Forrester eCommerce
JULY 22, 2021
As is expected with any new market segment or capability, questions about Extended Detection & Response (XDR) abound. I wrote this blog to answer a few of the more common questions I’m getting from Forrester clients and from security vendors that are trying to figure this space out. What is XDR? An incredibly simplified way […].
Groove
JULY 19, 2021
Creating an organic ranking strategy that drives significant website traffic can be tough if you don’t follow eCommerce SEO best practices. The first step (and of the most essential) to improving organic rank is conducting keyword research. Keyword research is the process of finding keywords to rank for in search engines and prioritizing the best keyword opportunities for your company’s website.
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BigCommerce
JULY 20, 2021
By now, most merchants are aware of the exponential growth happening in retail e-commerce sales worldwide — data from Statista…
Kissmetrics
JULY 23, 2021
One of the most frustrating things about SEO is getting everything to work together as it should. If you’ve done SEO, you know exactly what I’m talking about. There are so many little elements in SEO that sometimes it seems impossible for everything to work out perfectly. Even today! I know I talk a lot about how “smart” the search algorithms are and how it’s virtually impossible to game the system.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Forrester eCommerce
JULY 20, 2021
Marketing content has become the primary way for customer-facing teams to create dialogue as B2B buyer behavior changes and work-from-home limitations cause buyers to engage online to inform prospect and customer buying decisions. Static, one-to-many communications don’t cut it anymore — to win buyers’ increasingly divided attention, content must become more relevant, valuable, and interactive.
Retail TouchPoints
JULY 22, 2021
First off, it seems the term “Singles’ Day” is a bit passé. The more contemporary appellation for the massive Chinese shopping extravaganza is apparently Double 11 or 11.11 (pronounced “Eleven, Eleven.”) After all, as it heads into its 13 th iteration, the event is clearly no longer targeted just to singles, and, for that matter, it’s no longer just one day.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Kissmetrics
JULY 17, 2021
The Google algorithm is constantly evolving, which can cause a few headaches when you’re a marketer trying to retain the highest possible page ranking at all times. However, there’s good news: It’s possible to “hack” the algorithm and retain a solid Google ranking. Let me show you how. What Do We Know About Google Algorithm’s Ranking Factors? There’s only so much we know about Google’s algorithm because Google won’t reveal its top ranking factors.
Forrester eCommerce
JULY 22, 2021
Don’t worry, this is not a discussion about navels; it is an attempt to provide some very basic categorization of sales methodologies based on whether the methodology addresses internal or external interactions.
Retail TouchPoints
JULY 23, 2021
Before they’ve even started, the 2020 2021 Olympic Games have already made history. Cardboard beds and logo dilemmas aside, this will be the first Olympics in the event’s 125-year history to be staged without any spectators. The impact that will have on athlete performance, global viewership and the overall ambience surrounding the games (both on-site in Tokyo and abroad) remains to be seen.
Ecommerce Platforms
JULY 23, 2021
In today's article, we're going to be covering an in-depth Sellvia review – a leading ecommerce supplier based in the United States. Every ecommerce drop-shipper knows that getting the best supplier for an online store is quite difficult. But when you do, it helps in automating and running your business seamlessly. You don't have to bother about products getting missing, delivering inferior products, horrible customer care, or delayed shipping.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Kissmetrics
JULY 20, 2021
What are your goals with email marketing? If you’re going to achieve those goals and see a return on investment, then chances are you’re not going to be able to do it without some level of automated email marketing. What Is Automated Email Marketing? Automated email marketing is a series of emails you automatically send to your prospects or customers.
Forrester eCommerce
JULY 20, 2021
This year’s B2B Summit APAC will be our biggest and boldest yet, with keynote presentations as well as track sessions, practitioner presentations and awards, a sponsor marketplace, and tons of virtual networking opportunities.
Retail TouchPoints
JULY 22, 2021
The retail industry is widely accepted as one of the leading economic indicators. industry. When the economy is growing, consumers flock to stores. On the other hand, when a recession is imminent, consumers and their wallets generally stay put and are more conservative. Lately, the retail sector was shaken by the COVID-19 pandemic. This situation has forced retailers worldwide to adapt to a slew of new consumer demands while juggling a precarious supply chain.
Ecommerce Platforms
JULY 21, 2021
Anyone who isn’t a complete newcomer to the world of ecommerce has likely heard of Shopify. After all, it's one of the internet's top contenders when it comes to complete ecommerce solutions. Some may even say it's ruled the market for quite some time now. However, with the rise of all-in-one turnkey platforms like Shift4Shop , we may have stumbled across a viable competitor for the ecommerce giant.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Kissmetrics
JULY 23, 2021
What comes to mind when you think of negotiation tactics? People in suits closing business deals? Bargaining with a seller in a market? Convincing your landlord to lower the rent? How about all of these? Negotiation Tactics Play a Key Role in Life. It’s tempting to think of negotiation only in terms of price, but the term represents many possibilities beyond money.
