Sat.Oct 23, 2021 - Fri.Oct 29, 2021

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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

Do you want your shoppers to spend more when they visit your stores? Which retailer doesn’t? One effective way to increase those basket sizes is through impulse buys—the act of making an unplanned purchase once already inside a store or browsing online. There’s a fair chunk of change to be earned through impulse buying, too. A survey commissioned by social shopping platform Slickdeals found that U.S. consumers spend an average of $276 per month on impulse buys.

Consumer 145
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The Three Principles of Sustainable Transformation

Forrester eCommerce

Becoming an environmentally, socially, and economically sustainable business demands a profound and fundamental change. Like digital transformation before it, you can’t just bolt it on. Traditional firms willing to start their multiyear transformation journey toward sustainability must embrace the three principles of sustainable transformation.

Customer 370
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What Is Cloud E-Commerce? How Cloud E-Commerce Works (w/ Examples)

Fabric Blog

Cloud E-Commerce Definition. Cloud e-commerce uses cloud-based technology to manage and scale data storage, hosting, and digital commerce applications such as virtual payments, inventory management, and product information management.

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How to Do Quarterly SEO Planning for 3x the Results

Kissmetrics

Let me guess. You’re not seeing results from your SEO strategy, and you’re about one ranking away from throwing your laptop out the window. After all, you’re doing everything right. You’re publishing new content consistently. You spend hours researching keywords. You have a thorough content promotion strategy. Yet, crickets. What gives?

SEO 347
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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NRF Predicts Record-Breaking Holiday Sales Despite Inventory Issues

Retail TouchPoints

Consumer purchasing power from growing income and household wealth will lead to record-breaking holiday sales this year, according to predictions from the National Retail Federation. Gift buyers are expected to shop early, extending the holiday season even as retailers grapple with inventory problems. During November and December, holiday sales are expected to grow 8.5% to 10.5% compared to the same period in 2020, for totals ranging between $843.4 billion and $859 billion , according to NRF.

Gifts 321
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Prévisions 2022 : Expérience Client

Forrester eCommerce

En?2022, les marques se tourneront vers leurs équipes Expérience Client (CX) pour mieux naviguer dans le sillage tourmenté de la pandémie, s'adapter à la «?nouvelle normalité?» et gérer les attentes et les émotions des clients autour d'enjeux aussi variés que l'accélération et la saturation numériques, le développement durable et la confidentialité. .

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10 Sales Tools for Boosting Results, Efficiency, and More

Kissmetrics

Without customers, you wouldn’t have much of a company. For this reason, spending time and money on sales and marketing-related tasks is never time wasted. In this post, I’m going to examine some of the top sales tools for boosting results, improving efficiency and organization and helping you generate more revenue. Let’s get started! 1. HubSpot. Are you seeking a sales platform to handle all the needs of your sales process?

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Walmart and Gap Expand Partnership to Launch a Furniture Line

Retail TouchPoints

Walmart and Gap are deepening their relationship with the launch of Gap Home Furniture, a collection of more than 150 items including couches, ottomans, TV stands, headboards and rugs. The products will be priced between $49.88 and $629 and put an emphasis on contemporary styles with nods to Scandinavian, midcentury and modern influences. The collection is designed to complement Walmart’s other exclusive and elevated furniture lines, including the bohemian FLOWER Home and contemporary MoDRN bran

Fashion 320
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When Systemic Risks Collide: Why Supply Chain Issues Are The New Normal

Forrester eCommerce

Before March of 2020, “supply chain issues” was a term we’d hear after a natural disaster or labor strike – that all ended the moment we ran out of toilet paper. Unquestionably, the supply chain crisis has been a secondary theme of the pandemic, one that continues to escalate. For the 15 months since the […].

Supplies 370
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Make it Big Podcast: Optimizing Checkout for a Frictionless User Experience

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. From the website design to a sleek, quick checkout module, you must set up all of these elements to make the most efficient online store possible. Otherwise, you run the risk of customers encountering broken links, unfinished product page content, or a checkout that's far from user-friendly.

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Study: More Than Half of Shoppers Across All Generations Prefer Email Communications

Retail TouchPoints

Customer communication is undoubtedly important. When consumers receive communications from a company, 96% feel loyal to the brand and 84% engage with its advertising. But the difference between a message that’s welcome and one that’s an intrusive annoyance differs between both generations and platforms, according to a study by Data Axle. Retailers need to engage with shoppers in terms of generational preferences, individual expectations and preferred messaging platforms.

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Predictions 2022: Advertisers Lean Into Retail Media Momentum, New Modes, And, Yes, The Metaverse

Forrester eCommerce

Looking ahead to 2022, advertisers and publishers will look for ways to extend those innovations to match consumers’ willingness to experiment with new experiences and products (now at an all-time high). Learn more.

Retail 370
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Nicole Leinbach Reyhle Shares the Secret to Holiday Retail Success at Make it Big 2021

BigCommerce

Customers expect to be delighted when they shop — but are you prepared to entertain?

Retail 352
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The Complete BetterCommerce Review (Oct 2021)

Ecommerce Platforms

Welcome to our ultimate BetterCommerce review. The ecommerce space is extremely competitive and without access to the best solutions, your brand may suffer. Large scale enterprises are in the same competing space as midsize and small businesses and this makes the competition a lot more difficult to overcome. However, BetterCommerce offers a solution that disrupts this narrative.

