BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Kissmetrics

FEBRUARY 1, 2021

Search Engine Optimization (SEO) can be complicated or overwhelming for the average business owner, but it doesn’t have to be. With a decent SEO plugin for your WordPress website, the process of improving the quality and quantity of website traffic will be a breeze.

SEO 355

SEO Social Media Improvements PPC 355

Kissmetrics

DECEMBER 11, 2020

The best pay-per-click (PPC) campaigns catch the eye, target relevant audiences, and motivate users to click or buy. Effective PPC marketing will always come down to compelling language. How Can Buzzwords Boost Your PPC Campaigns? Why Is It Important to Use Buzzwords in Your PPC Campaigns?

PPC 288

PPC Social Media Customer Marketing 288

Kissmetrics

MARCH 19, 2021

992532_An Introduction to Pay-Per-Click (PPC) Paid Marketing_031721. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. To help make sure you’re getting your PPC right, here’s my introduction to pay-per-click marketing. What is Pay-Per-Click (PPC) Marketing?

PPC 287

PPC Marketing Social Media SEO 287

BigCommerce

DECEMBER 13, 2017

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Even the best SEO software and tools can’t predict the future. Free Guide to Amazon SEO. CPC Strategy + BigCommerce boiled down everything you need to know about Amazon SEO into a few short, PDF pages. .

SEO 209

SEO Merchant Services Recommendation Document 209

Kissmetrics

MAY 14, 2021

Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. Does this method work for PPC campaigns ? In this article, we’ll discuss why you should consider asking questions in your PPC ads and provide tips about best practices in doing so. Why Should You Use Questions in Your PPC Ads?

PPC 244

PPC Travel SEO Shipping Costs 244

Kissmetrics

JUNE 5, 2018

Before I get into why everything I taught you about SEO was wrong, let me first give you some context on how I (and many marketers) became SEOs. I had no choice but to learn SEO and get good at it if I ever wanted my site to generate traffic and hopefully make money. Here’s how I taught people how to do SEO over the years.

SEO 259

SEO PPC Blog Conversion Optimization 259

Kissmetrics

MAY 14, 2019

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. The reason SEO has gotten harder is only partially related to Google’s algorithm changes. The future of SEO.

SEO 279

SEO Channel Omnichannel PPC 279

Groove

SEPTEMBER 17, 2024

From Google Shopping ads to social media advertising, Groove is here to help you increase ROI and improve overall conversion with these ppc tips. To better understand search queries and popular keywords for your site, r efer to some of our favorite eCommerce SEO tools for keyword research and more.

PPC 195

PPC eCommerce Mobile Mobile eCommerce 195

Kissmetrics

APRIL 19, 2021

By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website. Why Should You Create Mobile First PPC Ads? It’s important to remember mobile-first PPC ads can be compatible with desktop ad viewing as well.

PPC 183

PPC Mobile Games Social Media 183

Kissmetrics

OCTOBER 15, 2020

You may have heard keywords are an essential part of any SEO strategy: they are. If you’re an SEO newbie, understanding keyword strategy can be overwhelming. An excellent SEO strategy can help you move up in these rankings, which may result in higher CTR. For now, I’ll give you some examples using my tool, Ubersuggest.

SEO 363

SEO PPC Blog Information 363

Kissmetrics

JUNE 23, 2020

From SEO to paid ads to even CRO… I am going to cover all aspects of e-commerce marketing. E-Commerce Unlocked is similar to my free SEO training course, SEO Unlocked. But unlike SEO Unlocked, which is a 7-week course, I thought it would be more efficient to get you the training you need in just 4 weeks.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Kissmetrics

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. From SEO to PPC, apps to AR, there are loads of marketing strategies to explore. Here’s an example of a luxury consumer persona from Stella Rising. SEO For Luxury Brands. Understand the Luxury Customer.

Marketing 363

Marketing PPC SEO Social Media 363

BigCommerce

MARCH 3, 2017

I could dive in and tell you all about PPC (which I will) or how to optimize your site for search (which we will talk a bit about), but neither of those activities will get you a 10x boost in traffic without content marketing. Here is an example for a search on “news about selling futons online.”. Let’s use my website as an example.

PPC 417

PPC eCommerce Social Media Blog 417

Kissmetrics

JUNE 29, 2021

For example, let’s say your business is running a Facebook ad. For example, if you sell anti-aging cream, you have a very clear audience who would be interested in that product. Here are some examples: Awareness: Are you trying to spread awareness of a cause, shed light on something, or make yourself known to a specific audience?

Customer 276

Customer Social Media eCommerce Customer Retention 276

BigCommerce

MAY 2, 2017

We worked with Amazon SEO expert Bryan Bowman in the Fall of 2016 to publish a comprehensive, step-by-step guide to ranking on page 1 of Amazon. So I dropped my price to cost and cranked up the PPC. It wasn’t until I read your article “How To Master Amazon SEO” that I considered rearranging the Product Title.

Payment Services 379

Payment Services Merchant Services Payments BigCommerce 379

Kissmetrics

NOVEMBER 4, 2020

From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. With exceptional, SEO-driven content marketing , you can steer clear of the competition and help shoppers to find your store and products when they jump online to shop.

Marketing 292

Marketing PPC eCommerce Social Media 292

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Mobile Automotive 88

Inflow Insights

JULY 29, 2021

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Some examples: “Buy Today for Pre-Christmas Arrival” “Holiday Sale: Up to 50% Off”. Pro tip: Work with your SEO and social media teams to make sure your copywriting strategies are aligned during this crucial time. Optimize your product feed.

PPC 166

PPC Toys Gifts SEO 166

Kissmetrics

JANUARY 31, 2018

Take ‘tax relief,’ for example. They’re among the highest-priced PPC terms, for instance, reaching up to around $40-50 bucks a click. At the very end, you’ll be able to take these tips and instantly increase your own PPC campaigns. PPC is one of my favorite marketing tactics. But no one ever talks about offline companies.

PPC 197

PPC Information Other Customer 197

SellBrite

JUNE 28, 2021

One of the easiest ways to highlight your items is Amazon PPC. Amazon pay-per-click (PPC) advertising allows sellers to promote their items directly on the marketplace. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. A Quick Intro to Amazon PPC. Let’s dive in.

PPC 144

PPC Recommendation BigCommerce Other 144

Kissmetrics

AUGUST 11, 2021

The simplest examples of geo-targeting are right in the SERPs. Here’s another example, this time from near London, UK: As you can see, the results are specific to the location. Here’s another example, this time from near London, UK: As you can see, the results are specific to the location. There are a few ways.

PPC 286

PPC SEO Jewelry Conversion Optimization 286

Kissmetrics

MAY 21, 2021

With all this in mind, let’s look at using Excel to boost your paid ad or pay-per-click (PPC) campaigns. I’ll be using Excel to work through examples here, but you can, of course, use Google Sheets for many of these tasks if that’s what’s available to you. Say you’re creating a PPC campaign around video marketing.

PPC 284

PPC SEO Management Marketing 284

BigCommerce

JUNE 27, 2017

For example, if a website has regular traffic of 100,000 visits per month and 1,250 transactions per month, its conversion rate is 1.25%. You could also increase your conversion rate to 100% if you had only one visitor (for example, your spouse) who buys your product. An example of a motivating factor is social proof.

Shipping Costs 416

Shipping Costs SEO Shipping eCommerce 416

Kissmetrics

MAY 6, 2021

Let’s look at two hypothetical companies as an example. Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. When he thinks about company two, he thinks of them as an SEO copywriting company, since that’s their specialty.

Shipping Costs 299

Shipping Costs Food and Beverages Web Design SEO 299

Kissmetrics

FEBRUARY 4, 2021

For example, a vanity URL could be used on a paid ad to direct users to a landing page or on a billboard to drive traffic online. Here is the difference: A domain URL is your actual URL, for example, neilpatel.com. Let’s say, for example, you were creating an ad for Ubersuggest, our SEO tool. What about SEO, though?

SEO 256

SEO PPC Social Media Improvements 256

Inflow Insights

DECEMBER 4, 2018

I was the agency’s first Strategic Marketing Manager, and my job was to reach out to our top clients to sell them on a more complete marketing strategy, as opposed to the individual SEO and paid search programs that they were already paying for. Inflow runs on the same conviction: PPC, SEO, and CRO services compliment each other.

PPC 96

PPC SEO eCommerce Social Media 96

Kissmetrics

NOVEMBER 15, 2021

For example, at the time of writing this, the Pittsburgh Steelers are the number one trending search on Google. For example, I decided to search “cryptocurrency” to see what Google has to say. Whether you’re a blogger, content marketer , or SEO, you need to find interesting topics people want to read about.

Marketing 335

Marketing eCommerce Social Media Cryptocurrencies 335

Kissmetrics

MARCH 2, 2021

For example, in terms of the upstream oil market, if an oil supply is in an area requiring heavy infrastructure investments, the amount applied to extract the oil may be greater than its market price per barrel. For example, if a company spent $100 on marketing in a year and acquired 100 customers in the same year, their CAC is $1.00.

Customer 350

Customer eCommerce Multi-channel Channel 350

Kissmetrics

JANUARY 27, 2021

To top it all off, inbound marketing trends shift almost as fast as SEO tactics. So instead of competing for ad space and buying slots, you focus on developing your blog, SEO presence, and social media platforms. You can achieve this with great SEO, blogging, social publishing, and more. For example, SEJ is a diverse site.

Marketing 318

Marketing SEO Blog Live Chat 318

Retail TouchPoints

MAY 18, 2023

Pay-per-click advertising (PPC) is among the most cost-effective ways to boost sales online, by allowing brands to efficiently reach the right consumers at the right time. Getting PPC strategy right can be a minefield, but here are five often unexplored tips that can do the trick to help build market share.

Improvements 257

Improvements PPC Retail Financial Services 257

Kissmetrics

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. For example, check out how sparkling water brand Lacroix does it: They work with tons of micro-influencers to promote their products and gain more customers.

Social Media 359

Social Media Travel PPC Recommendation 359

Kissmetrics

DECEMBER 4, 2020

Product SEO in Amazon. Amazon SEO is now a real thing. And it’s just as important as Google SEO. Amazon even developed its own SEO algorithm called A9. Amazon PPC Management. Amazon turned on the firehose of PPC. PPC campaigns are a great type of marketing task to outsource.

Marketing 247

Marketing PPC SEO Channel 247

Kissmetrics

SEPTEMBER 14, 2017

A lead magnet that’s part of your product is different from the examples listed above because it’s usually specific to your product and service. Using our experience at Proposify, along with other examples, I’ll outline six steps to building a successful lead magnet into your product. Another example of this is SEOptimer.

SEO 279

SEO White Paper Document Improvements 279

Kissmetrics

NOVEMBER 6, 2020

Example #1: Rank your products higher in Amazon search. Your goal should be to improve Amazon SEO. Then, consider one with a battle-tested SEO-driven content marketing program , as both store and product descriptions are forms of well-targeted content creation. Example #2: Promote your Amazon products on Amazon.

Marketing 230

Marketing PPC SEO Social Media 230

Kissmetrics

NOVEMBER 19, 2020

The ads work just like regular PPC ads. But unlike Google’s PPC ads, there are some limitations. For example, Habitat for Humanity achieved its marketing goals by combining Ad Grants and Paid Ads. For example, in the UK, you’ll get taken to the charitydigitalexchange.org website. For nonprofits outside of the U.S.,

PPC 326

PPC Marketing Other Social Media 326

Inflow Insights

JANUARY 15, 2020

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Let’s look at SEO next.

PPC 162

PPC eCommerce SEO X-cart 162