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In this episode, Toni and I discuss how hyper-targeting customers for your online store just got a lot easier with Klaviyo’s new release! We dive into the latest features and strategies that can help you reach your ideal audience like never before. You’ll learn how to maximize your marketing efforts and boost sales with the power of automation and AI!
Todays shoppers have a problem: too much choice and too little time. The combination of lower barriers to entry for vendors and large retailers historic belief that more choice means more topline sales is leading to many shoppers being inundated with options and as the online marketplace becomes ever more crowded, an overwhelming volume of product isnt benefiting anyone.
A customer wants to return an item, but your policy is nowhere to be found. Or worse, it’s buried in tiny print and full of confusing legal jargon. What happens? Chaos. Frustration. And probably a not-so-glowing review. Let’s be honest: returns are an unavoidable part of running an online store. Sometimes things just don’t work out: wrong size, unexpected color, maybe the customer just changed their mind.
If youve been losing sleep (and revenue) thanks to subpar site performance, youre not alone. The ecommerce world is drowning in bloated front ends packed with JavaScript frameworks that slow everything down. Google doesnt mince words on slow sites, and your C-suite sees one disappointing PageSpeed score and starts asking, Why are we throwing money down the drain?
Brands, start your engines cause its that time of year again. Shoppers are gearing up, retailers are rolling out promotions, and the race for consumer attention is on.
Google's AI shopping initiatives reinforce sensible, long-standing ecommerce practices. The post Origins of Google Shopping’s AI Vision Match appeared first on Practical Ecommerce.
Google's AI shopping initiatives reinforce sensible, long-standing ecommerce practices. The post Origins of Google Shopping’s AI Vision Match appeared first on Practical Ecommerce.
Remember when you were a kid , lining up your action figures for an epic battle, imagining entire worlds where heroes clashed and villains plotted? Now, imagine turning that passion into a thriving online store. Whether you’re selling rare collectibles, custom-made figures, or the latest releases, having the right website can make all the difference.
Employees at a Barnes & Noble store in Bloomington, Ill. have ratified a new three -year contract under the aegis of the Retail, Wholesale and Department Store Union (RWDSU), joining unionized workers at three New York City bookstores, including the companys flagship Union Square location. The Barnes & Noble Union has secured union healthcare coverage, improved safety equipment such as back braces, wrist guards and stools at information desks and the POS, along with improved job and pay
Late delivery incidents are frequent, almost inevitable, and happen primarily because shipping carriers fail to keep up with their promises of on-time delivery despite their busy schedules during times like the holiday season and while facing supply chain disruptions. As an e-commerce retailer, it makes sense to take a look at how late deliveries can be problematic for you.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Some people talk about making a difference. Will Williams lives it. When I sat down with Will for Rock Solid, I expected a conversation about his service, his nonprofit work, and his impact on the Round Rock community. What I got was a masterclass in resilience, purpose, and the power of showing up. Will doesnt just run a nonprofit. He is the nonprofit.
Forrester was invited to a Siemens Industry Analyst Day event focused on data centers in Zug, Switzerland and received presentations covering a wide variety of data center topics, as well as a tour of Siemens facilities showcasing the practical application of its strategy and products.
Retail workers are the face of the company. They are the people who interact with shoppers and provide a memorable experience. But the unique set of challenges that come with working in retail, coupled with todays economic reality, can have a significant toll on the mental and emotional wellbeing of employees. In fact, a study by Mind Share Partners in 2023 found that U.S. retail workers are more likely to experience mental health symptoms and for longer durations; almost seven in ten (69%) repo
Driving conversions from affiliate traffic is a challenge many brands face, but the right strategy can turn missed opportunities into measurable growth. As a leading technology partner, Upsellit tackles this challenge by delivering managed conversion optimization solutions tailored toward a brands unique goals. Luxo Living, a home furnishings retailer, sought to refine its affiliate marketing strategy after being unhappy with its previous program.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
The Complex Role of a Category Manager Category Managers sit at the center of a high stakes balancing act. They are responsible for building a profitable, well-curated product assortment while ensuring pricing, promotions, and merchandising strategies align with business objectives. Every product decision carries weight. Misreading consumer demand could mean investing in the wrong products, missing a key trend, or failing to pull underperforming SKUs before they drain profitability.