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How 5G Will Power a New Retail Experience

Retail TouchPoints

The rollout of 5G has the potential to transform the retail industry by ushering in a new era of connectivity and experience. The advancements it supports should alleviate many of the challenges that retailers have endured during the pandemic. By dramatically accelerating the speed of mobile networks, it paves the way for a dazzling array of innovations.

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Predictions 2022: This Is A Year To Be Bold

Forrester eCommerce

Forrester predicts more change in 2022 across CX, EX, technology, and marketing. Get a sneak peek at five of Forrester's 2022 predictions, and then download our guide to help inform your 2022 strategy.

Download 370
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378: Follow This Strategy And Never Depend On Amazon Again With Shep Hyken

My Wife Quit Her Job

Today, I’m thrilled to have Shep Hyken on the show. Shep is the founder of Shepard Presentations and he is a customer service experience expert and keynote speaker. His agency works with companies to build relationships with their customers in order to increase repeat business. In this episode, we talk about how you can stop relying on Amazon for all of your sales and build a loyal customer base for your brand.

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Best Print on Demand Companies in Australia

Ecommerce Platforms

The best print on demand companies in Australia offer would-be entrepreneurs an opportunity to sell creative wares with minimal initial investment. Using the dropshipping model, print on demand (POD) companies ensure business owners don’t have to hold and deliver products to customers worldwide. Australian POD companies focus specifically on serving customers in Australia.

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With Omni-Shopping Set to Reign this Holiday, Amazon Enables Local Pickup and Delivery

Retail TouchPoints

Amazon has launched new local selling capabilities that will allow its third-party sellers to offer same-day store pickup and fast delivery for customers in their area. More than half of all products purchased in Amazon’s store are sold by third-party sellers, most of which are small and medium-sized businesses. The new service — which is currently available in select zip codes — will allow customers within a seller’s local area to select in-store pickup and receive a notification when the produ

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Choosing The Right Services Provider Can Make Or Break Your Digital Customer Experience Success

Forrester eCommerce

A great digital experience starts with the basics: a strategy for omnichannel engagement; great design; personalized, yet trustworthy, experiences; and, of course, the technology and operations to support it. But to differentiate your company’s digital presence, you will also need to be creative in your approaches and solutions. Partners are key to that effort, particularly […].

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WooCommerce For Enterprise: Everything You Need To Know!

MakeWebBetter

Establishing a successful enterprise business has become way easier than ever before. With a variety of platforms available it’s absolutely practical to give life to your ideas. Having said that, WooCommerce is one of the most known eCommerce platforms for WordPress websites. It was launched in the year 2011 and since then has become extremely […].

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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The Ultimate Customer Value Optimization Guide

Omniconvert

This Omniconvert guide covers everything about Customer Value Optimization (CVO): customer value, CLV, customer retention, RFM segmentation. The post The Ultimate Customer Value Optimization Guide appeared first on Omniconvert Ecommerce Growth Blog.

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Which Multi-Touch Attribution Model is Right for Your Retail Brand?

Retail TouchPoints

One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

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Predictions 2022: Trust And Values Take Center Stage In The APAC Region

Forrester eCommerce

For Asia Pacific firms, 2022 is a year to be bold. Our predictions for the region show that APAC organizations will take significant steps forward in some areas, but lag behind in others.

Other 369
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8 Top Payment Processors

GetElastic

If you’re launching any sort of business you’ve thought about payment processing. With so many choices in the marketplace, the selection process can be a daunting one depending on what works best for your business. A solutions-based eCommerce partner will help you choose a payment processor with the following in mind: Integrated payments and checkout – a seamless flow between payments and checkout increase both conversion and payment completion rates.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Improve Facebook Ads ROAS with REVEAL’s Audience Builder

Omniconvert

Discover REVEAL’s Dynamic Audience Builder and start creating better custom audiences for Facebook Ads to improve ROAS, customer acquisition, and retargeting. The post Improve Facebook Ads ROAS with REVEAL’s Audience Builder appeared first on Omniconvert Ecommerce Growth Blog.

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Royal Farms Adds Self-Checkout at More Than 250 Stores

Retail TouchPoints

Convenience store retailer Royal Farms will implement NCR Corporation ’s self-checkout solutions in all of its more than 250 locations. The technology is expected to boost staff efficiency while improving the in-store experience for customers. “We introduced the first NCR self-checkout solutions in 2019, and while we saw direct benefits in the same year, it really took off in 2021 when many of our customers steered to touch-free interactions,” said Shelby Kemp, Project Manager Marketing at Royal

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Predictions 2022: Cloud Computing Reloaded

Forrester eCommerce

In 2022, we'll see a shift to modern application development and industry-specific clouds that will shake up the cloud service provider market. Learn more in our 2022 predictions for cloud computing.

Marketing 367
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5 ways LiveIntent invests in employee wellness

Liveintent

World Mental Health Day on October 10th allowed us to reflect on the events of the last few years and their impact on our lives. The world hadn’t seen a global pandemic of this magnitude in more than a century, and we’ve had to face new obstacles as a result. We’ve all had trouble adjusting to this new way of life, the burnout, social isolation, and anxiety that has come with it.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt