Retail TouchPoints

NOVEMBER 29, 2021

Gift cards are shaping up to be a holiday hero this season, as consumers and retailers continue to grapple with supply and shipping issues. The latest data from the Adobe Digital Economy Index revealed that out-of-stock messages rose a whopping 325% in October 2021 compared to the same month in pre-pandemic times (way back in 2019), and in the last month alone consumers have been hit with more than 2 billion out-of-stock messages online.

Gifts 312

Gifts Supplies Shipping Consumer 312

GetElastic

DECEMBER 2, 2021

Another holiday shopping cycle bites the dust, and the results are in: nothing for the record books. AdWeek reported lower projections , with the biggest returns projected for Cyber Monday. Amid supply chain issues and a national labor shortage, it seems shoppers made the bulk of purchases earlier in the season to ensure no disappointments on Christmas morning, as retailers offered deep deals as early as October to get a jump on the season.

Small Business Retail 148

Small Business Retail Toys Point of Sale Books 148

GetElastic

DECEMBER 1, 2021

Prior to the emergence of the COVID-19 pandemic, we saw a shift in customer buying habits, as more and more shoppers were in search for convenience and preferred to complete their purchases online. So it’s no surprise that after the COVID-19 stay-at-home measures were implemented, the demand for online subscription services spiked. Shoppers fell in love with the ease and convenience of online shopping for their favorite products and having it automatically delivered to their door steps, without

Subscription 148

Subscription Payment Services Payments eCommerce 148

Forrester eCommerce

NOVEMBER 30, 2021

Buyers and sellers alike want immediate, relevant content, but often miss valuable but non-standard content that could advance the sale. Marketing and sales enablement can increase content usage by making sure file names convey unique value.

Marketing 365

Marketing B2B Operations 365

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Retail TouchPoints

NOVEMBER 29, 2021

As consumers spend more time and money online, brands and retailers are feeling greater pressure to stand out. Advanced merchandising and more granular personalization can help, but executives may wonder how can they go the extra mile to show they really understand customers’ wants, needs and preferences. Katerina Axelsson believes taste could be one of the next frontiers for personalization, which is one of the reasons she founded Tastry.

Food and Beverages 342

Food and Beverages Recommendation Consumer Customer Experience 342

BigCommerce

DECEMBER 1, 2021

Since launching in 1998, Google has evolved from a leading search engine to a powerful sales and marketing channel that…

Channel 370

Channel Marketing Omnichannel 370

Forrester eCommerce

NOVEMBER 30, 2021

Buyers and sellers alike want immediate, relevant content, but often miss valuable but non-standard content that could advance the sale. Marketing and sales enablement can increase content usage by making sure file names convey unique value.

Marketing 359

Marketing B2B Operations 359

Retail TouchPoints

DECEMBER 3, 2021

Hip-hop entrepreneur Sean “Diddy” Combs has reportedly placed a $3.3 million bid to acquire his own fashion brand, Sean John , out of bankruptcy, according to Bloomberg. The retailer is currently 90% owned by brand management firm GBG USA through a joint venture with Combs, who sold the majority stake in 2016. Combs is now the stalking-horse bidder for Sean John; other interested buyers can submit offers until Dec. 15, 2021.

Fashion 327

Fashion Operations Other Management 327

BigCommerce

DECEMBER 2, 2021

High-risk verticals like CBD are constantly faced with many unique challenges, one of the biggest being how to successfully advertise…

Marketing 337

Marketing 337

Kissmetrics

DECEMBER 2, 2021

Black Friday, Cyber Monday, Super Saturday—the holiday season doesn’t lack shopping days. Add those to the traditional boost in consumer spending that occurs in the run-up to the holidays, and you have a recipe for a record sales quarter. However, a bumper festive season doesn’t happen by accident. A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up.

Marketing 307

Marketing Shipping Costs Gifts Beauty and Health 307

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

DECEMBER 1, 2021

In 2022, “anywhere commerce” will be the mantra as brands invest in tech to meet buyers in every possible shopping moment.

