BigCommerce

MARCH 4, 2021

Ecommerce was an industry already in flux when the events of 2020 really turned things on their head.

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BigCommerce

JUNE 2, 2021

Within the B2B market, there are several metrics you can measure, analyze and compare.

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Forrester eCommerce

JULY 8, 2021

Bots That Write Code Are Landing On Planet Earth The future of work for AD&D pros will have to change! Today about 70% of the work is all about the development of glue code and wiring things together. From the UI front end, to the backend of apps, as well as in the integration layer […].

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Kissmetrics

DECEMBER 23, 2021

Technology is ever-changing and, because of that, so is marketing. The evolution of the metaverse is just one recent development in the world of technology, but one that will have a huge impact on the human experience as we know it. While digital marketing has seen many advances over the last few decades, the metaverse is one that has stumped many companies and marketers.

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Retail TouchPoints

JUNE 3, 2021

Two years ago, online retail’s market share was sitting at 13.6% , according to eMarketer. This year, it’s projected to reach 21.8% by 2024 — an astonishing 60% increase in half a decade. As eyes and dollars continue to shift to digital channels, the playbook for acquiring, engaging and retaining customers is being rewritten. Ecommerce University was developed to dig into the new, emerging and evolving trends driving this exciting era of retail.

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TalkingRetail

FEBRUARY 23, 2021

Vaping is better than nicotine replacement therapy for stopping smoking, a new report reveals. Public Health England’s (PHE) seventh independent report on vaping in England, carried out by researchers at King’s College London, found that: nicotine vaping products were the most popular aid (27.2%) used by smokers trying to quit in England in 2020. using.

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Omnisend

JULY 21, 2021

Reading Time: 8 minutes. We’re willing to bet that Christmas in July is just another day for most people. But it’s a signal for the ecommerce marketer who’s on top of their game. July 25—or as soon as the calendar turns from June to July for the really ambitious—should be the date that triggers preparation for the real Yuletide season. Last year at this time, the COVID-19 pandemic had pushed consumers toward digital buying, prodding merchants to optimize their online stores, improve the shopping

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Forrester eCommerce

JULY 22, 2021

As is expected with any new market segment or capability, questions about Extended Detection & Response (XDR) abound. I wrote this blog to answer a few of the more common questions I’m getting from Forrester clients and from security vendors that are trying to figure this space out. What is XDR? An incredibly simplified way […].

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Forrester eCommerce

JULY 11, 2021

The week of July 12 was a big one (not in a good way) for showcasing the persistence and depth of harassment and exclusion for women in cybersecurity. Those on infosec social media were flooded with bikini selfies protesting the harassment that a woman received for posting her own bikini selfie. Men and women took […].

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Forrester eCommerce

JUNE 14, 2021

Social, mobile, big data and cloud are mainstream. What is next? These technologies helped startups become multibillion-dollar enterprises and led to an AI revival. Today, however, only about ¼ of efforts gets past pilot phase with AI. Is implementing AI in production going to trigger new waves of change? Will the pattern be similar to […].

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

JUNE 7, 2021

Forrester’s latest research on digital business maturity shows that business leaders now consider accelerating the shift to digital business the most critical priority in 2021. It should come as no surprise that COVID-19 has widened the digital business gap between digitally advanced firms and firms that were caught off guard by the pandemic. Less obvious […].

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Forrester eCommerce

APRIL 20, 2021

We have heard it again and again: the pace of change has never been faster, and it is not going to slow down. To win, the most successful organizations will those who are able to capitalize on this market dynamism. Forrester finds that firms with a future fit strategy succeed in this new reality by […].

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Forrester eCommerce

MAY 10, 2021

There are two people in a wood, and they run into a bear. The first person gets down on his knees to pray; the second person starts lacing up his boots. The first person asks the second person, “My dear friend, what are you doing? You can’t outrun a bear.” To which the second person […].

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Customer 545

Forrester eCommerce

APRIL 8, 2021

My previous blog noted that “technology has been modernized separately, to a meaningful degree, from the people and processes interacting with that technology.” This phenomenon has been driven primarily from the outdated managerial approach that the application of technology simply supports the efficiency of a given product or service. Organizations can no longer use this mindset and […].

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Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

MARCH 15, 2021

With the recent announcement that Dapr has reached its first production-ready release, we finally see a viable response to Istio and perhaps the rest of the service mesh industry from Microsoft. If you’re not familiar, Dapr is a coding framework intended to solve the challenges of modern distributed applications. You may be asking, “But isn’t […].

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Forrester eCommerce

FEBRUARY 18, 2021

One of the top challenges and misunderstandings that I continue to see here at Forrester is about what the definition of Zero Trust actually is. Zero Trust is not one product or platform; it’s a security framework built around the concept of “never trust, always verify” and “assuming breach.” Attempting to buy Zero Trust as […].

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Forrester eCommerce

MARCH 24, 2021

The future of insurance is here. That’s my view and I am sticking to it. Insurers can no longer wait on the sidelines. You must get in the game. What game you ask? The game for who wins the hearts and wallets of tomorrow’s insurance customer. Your competitors (think Amazon, Tesla, and Lemonade) give consumers […].

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Forrester eCommerce

JANUARY 27, 2021

In our prior Tech Titans research, we mentioned that Microsoft was poised to become a security behemoth. Today, Microsoft announced that its cybersecurity business has grown to over $10 billion in revenue. Ten billion dollars in revenue with 400,000 customers cements the vendor as a cybersecurity behemoth, without a doubt. As more and more businesses […].

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Forrester eCommerce

MAY 13, 2021

This may be a bit of a long blog due to the extensive nature of the Executive Order On Improving The Nation’s Cybersecurity and its impact on cybersecurity and the Zero Trust approach. The Biden administration also published a “FACT SHEET: President Signs Executive Order Charting New Course to Improve the Nation’s Cybersecurity and Protect […].

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Forrester eCommerce

APRIL 22, 2021

There’s no shortage of obstacles holding back folks from finding meaningful employment in the cybersecurity sector. Some of these obstacles are imposed by human resources policies and the software used to automatically scan through resumes in a game of electronic buzzword bingo. One of the most insidious of these being the requirement of a college […].

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Electronics Games Operations Customer 543

Forrester eCommerce

JANUARY 12, 2021

^CLICK IMAGE FOR FULL SCREEN^ The channel software stack comprises a group of technologies that help companies develop, design, and execute plans to find, recruit, onboard, develop, enable, incent, co-sell with, manage, measure, and report on partners. Delivering automation of indirect sales processes, workflows, and partner programs, channel software is becoming increasingly critical to a […].

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Channel Technology Management Customer Experience 545

Forrester eCommerce

APRIL 22, 2021

Significant gaps continue to exist in private banking, forcing firms to rethink pricing and organizational models. As a result, high-net-worth clients are not fully benefiting from some of the digital innovations that are changing how customers interact with their private banks. To identify “The Top Global Private Banking Trends In 2021,” we interviewed senior executives […].

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Banking Customer Financial Services Customer Experience 539

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

JUNE 3, 2021

Revenge Of The SaaS: Mandiant Dumps FEYE In a cybersecurity divorce that had fewer leading indicators than the dissolution of Kim and Kanye, Mandiant has finally untangled itself from FireEye (FEYE) by selling the product portion of the firm to Symphony Technology Group (STG) for $1.2 billion. FireEye’s history as the most “almost acquired vendor” […].

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Forrester eCommerce

JULY 8, 2021

The channel is very large, highly diverse, and incredibly decentralized. Channel partners know that to be successful, they need to carve out a niche — whether that be by line of business, by industry (and, increasingly, by subindustry), by size of customer, geographically, technologically, and by business model. These six vectors are not mutually exclusive, […].

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Forrester eCommerce

JANUARY 29, 2021

It’s 2021. Social media is ubiquitous, from social networks to forums to brand-created communities to messaging apps. Brand marketers shouldn’t be asking if their consumers are on social media, but rather, “Do they want to hear from my brand?” Our new Landscape report in the Forrester Social Marketing Playbook breaks down the four types of […].

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Forrester eCommerce

JANUARY 26, 2021

In my recent Forrester webinar I outlined how AI drives the evolution of technology and data governance, and how an increase in customer demand and regulatory activity will necessitate companies to take a closer look at their approach (Forrester clients can access the replay here). In this blog post I’d like to recap the two […].

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Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail

Forrester eCommerce

JUNE 28, 2021

The first half of 2021 has been anything but quiet for cyberinsurance! Forrester has seen a steady flow of client inquiries on the topic, with questions coming in not just from the private but also the public sector. Some are trying to navigate acquiring a cyberinsurance policy for the first time, while others are struggling […].

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Forrester eCommerce

APRIL 29, 2021

Since posting our top 64 channel podcasts in 2019, there has been explosive growth in podcast adoption. The audio-only format is also expanding with the invite- and iOS-only upstart Clubhouse achieving 16.4 million downloads since it debuted last year, according to Sensor Tower. Responding to this initial success, leading social media companies such as […].

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Forrester eCommerce

JUNE 30, 2021

The telecommunications sector is at a crucial juncture in its sustainability story. Many organizations are finding their ground in setting the right targets, penetrating the supply chain, and addressing their customers’ questions on sustainability. We spoke with R. Scott Herren, Cisco’s executive vice president and chief financial officer, and Francine (Fran) Katsoudas, executive vice president […].

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Forrester eCommerce

MAY 10, 2021

I spent the early days of my career in the early 90’s studying manufacturing engineering at University then working in a ship repair yard. I was taught to weld by a gruff Geordie who handed me a visor, a live arc-welder and told me “don’t look into the light. You’ll go blind”. I didn’t. That […].

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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

eCommerce