Retail TouchPoints
MARCH 22, 2022
It’s easy to vilify Amazon. But for all its somewhat terrifying clout, questionable business practices and stories about its founder’s yacht-within-a-yacht , there is one thing that cannot be denied — Amazon has been an incredible launching pad for thousands of entrepreneurs. This platform, with its humble beginnings selling used books, has gone on to power the careers and fortunes of countless small businesses.
Steve Dennis
MARCH 21, 2022
It’s pretty easy to calculate the cost of taking action. When we contemplate a new investment we tally up the capital and operating expenses, prepare our cash flow analysis and try to account for the risk of pulling the trigger. Harder, but often far more important, is determining the price of waiting. Twenty years ago it was pretty obvious that mall-based, moderately priced, department stores were going to become increasingly disadvantaged by two primary factors.
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Wiser
MARCH 22, 2022
The customer path to purchase is very rarely straightforward. Shoppers go through many twists and turns as they decide which product will get them the best bang for their buck. The goal for your brand is to be there to influence consumers at those key moments in the decision-making process and sway them toward your own products. Sometimes, this can alter a customer’s final purchase completely and increase your own profits.
Forrester eCommerce
MARCH 25, 2022
Read the key findings from FinovateEurope 2022, including thoughts on what's hot in fintech, sustainable finance, open finance, and digital transformation.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
BigCommerce
MARCH 25, 2022
Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.
Retail TouchPoints
MARCH 24, 2022
Build-A-Bear Workshop is celebrating the return of in-store parties, which were shut down for two years during the COVID-19 pandemic. The retailer, which announced last year that it was upgrading its ecommerce experience , has another reason to celebrate this year: its 25 th anniversary. In honor of the milestone, Build-A-Bear is offering a Silver Celebration Party package.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
MARCH 23, 2022
Hybrid is very much in vogue as marketing leaders look to develop an event mix which delivers audience flexibility, digital insight and improved engagement. Indeed, in a survey we ran late last year, 58% of respondents agreed that all flagship events would be hybrid within 24 months. But while there are many compelling reasons to […].
BigCommerce
MARCH 24, 2022
In the year 2022, if you’re in the business of, well, business, setting up an ecommerce platform on your website…
Retail TouchPoints
MARCH 24, 2022
Ask any retailer or consumer and they’ll agree on this point: ecommerce returns are a problem — albeit for diametrically opposed reasons. The cost of returns keeps ecommerce operators awake at night — so much so that some large retailers have adopted a “just keep it” policy towards certain purchases, opting to issue a refund without asking for the merchandise back (a trend that may prove unsustainable for both margins and the environment if consumers come to expect it).
Groove
MARCH 24, 2022
Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. Be sure to choose a licensed agency that focuses on your needs and concerns. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise.
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
Forrester eCommerce
MARCH 22, 2022
As companies consider new investments, they are — to at least some extent — already “digital” in many ways. Every new investment is more and more intertwined with a complex web of other technologies to deliver unique, personalized outcomes for every use case.
Ecommerce Platforms
MARCH 24, 2022
The best CRM for ecommerce brands is a powerful tool in today’s age of customer-experience focused selling. Today’s companies need to commit to consistently delivering the best possible level of customer service if they want any hope of maintaining long-term loyal customers. A Customer Relationship Management software, or “CRM”, is a technology specially designed to help collect information about your customers, so you can deliver a more meaningful, relevant set of experiences to your target aud
Retail TouchPoints
MARCH 22, 2022
The CallisonRTKL 2022 Forecast reveals how shopping trends favoring convenience and technologies that ease decision-making for purchases are shaping the future of physical retail spaces — including retail’s role in the “15-minute city” concept and the repurposing of mall spaces. According to the second annual report from the global architecture and design firm, shopping centers, malls and department stores are being transformed into mixed-use spaces, a trend that prioritizes the needs of consume
Groove
MARCH 24, 2022
Google’s Universal Analytics (UA) is officially being sunsetted in July of 2023. Universal Analytics has been the industry standard for eCommerce conversion tracking since 2013. While Universal Analytics has a comprehensive feature-set, modern security protocols prohibit this traditional tracking model from gathering the requested information from a majority of users.
Speaker: Ethan Woolley, Director at Kharon
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Forrester eCommerce
MARCH 21, 2022
Experience Architecture Is Fundamental To Customer Obsession Delivering the right customer experience is the number one priority for any business.
Ecommerce Platforms
MARCH 22, 2022
Have you ever wondered what the best video monetization platforms might be for your webinars, streams, and other valuable videos? YouTube and Twitch might be some of the better-known names in the current landscape, but they’re far from your only option for success. While services like YouTube boast around a billion hours of video watched every day, they don’t give you the same services you need to really stand out online compared to other solutions like Uscreen , Thinkific , and Teachery.
Retail TouchPoints
MARCH 25, 2022
Walmart Inc. has filed a lawsuit against BJ’s Wholesale Club Holdings Inc. over its mobile Express Pay shopping app. The suit alleges that the app infringes upon features of the Scan & Go technology introduced by Walmart subsidiary Sam’s Club in 2016 and adopted by Walmart in 2018. The suit was filed on March 22, 2022 by Sam’s West Inc., Walmart Apollo, LLC against BJ’s in U.S.
Groove
MARCH 21, 2022
What is Workflow Automation Software? Workflow automation software is a marketing tool or CRM that lets merchants set up a single task or a series of tasks that run on their own. Workflow automation, or eCommerce automation , involves using a specific logic within a marketing tool to trigger actions with contacts in a company’s database. The logic used is typically rule-based, meaning that the merchant sets certain rules based on whether a contact does or does not do something.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
Forrester eCommerce
MARCH 21, 2022
For B2B marketing leaders looking to improve their organization's digital capabilities, it's important to know precisely what you're trying to achieve and to break down the endeavor in smaller, defined steps.
My Wife Quit Her Job
MARCH 22, 2022
Back in the day, it was difficult for artists to find places to sell their art. You either had to be included in a gallery or sell your art on the street. But because of the Internet, there are many ways to sell your art online without leaving your studio. In some cases, you don’t even have to worry about shipping and fulfillment. There are 3 ways to sell your art online.
Retail TouchPoints
MARCH 22, 2022
Department store chain Boscov’s is expanding its dropship capabilities through a new partnership with Logicbroker. The 107-year-old family-owned chain, which has 48 locations across the Northeast and Mid-Atlantic, has been able to modernize and optimize its dropship program through the migration to Logicbroker, adding much-needed flexibility for its dropship vendors. “Dropship has proven itself as an efficient means of fulfillment for our company and our customers,” said Jen Re
Salsify
MARCH 22, 2022
The traditional dynamic between brands and retailers has changed. Brands and retailers are struggling to keep up with today’s world of infinite shelf space and consumer-driven search.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Forrester eCommerce
MARCH 21, 2022
Felisa H. Batacan, Filipino journalist, and crime writer once wrote: “Some things are better dealt within the cleansing light of transparency and openness rather than in the darkness of secrecy.” Her words resonated with me during last week’s International Women Day (#IWD2022). Posts ‘celebrating’ #IWD2022 exploded across social media. But as the day progressed, my […].
RetailDive
MARCH 24, 2022
Brands are staking their territory in the metaverse, but the concept and the technology underpinning it has yet to fully take shape.
Retail TouchPoints
MARCH 25, 2022
Two primary worker groups emerged during the COVID-19 pandemic: those who prefer (or tolerate) commuting to an office, and those enjoying a “commute” to a home-based workspace. But how much do consumers’ work environment preferences affect their purchasing patterns? According to a recent survey of 500 consumers by the Emodo Institute , The Psychology of Store Selection , retailers should care a lot about the answer to this question.
Salsify
MARCH 24, 2022
Ecommerce is undergoing exponential growth. Already on the rise pre-pandemic, the last two years have pushed this buying and selling approach into overdrive: Recent predictions noted by Forbes suggest that global ecommerce sales volumes will soon hit $4.2 trillion.
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Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Forrester eCommerce
MARCH 24, 2022
As the leaves start to grow again and the weather warms up, what better time than now to do some much-needed spring cleaning of your data and insights practices? In this edition of the Insights Beat, we dive into our Q1 research in data, analytics, and AI that highlights the best approach to get more […].
RetailDive
MARCH 23, 2022
The effort allows any eligible student athlete at an Adidas-partnered NCAA Division I university to become a paid affiliate brand ambassador.
Retail TouchPoints
MARCH 22, 2022
Most companies spend a double-digit percentage of their total revenues on marketing activities, including search, to drive traffic to their sites. Still, research has shown that 61% of ecommerce sites perform below average for internal site search. Most professionals know that at the heart of successful search are two things: good queries, with shoppers knowing what they want and using the right keywords, and good indexed data, i.e., making the correct data available for shoppers to find.
ChannelAdvisor
MARCH 23, 2022
The connection between humans and horses spans millennia. Today’s equestrian gear, styles and accessories keep the tradition modern and fresh. Legacy Creek LLC (doing business as AJ Tack ) has provided both English and Western riders with high-quality tack, apparel and even home décor since 2002. . When father-daughter team Michael Farrell and Maddie Roeber purchased the business in May 2020, they recognized its digital presence could be expanded to fully compete across channels.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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