Technology leaders are more focused on technical debt today to ensure that they can fully leverage tomorrows emerging tech. Find out the questions that you should be asking to manage the technical debt in your organization.
Gary Hawkins has been enmeshed in the retail industry for nearly three decades. He has worked as a practitioner and served as an advisor for companies ranging from Hy-Vee to Kroger , Procter & Gamble, Unilever and NCR. Every step of the way, he has provided the industry with timely and thought-provoking content, educating the market through works like Building the Customer Specific Retail Enterprise ; Customer Intelligence ; and Retail in the Age of I.
There are tons of loyalty programs out there, and you likely are a part of a few dozen yourself. From earning points at your favorite coffee shop, to your favorite brands, loyalty and rewards programs are part of the retail and commerce experience. Being a member of loyalty programs , there are probably a few that you’ve either forgotten about, or have abandoned completely.
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Harvey Norman has confirmed its continued UK expansion with the announcement of a new store and UK headquarters at Gracechurch, Royal Sutton Coldfield, West Midlands. The multinational home and lifestyle retailer has signed a 20-year lease for a 53,000 sq. ft. retail space, marking a significant addition to the shopping centre. The site, previously home to British Home Stores (BHS) until its closure in 2016, will be transformed into a state-of-the-art retail destination.
Co-authored with Enza Iannopollo, Principal Analyst We made a call last week that Apple had created a trust issue in the UK, and possibly more widely, by breaking its commitment to protecting its users privacy by withdrawing ADP for UK users to comply with the governments demands to, in certain circumstances, be able to access […]
The emergence of AI-powered platforms has ignited a profound shift in how we interact with technology and the trajectory of the search landscape. While Google remains the dominant driver of organic website traffic for retailers, AI-powered platforms ChatGPT, Perplexity AI, Microsoft Copilot, Meta AI, ByteDance and others are claiming their stake and increasing bot traffic to websites.
Summary Monitoring competitors’ email campaigns and promotional activity in your market is essential but time-consuming. Tracking competitors’ email and homepage marketing activity historically and in real time helps optimize calendars, pricing, and product assortments to refine strategies for better results. AI-powered retail technology can collect this data, saving you time and providing analysis across channels.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Danish menswear brand Jack & Jones has officially opened its latest UK store at Silverburn , further enhancing the retail destinations fashion offering. Known for its premium denim and contemporary menswear, the brand brings its signature style to Glasgow shoppers with a diverse collection of essentials, including high-quality jeans, tailored suits, and premium leather goods.
We evaluated the Total Economic Impact (TEI) of companies that simultaneously use two order management systems (OMS). Our research uncovered surprising findings.
Hudsons Bay Company has filed for the Canadian version of bankruptcy, the Companies Creditors Arrangement Act (CCAA), following an order for creditor protection from the Ontario Superior Court of Justice. The retailer, which operates 80 namesake stores and ecommerce site TheBay.com, is exploring strategic alternatives as it faces a volatile economic landscape, with both tariffs on U.S. exports and retaliatory tariffs imposed by Canada on imports from its southern neighbor.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Showcase your customer obsession journey and achievements with Forresters 2025 awards. Apply now for the chance to gain global recognition and exclusive perks while elevating your brand.
Amid continued losses and a host of new investments, Beyond, Inc. is again switching up its top leadership to propel a faster return to profitability, the company has announced. Current Executive Chairman Marcus Lemonis will now serve as Principal Executive Officer (PEO), and CFO Adrianne Lees role has expanded to include the title of President. Previous PEO and President Dave Nielsen no longer holds either role, but no additional details were provided regarding his fate at the company.
Adam Jay, CEO of fashion resale platform Vinted, has once again been named as the top retail innovator in the 2025 Retail Disruptors & Innovators report, released today by Retail Insider in partnership with the Retail Technology Show (RTS), the flagship event that connects retails changemakers with leading tech providers. The 2025 Retail Disruptors & Innovators report is an annual report championing progressive individuals from across the sector, who are driving seismic change across the
Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever
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