabling data-driven decision-making, optimizing operations, and enhancing the overall customer shopping experience.

Retail 62

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Is Email Dead, Or Are We Just Bored With It?

Digital Doughnut

In today's digital era dominated by social media, instant messaging, and collaboration tools, one question looms large: Does email still have a role to play? Some argue that it's on life support, while others contend that it's not so much the death of email but rather a prevailing sense of indifference that's the issue.

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The Future Beckons: Key Considerations For Business Expansion In 2024

365 Retail

Amidst the ever-changing business landscape, 2024 is a pivotal juncture for companies contemplating expansion. Navigating the complexities of this dynamic environment demands a strategic approach and a keen understanding of the factors shaping the business terrain. This article delves into key considerations for business expansion in 2024, addressing global trends, technological advancements, consumer behaviour shifts, and more.

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Black Friday: Essential 2023 Insights for Online Brands & Retailers

Wiser

As 2023 wraps up, it’s time to turn our attention to the exciting opportunities that 2024 brings. One of the key calendar dates that looms for online brands and retailers is Black Friday. The day after Thanksgiving has traditionally marked the start of the holiday shopping season and continues to be a significant event for the retail industry.

Toys 147
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VMware Customers: Brace For Impact

Forrester eCommerce

October 30, 2023 came and passed — the date that marked the end of Broadcom’s fiscal year and the promised close for its $61 billion VMware acquisition. In anticipation of that timing, VMware shareholders were given until October 23 to decide whether to accept Broadcom shares at $142.

Customer 468
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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How Retailers can Combat the Rising Threat of Theft

Retail TouchPoints

Retail theft is on the rise, and many businesses are grappling with the financial fallout. In recent months, The Home Depot, Foot Locker, Target and other retail giants have suggested that shoplifting is cutting significantly into their respective profits. Dick’s Sporting Goods also attributed part of the brand’s 23% profit drop in the second fiscal quarter of 2023 to theft ( CNBC ).

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A Picture is Worth a Thousand Words and Enhanced Conversions

Fastr

You’ve probably heard the age-old saying: “A picture is worth a thousand words”. But did you know this? Visual information makes up 90% of the data sent to your brain ( MIT ) and we process visuals 60,000 times faster than we do text ( University of Minnesota ).

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Product Title Optimization Tips (With Winning Examples) | Salsify

Salsify

Your product titles are often the first thing a shopper sees, whether that’s in the search results or at the top of your product page. If the title doesn’t convey the right information quickly, you could lose a potential customer's interest — maybe forever.

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Stay Off Santa’s Naughty List: Four Ways To Responsibly Design Experiences This Holiday Season

Forrester eCommerce

Practice inclusive design this holiday season to unlock on long-term benefits. Here are four ways to implement responsible design.

B2C 466
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Wine Insiders Taps the Power of Gifting to Attract New Customers

Retail TouchPoints

At a time when customer acquisition costs are going through the roof, DTC wine brand Wine Insiders has seen a 151% increase in net-new customer acquisition in a single quarter through its partnership with gifting platform Nift Networks. Wine Insiders, which was recently acquired by Full Glass Wine Co. , began working with Nift to find new customer acquisition channels, in an industry where marketing is already made complex by varied state alcohol regulations.

Gifts 278
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Kohl’s CEO shifts focus back to stores: ‘The digital business is really what’s bringing us down’

RetailDive

The department store notched more declines in Q3. But store comps were stronger, thanks in part to its Sephora partnership, and margins grew.

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My Top Ecommerce Tools for 2024

Practical eCommerce

Any list of helpful ecommerce tools would be extensive. Here are five must-haves per our correspondent. The post My Top Ecommerce Tools for 2024 appeared first on Practical Ecommerce.

eCommerce 134
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Your Data Culture Is DOA

Forrester eCommerce

In our 2023 Data Literacy and Culture Survey, we uncovered key insights about the state of data culture in organizations. Shockingly, nearly half of employees lack the ability to search for existing insights and struggle to find reports, datasets, and insights. Don't miss out on gaining a competitive advantage by revitalizing your data culture.

