Kissmetrics

JUNE 5, 2014

Social media is critical. I doubt anyone would argue with me about that. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business. You won’t have to waste your time messing around on social media sites that have no ROI, and you even might do better at gaining leads on the social media sites

Social Media 190

Social Media B2C Channel SEO 190

Forrester Omnichannel

NOVEMBER 5, 2014

In the Age of the Customer , consumers are increasingly empowered. They decide where, when, and how they engage with organizations as they shop. European consumers are using multiple devices along their path to purchase and almost a quarter are buying online from outside their home market. This is a growth opportunity for retailers in larger eCommerce markets where online retail sales growth is slowing.

Retail 102

Retail Mobile Omnichannel eCommerce Marketing 102

Kibo

JULY 28, 2014

How Mobile is Transforming the Retail Landscape We’ve all heard the hype about anytime, anywhere shopping. Mobile commerce is transforming the retail landscape – changing the way consumers connect with the products they love. How do we know? If seeing shoppers roaming store aisles armed with their mobile devices isn’t enough to convince you, these five stats will: 56% of consumers have used their mobile devices to research products from home (Forrester) 34% use their mobile phones to research pr

Mobile 62

Mobile B2C B2B Retail 62

TradeGecko

MAY 27, 2014

A few months ago, a colleague at TradeGecko and I visited the offices of a telco to negotiate them selling our software as part of a corporate business bundle. The person we met spent a fair amount of time explaining how their business works and how the salespeople divide their time selling software and mobile phones.

Mobile 60

Mobile 60

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Dynamic Yield

SEPTEMBER 16, 2014

Combine A/B testing and personalization with machine-led optimization Experiment anywhere in your tech stack, with more confidence and less risk Test any experience on any channelCreate, measure, and manage A/B/n, multivariate, split URL testing, and other statistical tests by optimizing content, recommendations, notifications, overlays, and more – across web, mobile apps, and email.

Recommendation 60

Recommendation Mobile Management Other 60

Creating a Website Today

NOVEMBER 7, 2014

When you think about e-commerce, you probably picture a store online that is constantly promoting new deals, products, services, and so forth. eCommerce involves a lot more strategy from a marketer’s point of view. Even though some marketers are looking towards other markets for big gains, the e-commerce market has tons of potential. Internet businesses are easy to start and still booming according to these facts and statistics.

eCommerce 41

eCommerce Mobile eCommerce PayPal Merchant Services 41

Kissmetrics

JUNE 11, 2014

One thing that never changes is our desire to keep up with the news. These days, most people prefer to read their news online. According to Pew Research, 89% of Americans get at least some of their local news online. And, it’s not just consumers who are reading the news online. It’s just about everyone. While some SEOs assume press releases are merely an SEO tool, such couldn’t be further from the truth.

Social Media 186

Social Media SEO Article Channel 186

Forrester Omnichannel

FEBRUARY 4, 2014

This is a guest post from Lily Varon , a researcher serving eBusiness & Channel Strategy professionals. Data breaches. Customer payment and identity information hacked. Executive apology emails. Frustrated customers. The many steps to regain customer trust. It's an all too familiar story these days (check out this cool data graphic on the topic).

Management 94

Management Payment Services eCommerce Shopping Carts 94

Forrester Omnichannel

JUNE 23, 2014

One of my first jobs was as a sales associate at a clothing store, after which mall shopping lost any of the leisurely appeal it once held. I still find myself folding clothes I didn't unfurl and fixing hanger hooks to all face the same direction. Chalk it up to knowing how the sausage is made, or perhaps a logical side effect of working in eCommerce research, but I do most of my shopping online these days.