Forrester eCommerce
JULY 19, 2021
Christmas came early for three vendors in the threat intelligence and attack surface management space this past week. In a reported all-cash $500 million deal (no need for layaway when your market cap is north of $2 trillion), Microsoft acquired threat intelligence and attack surface management vendor RiskIQ. In Europe, Swedish vulnerability risk management firm […].
Retail TouchPoints
JULY 22, 2021
As Uber continues to build out its logistics business, Uber Freight will acquire Transplace for $2.25 billion , including up to $750 million in Uber Technologies common stock with the remainder in cash from TPG Capital. The combined companies will seek to combine Uber Freight’s network of digitally-enabled carriers with the Transplace shipper technology and operational solutions to create a scaled logistics platform that can serve both shippers and carriers of any size.
My Wife Quit Her Job
JULY 19, 2021
If you look at the DHGate reviews online, you’ll find that DHGate has a reputation for selling poor quality merchandise. As a result, I’m often asked is DHGate safe to buy from and is it a legit company? First off, DHGate is a marketplace and they don’t sell their own products. In fact, DHGate is very similar to AliExpress and Ebay in that they provide a platform for others to sell online.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Kissmetrics
JULY 21, 2021
Having good social media profiles can get you more exposure online, help you connect with your fans or customers, and improve your online reputation. Unless you have a major site associated with your name (like NeilPatel.com ), your social media profiles are usually the first results Google shows when someone searches for you. Start thinking of each social media profile you create as a landing page for your personal brand.
Forrester eCommerce
JULY 20, 2021
If you missed my first blog where I outlined what to expect from our keynote presentations at B2B Summit APAC 2021, click here. Beyond keynote presentations, B2B Summit APAC, which will take place on 14 and 15 September, is packed with deep dives into a range of different areas to support marketing and sales leaders […].
Retail TouchPoints
JULY 23, 2021
Uber Technologies is continuing to scale its massive logistics buildup with two new retail partnerships. The ridesharing service will now provide same-day grocery delivery for Costco in Texas, and will help Mercari take its “no-meetup garage sale” marketplace nationwide. The Costco pilot will begin at 25 warehouse stores in Dallas, Austin, and Houston, with seven more Texas locations to be added over the coming weeks.
My Wife Quit Her Job
JULY 20, 2021
This episode is extra special because it’s about a student in my Create A Profitable Online Store course. Claire Carpenter runs a site called EasiFitEbikeKit.co.uk and she sells kits that turn regular old bikes into electric bikes. What’s amazing about Claire’s story is that she didn’t have any money to start yet she still managed to create a 6 figure business within 10 months and she’s nearly at half a million bucks right now.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Kissmetrics
JULY 19, 2021
Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. In fact, by 2023, the site is likely to exceed one billion users, according to Statista. Your best bet for Instagram success is to share stunning visuals and high-quality photos. Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time.
Forrester eCommerce
JULY 21, 2021
Ernest Dichter might have a lot to say about tech leaders attracted to portfolios over platforms. He’s the one who showed Betty Crocker that making the customer crack an egg made them feel like they were actually baking something homemade, instead of just rehydrating Space Lunch. It feels like this kind of “homemade” thinking gets […].
Retail TouchPoints
JULY 20, 2021
Zoom Video Communications has agreed to acquire Five9 , a provider of cloud-based contact center solutions, in an all-stock transaction valued at approximately $14.7 billion. With the acquisition, Zoom said it aims to build “the engagement platform of the future.” Taking a stake in the $24 billion contact center market also offers the company a nice growth opportunity as competition heats up in the video conferencing space and the pandemic-driven remote-work boom wanes.
MakeWebBetter
JULY 19, 2021
Shopping cart is an entity from which the store conversion starts. It contains the products that buyers are sincere about purchasing, and therefore as a seller, you too need to be careful enough to make your shopping cart prominent and easily accessible. In those cases when customers purchase multiple products, accessibility of the cart becomes […].
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Kissmetrics
JULY 20, 2021
Ultimate guides are everywhere. You’ve probably read your fair share, and maybe you’ve even written a couple. They can be a great way to get traffic, build links, and increase your authority, but they’re far from easy to create. The issue most people run into is the sheer amount of content out there nowadays. How do you create an ultimate guide if there are already tons of posts on your chosen subject?
Forrester eCommerce
JULY 21, 2021
Collecting solicited feedback at the exact time passengers live the experience is the only way to truly assess the quality of that experience as it moves through all touchpoints of their journey. ACI and FeedbackNow are committed to enabling this so CX leaders can improve the passenger experience.
Retail TouchPoints
JULY 19, 2021
When we ponder the future of retail, the store is always involved in discussions. In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. In fact, the eyewear darling plans to open another three dozen locations by end of this year.
MakeWebBetter
JULY 21, 2021
Customers are always curious. And it’s your job, as a merchant, to satisfy their curiosity. That satisfaction will be a reason for them to purchase from you. An unanswered or unattended customer will seek answers elsewhere and might never look your way again. I’ve seen so many online stores that create excellent products but fail […]. The post How To Setup Product Enquiry Forms On WooCommerce appeared first on MakeWebBetter.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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