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Business Groups Protest FTC’s New Click-to-Cancel Rule, Calling it ‘Arbitrary and Capricious’

Retail TouchPoints

The final rule, released by the FTC earlier this month, outlines a number of now-prohibited subscription cancellation practices, all aimed at making it as easy for a consumer to cancel a subscription as it is to sign up for one. ” The groups also claim that the FTC went beyond its authority in issuing the rule. “The

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Peloton Shifts to Third-Party Manufacturing in Effort to Simplify Supply Chain

Retail TouchPoints

The New York-headquartered connected fitness company is also suspending operations at exercise gear company Tonic Fitness Technology, which it acquired in October 2019. Taiwan-based manufacturer Rexon Industrial Corp. Premarket trading for Peloton shares rose more than 6% on the news.

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Peloton Plans ‘Relaunch’ to Expand Awareness, but Faces Another Recall

Retail TouchPoints

Relaunch plans include a new tiered subscription model, as well as efforts to inform shoppers that it does other things than sell exercise bikes, according to a letter to investors. million potentially faulty original Bikes. So there’s lots of opportunity for us to lean into that.”

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Riding Activewear Momentum, Peloton Launches its Own Apparel Line

Retail TouchPoints

Peloton is expanding beyond exercise equipment with the launch of a private label activewear brand called Peloton Apparel. The activewear market has remained hot throughout the pandemic and beyond , making this market a logical expansion for Peloton. Connected Fitness Subscriptions grew 114% to over 2.33

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Peloton Co-founders Depart as Retailer Expands its Rental Program Nationwide

Retail TouchPoints

Both subscriptions include the cost of an All Access Membership and unlimited access to Peloton’s entire library of live and on-demand classes. The Peloton Bike+ and All Access Membership subscription is $119 /month and $1,595 to purchase the bike after 12 months. “As

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TV may be Old School but it Works for DTC Brands Transitioning into Retail

Retail TouchPoints

Only a few short years ago, all you heard from marketers was how linear TV was dead. If your DTC brand is like Kettle & Fire, you’re probably good at marketing, and with a product that solves problems for consumers, your brand will grow strong for the first five years. Marketing Goals Dictate Your Media.

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10 Places to Take Photoshop Classes Online

Kissmetrics

No matter what you’re selling, images are a critical component of your marketing strategy. There are a number of exercise files available for participants to follow along with the lessons and practice the techniques learned. It’s available for $30, and comes with exercise files and a certificate of completion. a month or $99.99