Technology 87

Technology Leisure Retail B2C 87

Forrester Omnichannel

FEBRUARY 13, 2014

The prospect of remote collection lockers and click & collect points replacing London Underground ticket offices sparked a round of strikes last week, creating havoc for commuters. The second round of planned strikes was only narrowly averted this week. Transport for London's ( TFL ) proposal to close 240 underground ticket offices and replace them with automatic ticket machines will result in a proportion of job losses for station staff but present an opportunity for TFL and UK retailers al

Multi-channel 74

Multi-channel Omnichannel Presentation Channel 74

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester Omnichannel

JULY 29, 2014

Order management systems (OMS's) typically haven't garnered the same attention as other commerce technology. Orchestrating online orders from the point of purchase through to the point of fulfillment was viewed (through the eyes of eBusiness professionals) as a back-office process. In fact, eBusiness professionals have historically paid little attention to these systems and were happy for them to be developed and minded by supply chain or enterprise architecture professionals.

Omnichannel 68

Omnichannel Management B2C Fulfillment 68

Kibo

JULY 9, 2014

Why Smart Shoppers Love Your Website, But Hate Your Dealer Locator Chances are, if you’re reading this blog post, you’re a savvy consumer. You know which brands you like and can Google among the best of them. In fact, I’m willing to wager my morning bagel that you’re among the 78% of adults who research products online before making a purchase (Pew Research Center).

B2C 62

B2C B2B Webinar Download 62

Kibo

JULY 2, 2014

Overcoming Fear of Abandonment in the Fast Lane We’ve all done it before – loaded up our online shopping carts with products we love, only to abandon minutes later. The question is why? Some of it has to do with the online shopping experience itself. Simply put, it’s more fun to shop than it is to pay. Still, driving conversion is big business in the fast lane of retail commerce.

Shipping Costs 62

Shipping Costs B2C B2B Shopping Carts 62

Kibo

JUNE 24, 2014

Go Cloud or Go Home: 7 Fast Facts to Help You Decide In today’s digital landscape, having your head in the cloud is a competitive advantage. If you’re thinking about implementing an eCommerce solution to capture more online sales while enabling the retail shopping experiences your customers love – such as inventory visibility, in-store pickup, and fast fulfillment through ship-from-store – chances are you’ve already begun weighing the pros and cons of an on-premise versus Cloud-based solution.

B2B 62

B2B B2C Shipping Costs eCommerce Platforms 62

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Kibo

JUNE 20, 2014

Customer Fulfillment is Key to Building a Top-Shelf Furniture Company Started in 1995, OFM has evolved into one of the country’s leading sellers of office furniture for general businesses, schools, government offices and hospitals. Blessed with an eye for spotting elegantly designed, high-quality furniture, the Zalcberg family has sustained an unwavering commitment to delivering unrivaled value to their customers, offering top quality office furniture at affordable prices along with high-touch c

Fulfillment 62

Fulfillment Customer B2B B2C 62

Kibo

JUNE 18, 2014

How Retailers Are Increasing Foot Traffic in an Omni-Channel Retail World Given the accelerating pace of technology innovation, consumers have more purchasing options than ever before — in-store, online, mobile, overnight shipping and ship-from-store, to name a few. And with these options, retailers are facing new challenges each day. One major challenge is maintaining in-store foot traffic in an omni-channel marketplace.

Channel 62

Channel Retail B2B B2C 62

Kibo

JUNE 6, 2014

Improve In-Store Merchandising with Real-Time Inventory Data With the dizzying array of shopping choices and channels, finding products is as easy as clicking a button. But if your customers don’t find the products they want, they’ll move on quicker than you can type “Amazon.” To avoid losing a sale, not to mention a customer, retailers must make smart merchandising decisions to connect customers with the products they want over the channels they prefer, before they look elsewhere.

Improvements 62

Improvements B2B B2C Webinar 62

Kibo

MAY 20, 2014

Kibo’s Perfect Sync Streamlines Data for Seamless Support When it comes to support, today’s retail customers will not settle for virtual time. They expect knowledgeable assistance from customer support and sales associates in real time. And that requires great communication. But legacy eCommerce platforms often suffer from poor communication between the front-end and OMS.

White Paper 62

White Paper Shipping Costs B2B Download 62

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Kibo

MAY 19, 2014

Why Customer Care Will Win the Sale Consumers are largely motivated by one thing: Price. And with the proliferation of omnichannel technology in the retail space , today’s shopper can easily access product information anytime, anywhere, making it easier than ever to find the best deals. With a wealth of information at their fingertips, including product details, promotions, coupons, and sales, consumers have become even more selective with what they spend their money on and who they spend their

Customer 62

Customer Multi-channel B2B Omnichannel 62

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience. Today, that same merchant must enable a seamless shopping experience across multiple channels—mobile, tablet, laptop, print, in-store—or risk losing the sale or, what’s worse, the customer.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Dynamic Yield

MAY 27, 2014

Privacy Policy DYNAMIC YIELD, INC. WEBSITE PRIVACY POLICY Last Updated August 30, 2016 Dynamic Yield Ltd. (“DY” “we“, “our” or “us“) respects the privacy of the users of its website at [link] (the “Website”) and of its services, which operate across both DY’s Site as well as those of third parties (and together with the […]. The post Site Privacy Policy appeared first on Dynamic Yield.

Operations 54

Operations 54

Dynamic Yield

NOVEMBER 18, 2014

Published this year, each of these books offers a unique approach to the new paradigm shift in personalization. The post 5 Marketing Personalization Books Every Marketer Must Read appeared first on Dynamic Yield.

Books 53

Books Marketing eCommerce 53

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Dynamic Yield

OCTOBER 7, 2014

Omnichannel personalization and experimentation, together in one platform Personalize every interaction to deliver an optimal customer experience at scale across web, mobile, email, and ads Transform static content into personalized experiencesChange any static content element such as hero banners, calls-to-action buttons, promotional areas, and more, and tailor it to each user or segment, optimized for […].

Omnichannel 53

Omnichannel Mobile Customer Experience Customer 53

Dynamic Yield

SEPTEMBER 21, 2014

Suggesting a simple, yet effective, 4-step model for building a successful conversion optimization plan. The post Crafting a Successful 4-Step Conversion Optimization Strategy appeared first on Dynamic Yield.

Conversion Optimization 53

Conversion Optimization 53

Dynamic Yield

OCTOBER 22, 2014

To truly succeed as a landing page chef, you need the competitive advantages that will keep you ahead of the curve. The post Personalized Landing Pages: A Recipe for Success appeared first on Dynamic Yield.

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53

Dynamic Yield

MAY 25, 2014

Get in touch with the Dynamic Yield Team Find out why leading brands choose Dynamic Yield Personalization. Discover top use cases and success stories for your industry. Learn how Dynamic Yield can help you increase your revenue. Trusted by companies such as GET YOUR DEMO PLEASE TELL US A BIT ABOUT YOURSELF: The post Get a Demo appeared first on Dynamic Yield.

Demo 53

Demo 53

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail

Dynamic Yield

NOVEMBER 26, 2014

Because Google is such a data-driven company we were able to combine their data with personas and storytelling to implement an agile process. The post Buyer Legends Book Interview: Best-selling Authors Jeffrey & Bryan Eisenberg with Anthony Garcia appeared first on Dynamic Yield.

Books 52

Books Marketing 52

Dynamic Yield

OCTOBER 22, 2014

Leading Automated Conversion Optimization Platform Implemented to Improve User Funnel and Experience for World’s Largest Online Gaming Software TEL AVIV, Israel (October, 21, 2014) – Dynamic Yield, the automated real-time personalization and optimization solution, has agreed to a long-term partnership with Playtech, the world’s largest online gaming software and services supplier.

Conversion Optimization 52

Conversion Optimization Games Improvements 52

Dynamic Yield

DECEMBER 1, 2014

Unprecedented access to data has introduced a whole new set of problems (and opportunities) for news publishers competing for digital attention. The post Why News Publishers Are Still Getting Personalization Wrong appeared first on Dynamic Yield.

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Dynamic Yield

DECEMBER 11, 2014

With so much conversion optimization advice, it’s easy to get overwhelmed. These five KILLER conversion optimization presentations cut through the clutter. The post 5 Killer Conversion Optimization Presentations of 2014 appeared first on Dynamic Yield.

Conversion Optimization 50

Conversion Optimization Presentation 50

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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

eCommerce