Practical eCommerce
OCTOBER 30, 2024
The purpose of category pages is not just to attract traffic but to engage visitors into buying products. The post SEO for Product Category Pages in 7 Steps appeared first on Practical Ecommerce.
Forrester eCommerce
OCTOBER 29, 2024
Learn how AIOps provides real-time contextualization and insights across the IT estate, ensuring that network infrastructure operates at peak efficiency in serving business needs.
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RetailWire
OCTOBER 29, 2024
In four civil lawsuits filed in three federal courts, banking behemoth JPMorgan is demanding the return of money allegedly withdrawn from Chase ATMs through a technical error collectively called the “infinite money glitch.
Groove
OCTOBER 27, 2024
In today’s constantly evolving digital world, your business needs visibility to thrive. Getting the right eyes on your company, however, is often more easily said than done. Search engine optimization (SEO) is vital for both business-to-business (B2B) and business-to-consumer (B2C) sellers to reach their target markets. SEO strategy, however, differs depending on whether you’re running a B2B or B2C business.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Retail TouchPoints
OCTOBER 29, 2024
Esprit has filed for bankruptcy protection for its U.S. subsidiaries, Esprit US Distributions Ltd. (USDS) and Esprit US Retail Inc. (USRI), according to Fashion United. The move follows Esprit’s bankruptcy filings for its European businesses in May 2024 , for the second time in four years, citing “extremely high costs due to inflation, interest rates and energy prices, the after-effects of the coronavirus pandemic and the consequences of international conflicts.
Practical eCommerce
OCTOBER 27, 2024
Merchants have long dreamed of delivering the perfect marketing message to a specific shopper at the ideal time to close a sale. The post Gen AI Nears Hyper-Personalization at Scale appeared first on Practical Ecommerce.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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RetailDive
OCTOBER 29, 2024
James Conroy, who was previously the chief executive of Boot Barn, will succeed Barbara Rentler, effective Feb. 2.
Wiser
OCTOBER 31, 2024
With inflation impacting purchasing power and digital technology reshaping the way consumers shop, it’s never been more essential for brands and retailers to adapt their promotional strategies. Our latest report, Promotions and Digitalization: Adapting to New Shopping Dynamics , explores the power of an omnichannel approach and how a 360° communication strategy can amplify the impact of promotions to meet the needs of today’s connected shoppers.
ESW
OCTOBER 29, 2024
The following is a repost of Steve Empey’s blog about Nike’s global expansion with ESW on Northwest Product Group. Read the original post here. By the early 2010s, Nike had already established itself as a leader in digital commerce, setting a high bar with its groundbreaking launches of nike.com in Japan (2013) and China (2014). These markets were a testament to Nike’s ability to deliver large-scale digital experiences, but they came with significant investment—each project took 18 m
Forrester eCommerce
OCTOBER 29, 2024
AI and, most recently, generative AI (genAI) have uncovered the true power of automating tasks that previously were tedious to complete or difficult to improve the efficiency of the work within a singular domain of the business.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Groove
NOVEMBER 1, 2024
How important is a website's visual design? While it may not be the most important factor when it comes to SEO rankings , the appearance of a website is highly important when you want to make the right impression on your customers. And that makes it essential to choose the right theme. With BigCommerce, you have the option to use pre-designed standard themes or build your own custom themes.
Retail TouchPoints
OCTOBER 27, 2024
They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services. They’re Gen Z, born between 1997 and 2012 and comprising 20.69% of the U.S. population — just a bit fewer than Baby Boomers ( 20.93% ) and the largest current group, millennials ( 21.
My Wife Quit Her Job
OCTOBER 31, 2024
In this episode, we dive into how to make long-form videos that actually take off on YouTube. You’ll get tips on grabbing viewers’ attention, keeping them hooked, and boosting your video’s reach with keyword research. What You’ll Learn How to structure your video for the YouTube algorithm The most important part of your video Which AI tools to use to help write your script Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the pa
Forrester eCommerce
OCTOBER 31, 2024
By providing contextualization within the larger IT estate, AIOps ensures seamless performance, enhanced security, and operational efficiency. Learn more in the final blog in this series.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Groove
OCTOBER 27, 2024
In today’s fast-paced eCommerce landscape, it’s key for organizations to develop streamlined processes, create strong customer relationships, and increase revenue. As your company develops over time, it’s important to make sure you’re taking the right steps to meet the challenges that come with an expanding business. At Groove Commerce, we understand these needs.
Retail TouchPoints
OCTOBER 31, 2024
Earlier this year, Google added compelling new features to Google Wallet to help consumers get more out of their mobile wallet passes. With this update , developers can send wallet notifications, letting consumers receive notifications about any updates to cards or passes stored in their mobile wallet. As Google shares, that might look like a notification from your favorite coffee shop on their new daily special or an update if your assigned seat on your boarding pass changes.
FastSpring
NOVEMBER 1, 2024
China is home to some of the largest shopping events in the world, and understanding these key holidays is essential for businesses that are targeting this vast market. These events are more than just sales — they are massive ecommerce festivals that drive consumer behavior, presenting significant opportunities for even SaaS, software, mobile game, and other digital product companies to boost revenue.
Forrester eCommerce
NOVEMBER 1, 2024
As a global B2B technology and services company, Fujitsu has long recognized the importance of customer experience (CX) in driving business success.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Groove
OCTOBER 30, 2024
In recent years, Google Shopping has become an important tool for eCommerce businesses. Like Amazon, Google Shopping offers millions of products, and the higher your company or product ranks, the better the chance that you’ll see a positive impact on visibility and sales. Here, we’ll look at the steps you can take toward Google Shopping optimization, including product feed enhancement and the use of paid strategies.
Retail TouchPoints
NOVEMBER 1, 2024
The creator economy is made up of about 207 million creators worldwide, and this sector is predicted to grow 22.5% annually until it reaches $528.39 billion by 2030. Brands and retailers are investing extensively in their influencer marketing strategies — and in many cases they are not only diversifying the types of creators they partner with but the vehicles they use to tell stories.
Salsify
OCTOBER 29, 2024
At first glance, who influences — and ultimately controls — household spending isn’t always readily apparent. And as the concepts of “family” and “household” evolve, so too do the dynamics behind their collective spending decisions.
Forrester eCommerce
OCTOBER 30, 2024
Learn how AIOps can significantly enhance the efficiency, speed, and reliability of software development and deployment processes.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Groove
OCTOBER 30, 2024
Business-to-business electronic commerce—or B2B eCommerce—refers to digital transactions of goods and services between two companies. This differs from B2C eCommerce, which refers to transactions between businesses and individuals. While B2B eCommerce involves commercial exchanges, B2C consists of retail sales. As the world continues to become increasingly digital, businesses have to work hard to keep up.
Retail TouchPoints
NOVEMBER 1, 2024
Amazon may be pulling back on brick-and-mortar , but stores, at least the digital kind, are clearly still a focus for the e-tailer. Exhibit #1: Amazon’s virtual holiday shop. The new 3D immersive experience joins a host of other virtual showrooms and stores powered by Amazon Beyond , the company’s virtual shopping division. The new Virtual Holiday Shop features a selection of top holiday gifts, interactive content, cheerful music and animations to help customers find the perfect gift for everyon
RetailDive
OCTOBER 28, 2024
While some people started shopping during October’s promotions most consumers plan to start next month, according to research by Bain & Compnay.
Forrester eCommerce
OCTOBER 29, 2024
One of the benefits of an analyst role at Forrester is engaging with B2B leaders to understand their business challenges and priorities. This month, I was fortunate to spend time in person with a broad range of sales and operations leaders at Forrester’s B2B Summit EMEA and other events in London.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
FastSpring
OCTOBER 30, 2024
FastSpring was recently the leading sponsor at Pocket Gamer Connects Helsinki, one of the premier events in the global gaming industry! As part of our participation in the packed two-day event, CMO David Vogelpohl represented FastSpring in two informative and collaborative sessions: Keynote presentation with CEO of Nexus Justin Sacks: “How to Actually Succeed With D2C Web Shops for Mobile Games.
Retail TouchPoints
OCTOBER 28, 2024
Patagonia has become the first brand to make use of T r ove ’s new Resale Plugin, which allows brands to seamlessly integrate pre-owned items alongside new products on their existing ecommerce platforms. The Resale Plugin tool is designed to be a low-barrier solution for brands of all sizes to easily integrate resale into their offering. Trove has powered Patagonia’s existing Worn Wear resale program for years, and now Patagonia will be the first partner to adopt the Resale Plugin, further integ
RetailDive
OCTOBER 31, 2024
The decision regarding the support center roles follows a recent announcement that the pharmacy retailer plans to close 1,200 stores over the next three years.
Forrester eCommerce
OCTOBER 29, 2024
This year’s HLTH conference embraced the theme of ‘Be Bold.’ Speakers committed strongly to tackling some of the toughest challenges in healthcare, such as lack of access, clinician shortages, and frustrating prior authorization (PA) processes.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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