Technology 367

Technology Customer Experience Omnichannel Customer 367

Retail TouchPoints

DECEMBER 2, 2021

Since the start of the pandemic, the prevalence ofanxiety, stress, depression and PTSD amongst all age groups has skyrocketed — igniting more conversations around mental health. Subsequently, the term “neurodiversity” has sprung up in multiple conversations surrounding the way we interact with our environments. Neurodiversity celebrates the differences in how people’s brains take in and process information.

Retail 317

Retail Clothing Magazine Technology 317

BigCommerce

NOVEMBER 29, 2021

Expanding your online presence can seem daunting, but it doesn’t have to be.

Consumer 385

Consumer Omnichannel 385

Kissmetrics

DECEMBER 3, 2021

In a world of information overload, subject matter experts (SMEs) are more important than ever. SMEs can help give important insights and context for your blog or marketing content and help keep readers engaged with the subject. Their specific knowledge and expertise can be of value to your readers, but subject matter experts can also help with search engine optimization (SEO) by providing the keywords and keyword phrases that will get you found in web searches.

Social Media 271

Social Media Blog White Paper SEO 271

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

DECEMBER 2, 2021

With Zaklina Ber, Senior Research Associate, Forrester In 2021, we surveyed customers in five European countries about their experiences with auto manufacturers during both the purchase and service experience. To understand and ultimately improve the quality of their customer experience (CX), auto manufacturers need to understand why the industry ranks the way it does.

Customer Experience 195

Customer Experience Improvements Customer Automotive 195

Retail TouchPoints

DECEMBER 1, 2021

The pandemic has brought about long-term changes for both business operations and consumer expectations, and 2021 taught us how far removed we are from ever returning to the old “normal.” Businesses continued to be put to the test over the last year, especially small business owners in retail and ecommerce. Relentless challenges including supply chain disruptions, weather disasters and a ship stuck in the Suez Canal slowed shipments and delivery of goods to consumers.

Shipping Costs 305

Shipping Costs Shipping Small Business Retail eCommerce 305

Ecommerce Platforms

NOVEMBER 29, 2021

If you're looking for a way to sell your online courses effectively, then you're in the right place! What you need is one of the following best online course platforms of 2021. But hold your horses ??. Before we tell you all about them – and why we think the lineup listed here is the absolute first league of what's available – let's first discuss who these best online course platforms are meant for , and what to look for when picking your ideal one.

Payments 211

Payments Payment Services Beauty and Health Download 211

Kissmetrics

DECEMBER 1, 2021

Data and analytics play considerable roles in marketing. From showing you trends to giving you insights into your target audience to helping you create effective campaigns, data is critical. This is why Google Data Studio is a program every marketer should try out. What Is Google Data Studio? Google Data Studio is a free business intelligence (BI) tool from Google.

Marketing 250

Marketing Social Media Presentation Information 250

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Forrester eCommerce

DECEMBER 1, 2021

At this point, it’s abundantly clear that if we aren’t extremely careful, AI will identify and exploit harmful biases in training data. And AI-based discrimination — even if it’s unintentional — can have dire regulatory, reputational, and revenue impacts. Knowing this, many companies, governments, and NGOs have adopted “fairness” as a core principle for ethical […].

Customer 195

Customer 195

Retail TouchPoints

DECEMBER 2, 2021

Dollar General is preparing to embark on a massive expansion as it comes off a strong Q3 2021. The off-price retailer announced plans for 1,050 new store openings, 1,750 store remodels and 100 store relocations; the launch of 1,000 pOpshelf locations by fiscal 2025; and the company’s entrance into Mexico with 10 stores in fiscal 2022. The new store openings will help Dollar General maintain its momentum.

Operations 305

Operations Consumer Marketing Retail 305

Ecommerce Platforms

NOVEMBER 29, 2021

When it comes to choosing the best ecommerce platform, Australia has plenty of options. Just like the majority of the world today, Australians have rapidly embraced the benefits of ecommerce for quick and convenient transactions. Entrepreneurs have endless opportunities to convert customers with the right selection of products, and services. Of course, if you’re a business leader thinking of getting started online, you’re going to need a few essential tools before you jump in.

eCommerce Platforms 196

eCommerce Platforms eCommerce Payment Services Shipping Costs 196

Kissmetrics

DECEMBER 3, 2021

Employee turnover is a huge cost to any business. These costs have the potential to be incredibly damaging to marketing agencies. It hurts their productivity, increases costs, and can even compromise client relationships. Unfortunately, it’s a problem likely to get worse. You may have heard about the great resignation, but what is it, and what can you do to stop your digital marketing agency staff from leaving?

Marketing 240

Marketing Management Improvements Events 240

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

DECEMBER 1, 2021

Tell Us About Yourself I have a mixed academic background in communication and advertising and environmental studies, yet I somehow always end up being attracted to technology. I don’t fully identify with the infamous Millennial label, yet somehow I’m constantly drawn to all things innovation. I have a long list of languages I would like […].

Management 195

Management Technology B2C Customer 195

Retail TouchPoints

NOVEMBER 30, 2021

In the first usage of Amazon ’s Just Walk Out (JWO) technology by a non-Amazon international retailer, Sainsbury’s has deployed the cashierless solution in its Holborn Circus convenience store. In another first, customers access the checkout solution via the Sainsbury SmartShop app rather than the Amazon app, meaning they can use an interface they already are familiar with.

Technology 297

Technology Payment Services Customer Experience Blog 297

My Wife Quit Her Job

DECEMBER 1, 2021

Today I’m really happy to have Parth Kukreja on the show. Parth is a genius, he’s only 19, and he started a 7 Figure business selling pet jewelry online. Parth is open-minded, constantly learning and he’s willing to try any strategy. In this interview, you’ll learn how Parth grew his business to 7 figures using TikTok. What You’ll Learn Parth’s journey and how he started a 7 figure business at 19 years old How creating viral Tiktok videos grew his Jewelry busi

Jewelry 156

Jewelry Books Other eCommerce 156

Kissmetrics

NOVEMBER 30, 2021

Most digital marketing teams rely on keyword optimization to rank their content higher in search results. The idea is more keywords = better optimization. Because of this, it can be tempting to use the same keywords on multiple pages to increase your chances of ranking. However, this strategy can backfire if your posts compete for the same keyword. Think about it: If you’re looking for “the best running shoes” and see two articles from the same company with these keywords in the title, you’ll be

SEO 239

SEO Blog Marketing Social Media 239

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Forrester eCommerce

DECEMBER 1, 2021

With the launch of Forrester Decisions for B2C Marketing Executives last August, we recognized the opportunity to expand our media strategy coverage. One of the most common themes across dozens of CMOs we interviewed this past year is that it’s challenging for marketing leaders to keep up with the constantly changing media and tech landscape. Yet, […].

B2C 195

B2C Marketing Social Media Customer 195

Retail TouchPoints

NOVEMBER 30, 2021

Marta Ortega Pérez has been named Chairwoman of Inditex Group — parent company of Zara , Pull&Bear and Massimo Dutti — and Óscar García Maceiras will replace Carlos Crespo as CEO, completing a “generational handover process” at the fashion conglomerate that began in 2011. Pérez, the daughter of Inditex founders Amancio Ortega and Rosalía Mera, has worked in different areas of the group for the last 15 years, in particular strengthening Zara’s brand image and fashion proposition, an are

Fashion 296

Fashion Management Operations eCommerce 296

My Wife Quit Her Job

NOVEMBER 29, 2021

AliExpress is one of the largest ecommerce marketplaces in the world and extremely popular among businesses and consumers alike. For small business owners, AliExpress dropshipping has become a cheap and easy way to start selling online. Meanwhile, consumers all over the world can purchase inexpensive merchandise from China that can’t be found anywhere else.

eCommerce 156

eCommerce Consumer 156

Kissmetrics

DECEMBER 1, 2021

All SEO is not created equal. The average cosmetic brand or fitness brand can take the usual approach with SEO. Optimize some images, start ranking for keywords. Medical SEO, on the other hand, is an entirely different animal. Search engines use different techniques to rank medical sites. There are serious limitations on both what you can and cannot say, with serious consequences if you make a mistake.

SEO 236

SEO White Paper Improvements Other 236

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail