Kissmetrics

JUNE 12, 2018

You’re convinced that you belong in marketing. Getting into marketing is easy. And when you look at the projected growth rates for the marketing field – an increase of up to 10% by 2026 – you can’t afford to not get savvy with those rules. Here’s a peek into my rulebook for crushing it in marketing.

Marketing 216

Marketing Blog Books SEO 216

VTNS Solutions

DECEMBER 28, 2020

In this post, you have the morning routine of the most successful SEOs’ Julie Joyce. Website : SEO Chicks. This includes everything from internal work emails to newsletters that are just marketing digests. I read anything that’s marketing/growth related that seems interesting and new. Twitter :@JulieJoyce.

SEO 74

SEO Blog White Paper Demo 74

Ecommerce Platforms

NOVEMBER 26, 2018

Cue, ecommerce content marketing strategy. Let’s dive into content marketing in more detail. Why Ecommerce Content Marketing? In the words of Seth Godin : “Content Marketing is all the Marketing that’s left.” - Seth Godin. What kind of content does my market enjoy? in comparison. The man speaks sense!

White Paper 139

White Paper eCommerce Marketing Social Media 139

Retail TouchPoints

FEBRUARY 22, 2021

In the end, Kerrits closed out 2020 with growth in both its wholesale and DTC channels, with the latter increasing by an impressive 150% , according to Sara Florin, Senior Director of Branding and Marketing at Kerrits in an interview with Retail TouchPoints. The company launched its DTC site on Shopify , and then Florin joined in late 2018.

Shipping Costs 264

Shipping Costs Shopify Events Outdoor 264

retailnext

MARCH 10, 2020

It’s tempting to try a little bit of every marketing method and hope that something, somewhere, will bring in more customers. Instead, take the time to assess your existing customer base and target market and determine the most effective channels for marketing your business. SEO (Organic Search). This place is amazing!”

Channel 64

Channel Social Media Small Business Retail Marketing 64

Omnisend

AUGUST 23, 2021

SEO is a complicated beast that plagues many an ecommerce marketer. I had the opportunity to sit down with Jason Barnard, a long-time SEO expert working with ecommerce merchants. In fact, a lot of companies and SEOs say, I’m number one on my exact match Brand SERP, job done. Reading Time: 22 minutes.

SEO 203

SEO Merchant Services Presentation eCommerce 203

BigCommerce

JUNE 27, 2017

The point of the entire exercise is to increase revenue by making a website’s performance objectively better (more responsive to customer needs, offering consistently engaging content) while relying upon its existing customer base. CRO complements all your marketing efforts. CRO is not mutually exclusive with SEO.

Shipping Costs 416

Shipping Costs SEO Shipping eCommerce 416

Kissmetrics

DECEMBER 5, 2022

Even if you’re writing for SEO , AI writing assistants take your topic and turn it into content that converts. As a savvy content marketer, you know when it’s time to get innovative. Let me show you how to use Ubersuggest—an SEO content marketing tool—to help you break past your block. Conclusion.

Mobile 152

Mobile SEO Blog Other 152

Kissmetrics

NOVEMBER 21, 2022

And even with Google, if you want to succeed you have to think beyond traditional SEO and PPC ads because everyone is using traditional tactics. As marketers, this is important to keep in mind because we tend to focus on shiny objects. That’s kind of crazy to think about knowing that Google has been around for a while and so has SEO.

Marketing 43

Marketing SEO Social Media Omnichannel 43

SellBrite

MARCH 5, 2017

But one secret weapon that many ecommerce retailers are using to win the David vs Goliath battle is content marketing. Content marketing is something that spans almost every industry, including both B2B and B2C companies. But the central reasons why content marketing is effective have remained largely unchanged.

eCommerce 129

eCommerce Marketing Outdoor SEO 129

Traffic and Sales

MARCH 16, 2017

Borrow reputation & build more referral traffic via Instagram marketing. Remember that this is a marketing strategy and thus email outreach should be done consistently. Second Strategy: Borrow reputation & build social media traffic via Instagram marketing. Build more leads & trust with free guides. of visitors.

eCommerce Marketing 186

eCommerce Marketing Shopify eCommerce Marketing 186

VTNS Solutions

APRIL 30, 2018

SEO can be a game changer. When done well, Search Marketing has the ability to bring sales, leads, and awareness for your business. Yet only a very few businesses are seeing the kind of result they want from their SEO efforts. From choosing the wrong SEO agency to a bad hire, there are tons of reasons why SEO can fail.

SEO 28

SEO Information Search Marketing Games 28

VTNS Solutions

JUNE 3, 2018

SEO can be a beast. Granted you need SEO to drive traffic to your site but keeping up with all the different aspects like Google algorithm changes, building links and measuring your effort can be challenging. That’s is why we have created this SEO for dummies post. Table of Content: Chapter 1: What is SEO.

SEO 43

SEO Reference Information Blog 43

Kissmetrics

APRIL 5, 2021

No matter what you’re selling, images are a critical component of your marketing strategy. There are a number of exercise files available for participants to follow along with the lessons and practice the techniques learned. It’s available for $30, and comes with exercise files and a certificate of completion.

Subscription 169

Subscription Seminar Fashion Books 169

Kissmetrics

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence marketing is here to stay, so you should embrace it. But guess what?

Other 339

Other SEO Marketing Blog 339

Omnisend

DECEMBER 27, 2021

This bolt-on strategy is a smart way to expand your marketing strategy. By the end of this article, you’ll have a better understanding of what affiliate marketing is and how you can add it to your arsenal of digital marketing techniques. Affiliate marketing is like word-of-mouth referral. Why start my own program?

eCommerce 148

eCommerce Social Media Channel Marketing 148

BigCommerce

SEPTEMBER 6, 2018

When it comes to customer service, businesses that are in the thick of tons of marketing and sales activities can easily become disoriented and, for the lack of a better term, distracted. That means more businesses popping up, more marketing activity, more customers buying online, more sales, more everything. Let’s get started.

Payment Services 288

Payment Services Merchant Services Live Chat Customer 288

Store Growers

FEBRUARY 27, 2021

When it comes to keywords research tools, Semrush is one of the top tools on the market. I’ve been a customer of theirs for years because they have a pretty good combo of tools that cover both PPC and SEO. Semrush is a collection of different tools to make SEO and PPC easier. Semrush for SEO . What is Semrush?

PPC 91

PPC SEO Article Beauty and Health 91

Dynamic Action

DECEMBER 28, 2022

The Lingerie Market Explained in 8 Charts Few categories have seen such significant shifts over time as lingerie. It’s paramount that retailers embed diversity in all aspects of their business and not just as a box-ticking exercise. Here are the most read blogs and listened to podcasts for 2022! Read More 2. Read More 4.

Blog 62

Blog Outdoor Games SEO 62

BigCommerce

FEBRUARY 1, 2018

Beyond other people potentially wanting to buy what you are selling (which is another exercise almost entirely), it is important that you consider the challenges in your product niche before you move forward with launching a store. Or, rather, your best offense is knowing your competition thoroughly and differentiating yourself in the market.

Shipping Costs 411

Shipping Costs Merchant Services Payment Services BigCommerce 411

Kissmetrics

MARCH 24, 2021

Want to know how your SEO efforts are paying off? This data is crucial to understanding the impact of your SEO efforts. For the sake of this exercise, we’re more interested in mobile loading time. How does it work? That’s what we’re going to cover today. What is Google Search Console? Index Coverage Report.

Mobile 266

Mobile Download SEO Information 266

SellBrite

MARCH 22, 2019

Keywords Aren’t Just For SEO. To know your audience, spend time identifying your target market and use this information to create buyer personas. Some questions to ask when defining your target market and buyer personas: Which problems does your product solve? These buyer personas should represent your ideal customers.

SEO 129

SEO Information Customer Other 129

BigCommerce

MAY 25, 2017

Little did we know, we were following Google’s “best marketing practices for 2017” book back in 2010. And that’s because back in 2010 and 2011, SEO techniques were pretty much centered around this thought: Trick Google into ranking you higher. You can rest assured, though, that the markets favor those who treat the customer well.

B2B 419

B2B Books BigCommerce Article 419

BigCommerce

JULY 2, 2018

Digital marketing and social media are constantly changing. While it’s not always easy to keep up, have a great strategy in place so your marketing is effective regardless of the changes the platforms make. Video is king right now on all marketing channels. Chief Marketing Officer, Wilson Amplifiers. Have patience.

BigCommerce 299

BigCommerce Small Business Retail Jewelry Shopping Carts 299

Ecommerce Platforms

SEPTEMBER 16, 2019

Bear in mind, the fact that the merchant needs to do some extra logistics planning and marketing as well. To give an executive summary, here's a painstaking breakdown of the rightful pointers we'll shortly look at: Carrying out a scrupulous market research. Marketing your business. Do a Product Market Research.

eCommerce 172

eCommerce Merchant Services Payment Services Shipping Costs 172

Kissmetrics

MAY 30, 2018

When you hear the words “site architecture,” the first thing that comes to mind is probably SEO. It doesn’t take much digging into SEO best practice to learn that Google loves a site with clearly defined architecture that’s easy to crawl and index. It does help with SEO, but it’s so much more than that.

SEO 264

SEO Improvements Mobile Information 264

Talkoot

APRIL 19, 2021

These brands are also keeping their content fresh, and getting real, dollar benefits just from organic SEO (data aggregated from SEMrush). At that stage, you will be more focused on: Achieving product-market fit. Silos between marketing and product. Understanding your customer’s requirements. Crafting a credible brand story.

Shipping Costs 78

Shipping Costs SEO Social Media Information 78

eCommerceFuel

APRIL 7, 2023

A common question eCommerce businesses ask themselves is if relying on a marketing agency vs in-house resources makes the most sense. Both options have several pros and cons—which approach you choose will be influenced by factors like the size and stage of your business, your existing marketing knowledge, and your available resources.

Marketing 26

Marketing eCommerce Management Operations 26

eCommerceFuel

APRIL 7, 2023

A common question eCommerce businesses ask themselves is if relying on a marketing agency vs in-house resources makes the most sense. Both options have several pros and cons—which approach you choose will be influenced by factors like the size and stage of your business, your existing marketing knowledge, and your available resources.

Marketing 26

Marketing eCommerce Management Operations 26

Ecommerce Platforms

JULY 29, 2020

Chapter #4: Picking your niche, market, and finding suppliers. Chapter #7: Marketing your Store. You need to consider all the pros and cons, and also look into whether the model is in tune with your vision, goal, and actual market/niche. Chapter #4: Picking your niche, market, and finding suppliers.

Drop Ship 253

Drop Ship Shipping Costs Shipping Definition 253

Ecommerce Platforms

AUGUST 22, 2019

Apparently, both Weebly and WordPress have remarkably shown their proficiency in the market. There's acute competition in the market which gives you a reason to worry a bit. Same as the preceding plans, it’s a pleasing SEO companion. Of course, there are premium plugins to hang on too(themes, marketing tools, and the likes).

eCommerce 123

eCommerce Payment Services Shipping Costs SEO 123

BigCommerce

JULY 21, 2017

Trying to click out of an overlay you’re not interested in on a phone is almost always an exercise in frustration which runs the risk of your prospect bouncing. That’s evident by the amount of attention abandoned cart articles are getting from marketers, SEO professionals and designers. Let us know in the comments. Email *.

Mobile 412

Mobile Merchant Services Payments Payment Services 412

Kissmetrics

MAY 30, 2018

When you hear the words “site architecture,” the first thing that comes to mind is probably SEO. It doesn’t take much digging into SEO best practice to learn that Google loves a site with clearly defined architecture that’s easy to crawl and index. It does help with SEO, but it’s so much more than that.

SEO 222

SEO Improvements Mobile Information 222

Ecommerce Platforms

FEBRUARY 9, 2022

Cons: It’s largely a video course content platform, so if you’re looking to predominantly use other mediums, you’re better off elsewhere You can’t launch free courses; the minimum course or module cost is 10€ The website could do with more self-help resources, for example, guides on upselling and marketing courses.

Payment Services 104

Payment Services Management Social Media eCommerce Platforms 104

Ecommerce Platforms

DECEMBER 5, 2022

But fortunately, a good product description for your online store doesn’t have to be as long as your product pages, and it doesn’t have to feel like some SEO exercise, either. Skip this step, however, and you’ll just be guessing about the best way to create marketing copy in your product descriptions. Here’s what you do.

eCommerce 197

eCommerce Information Social Media Arts 197

ESW

OCTOBER 12, 2020

Online shopping isn’t an intuitive exercise. Most web designers aren’t fond of hover-based and dropdown navigation, says retail marketing consultant Armando Roggio , but they still have their place on eCommerce sites. Not only is this great for users, it’s also great for Google and SEO,” he says.

Mobile 78

Mobile Recommendation Consumer eCommerce 78

Kissmetrics

DECEMBER 15, 2020

For example, my Marketing School podcast, which I co-host with Eric Siu, directly addresses the brands’ marketing pain points. Our goal at Marketing School is to raise awareness of our content marketing services and increase conversions. A podcast, after all, should fit into your holistic content marketing strategy.

Social Media 268

Social Media Arts Magazine Other 268