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AI-Generated Product Recommendations Power Amazon’s Fall Prime Event

Retail TouchPoints

Sales during Amazon ’s Prime Big Deal Days, the now-annual fall member sale event, were significant but essentially flat compared to last year when the sale debuted, according to data from Salesforce. Among the best-selling categories during this year’s event — which took place Oct. In the U.S.,

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The 10 Best Ways to Promote an Event Online

Kissmetrics

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention.

Events 363
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Retail Business Response Planning for Severe Weather Events

Retail TouchPoints

That said, a common concern in the retail and hospitality space is how to efficiently maintain operations in the face of a severe weather event. In fact, the risk of grim financial losses because of an extreme weather event has never been higher. Communication is vital during any severe weather event.

Events 286
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From Boomers to Gen Z: How FMCG Brands can Engage Specific Generations with Events and Experiences

Retail TouchPoints

Events are one of the most powerful tools a brand can use to build emotional connections with its audiences, boost loyalty and ultimately drive sales. And the demand from consumers is there — according to Eventbrite’s annual forecasting guide , 78% of attendees plan to spend as much or more on events this year as in 2023.

Events 263
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How Petco Turns Live Shopping Events into Long-Term Social Commerce Activations

Retail TouchPoints

Petco is staying at the forefront of social commerce via multiple live shopping events, produced in partnership with Facebook , that combine fashion, charity and adorable animals. Initial Live Shopping Event Generates 12% Lift in Online Traffic. Petco’s first live shopping event, The Perfect Fit, was held in late April 2021.

Events 279
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Bringing Experiential Retail into the Open Air with Events and Technology

Retail TouchPoints

Additionally, our mobile app provides personalized recommendations that enrich the shopping experience,” said Wingrove in an interview with Retail TouchPoints. The Briargate’s plans include smaller-format events, such as free concert and movie series to Paris Market Vintage’s outdoor French Brocante Market.

Events 276
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Alibaba Supply Chain Exec Recommends Futureproofing with AI, Blockchain and Crowdsourcing

Retail TouchPoints

Shao: Disruptions such as the current drought facing the Panama Canal continue to drive businesses to seek greater visibility into their supply chain so that they can manage unexpected events and effectively meet customer demands. RTP: What do you think of the newer option of crowdsourced delivery?

Supplies 286