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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Australian Department Store Digitizes Merch Buying Experience

Retail TouchPoints

David Jones , the Australian premium department store, has digitized its merchandising and buying process as part of its broader Vision 2025+ strategy. The retailer, which is known for curating the most exclusive global and local brands, will use NuORDER Assortments by Lightspeed Commerce to empower buyers to digitally preview collections, develop assortment plans and complete orders in collaboration with brand partners, replacing manual, spreadsheet-based processes.

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What to expect this Black Friday, Cyber Monday

RetailDive

Retail sales and seasonal budgets this year are expected to rise, but consumers anticipate buying fewer gifts with less bang for their buck.

Gifts 133
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3 AI-powered SERP Analyzers

Practical eCommerce

Google has long relied on AI for organic rankings. Now search optimizers are using it too. The post 3 AI-powered SERP Analyzers appeared first on Practical Ecommerce.

eCommerce 132
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Optimize Digital Budgets, Service Providers, And Skills — Or Lose The Digital Race

Forrester eCommerce

Forrester surveyed digital business strategy decision-makers globally on their priorities, investments, and organizational structures.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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When Customers Aren’t Holiday Shopping, They’ll be Streaming

Retail TouchPoints

The winter holiday season is a critical time for retail. November and December holiday sales average around 19% of total retail sales, per the NRF , and this share can be even higher for some department stores and specialty retailers. Emarketer anticipates that holiday retail sales will grow 4.5% this year to surpass $1.3 trillion. The stakes have never been higher!

Customer 278
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Dick’s sales rise 3%, buoyed by strong back-to-school season

RetailDive

It could be a good indicator of holiday performance, but that season is “very distinct” from the summer sales event and involve a wider group of competitors.

Events 128
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3 New Metrics for Today’s SEO

Practical eCommerce

Modern search result pages are much more than 10 blue links. SEO performance metrics have changed, too. The post 3 New Metrics for Today’s SEO appeared first on Practical Ecommerce.

SEO 132
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Evolving B2B Marketing Mindsets

Forrester eCommerce

Marketing has become a strategic function in driving revenue growth for B2B companies, but to continue improving, marketing leaders must challenge long-held beliefs and retool their mindsets to embrace the evolving customer lifecycle and complex buying journeys. Let’s explore the ingrained mindsets that B2B marketing leaders must abandon to evolve and thrive.

B2B 446
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Excess Wine Inventory Pains France’s Bordeaux Region — Can Retail Optimization Technology Lift the Industry’s Spirits?

Retail TouchPoints

France recently announced it would dedicate $216 million to helping Bordeaux winemakers destroy their excess inventory , even helping them to tear up vineyards and plant other crops. France’s Minister of Agriculture noted that market changes — namely widespread inflation and cost of living increases — had considerable impact on consumer spending, resulting in a market stagnation that kept the region’s wine cellars filled to the brim.

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Best Buy sales fall 8% as electronics demand stumbles

RetailDive

The retailer lowered its guidance as a result of consumer uncertainty, but CEO Corie Barry said the sector should stabilize next year.

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21 New Shopify Tools to Explore

Practical eCommerce

Shopify's "Editions Summer '23" rundown includes over 100 new platform features. Here are 21 of them. The post 21 New Shopify Tools to Explore appeared first on Practical Ecommerce.

Shopify 124
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Have You Developed Your Journey-Centric Transformation Roadmap?

Forrester eCommerce

Use Forrester’s Assessment To Develop Your Journey-Centric Transformation Roadmap Journey centricity requires a change in operating model, moving six operational levers in concert, through three phases of transformation: activate, connect, and extend. It requires a clear plan to guide progress across levers, journey teams, and geographies.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt