RTP blog

NOVEMBER 8, 2018

In addition, more than 60% of traffic during the month of November will come from mobile, which means retailers must absolutely bring their mobile A game. And that game plan should include a three-part strategy for bridging the mobile conversion gap. Second, offer mobile-friendly filter attributes. . #3:

Mobile 150

Mobile Payment Services Games Recommendation 150

Klaviyo

DECEMBER 1, 2017

2017 has been a tough year for mobile popups. In January, Google started penalizing websites using mobile popups that prevent users from accessing content. Many interpreted these moves as the end of mobile popups. Mobile popups are now smarter and more efficient than ever. Why mobile popups? Not convinced?

Mobile 121

Mobile Games SEO Shipping 121

RTP blog

JANUARY 24, 2019

After years of small yet steady growth, mobile commerce has officially reached a tipping point. For the first time, shoppers went to their mobile device more than their laptops to browse and buy, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce. By Alicia Esposito, Content Strategist.

Mobile 150

Mobile Payments eCommerce PayPal 150

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. And the majority of retailers (74%) agree that investing in mobile apps is key to driving profitability. Starbucks, for example, has a points-based reward program.

Retail 317

Retail Customer Loyalty Games Reference 317

Retail TouchPoints

OCTOBER 28, 2024

Gen Zers also place a high value on community and peer recommendations, often trusting influencers, reviews, and other forms of user-generated content (UGC) over traditional advertising. Gen Zers speak up for what they believe in and like to support brands that do the same. Leverage social media Where do you go to find Gen Zers? Social media!

Consumer 274

Consumer Social Media Recommendation Travel 274

RTP blog

NOVEMBER 8, 2017

With the continued growth of mobile shopping, more retailers are building out mobile apps to satisfy consumer expectations. Mobile app marketing and retargeting company Liftoff analyzed user data for a year, and found that the average cost to acquire a user who makes a purchase via an app is $64.96. Word of mouth did.

Mobile 150

Mobile Retail Download Games 150

UpSellIt

JULY 1, 2021

That’s where UpSellit’s patented Mobile Exit Detection technology comes in. What is Mobile Exit Detection? Mobile exit detection focuses specifically on mobile users. Having a specific strategy in place for exit intent on mobile is critical, as mobile devices drive 61% of website visits. Conclusion.

Mobile 87

Mobile Technology Recommendation Reference 87

Retail TouchPoints

APRIL 11, 2024

They don’t want to wait a few years; they want to deploy game-changing AI frameworks today. We are all used to being stalked by ads for a pair of pants we clicked on many weeks prior and seeing personalized product recommendations on Amazon and other ecommerce sites. AI agents will shop for you. AI will personalize storefronts.

Retail 290

Retail Mobile Consumer Recommendation 290

RTP blog

JULY 12, 2017

In his new book: Makeover: How Mobile Flipped The Shopping Cart (And What To Do About It!) , NewStore Founder and CEO Stephan Schambach shares how the proliferation of mobile is changing retail as we know it — and how retailers must build a road map for mobile success via technology, data, loyalty programs and the brand itself.

Mobile 150

Mobile Retail Shopping Carts Technology 150

BigCommerce

SEPTEMBER 4, 2018

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Optimize for Mobile: The Fastest Growing in Holiday Sales.

Mobile 282

Mobile Shipping Costs eCommerce Gifts 282

Retail TouchPoints

JUNE 13, 2024

Today’s alcohol cashback programs allow customers to instantly claim their rebates with minimal effort through a retailer’s mobile app. Grocery stores can deliver on these expectations by upping their own technology game, particularly through enhanced mobile apps and robust loyalty programs.

Food and Beverages 268

Food and Beverages Marketing Mobile Customer Loyalty 268

Retail TouchPoints

SEPTEMBER 5, 2024

They’ve been leveraging AI for a number of years in the form of chatbots, product recommendation engines, self-checkouts and many other use cases. But LLMs aren’t the only game in town. AI is the latest massively disruptive technology making waves for businesses everywhere. But it’s not quite new to retailers.

Retail 312

Retail Reference Social Media Technology 312

Kissmetrics

APRIL 26, 2021

Even though they are focusing on mobile, you can eventually expect them to ensure that websites are providing the best experience to searchers whether they are using a mobile, desktop, or even tablet device. So I would recommend that you again, read my article on Page Experience and follow the steps. Conclusion.

SEO 362

SEO Mobile Article Blog 362

Retail TouchPoints

MAY 27, 2022

A pilot program at a European retailer tested a game focused on a specific product knowledge area strategically chosen to sell new Bosch and Siemens high-end washing machines. The 10 stores where associates received the mobile-delivered training saw a 26.2% The 10 stores where associates received the mobile-delivered training saw a 26.2%

Electronics 289

Electronics Consumer Electronics Games Point of Sale 289

Optimizely

FEBRUARY 21, 2017

Customers who shop on mobile do so with a different mindset than they do on any other channel. Research has shown that shoppers increasingly use mobile for early-stage browsing and discovery, then will switch to a different device to actually complete the purchase. mentality that many customers have while shopping on mobile (i.e.

Mobile 150

Mobile Retail Social Media Channel 150

Retail TouchPoints

NOVEMBER 18, 2024

Will m-commerce (mobile) purchases break records this holiday season? This is where working with a company that has years of compiled B2B resale data can be a game changer. Meanwhile, retailers and industry insiders are debating the following: Do people still stand in line for Black Friday deals?

B2B 147

B2B Payment Services Small Business Retail Channel 147

Retail TouchPoints

NOVEMBER 2, 2022

That was a game-changer for us. We are able to truly digitally empower consumers with real-world data and have a trusted recommendation based on real-world results.”. Typically, a store will get one truck a week but for this store, orders are picked, packed and shipped nightly,” said Williams.

Automotive 278

Automotive Customer Mobile Recommendation 278

Retail TouchPoints

JUNE 12, 2023

Amazon’s legendary machine learning algorithms drive revenue by recommending products based on customers’ behavior. To do this, they need to understand the benefits and the risks and have a game plan aligned with their business goals. They can partner with a larger company with the resources to deploy these models.

Retail 288

Retail Technology Recommendation Games 288

Sailthru

APRIL 19, 2018

Today, mobile messaging platforms and mobile marketers alike tend to refer to both segmentation and liquid templating as personalization. Our ultimate goal is to redefine how mobile marketers approach personalization. Redefining Mobile Personalization. The data powering that personalization comes from mobile.

Mobile 60

Mobile Recommendation Article Reference 60

Groove

APRIL 27, 2020

We're sharing 7 ways you can up your game and utilize Google Analytics eCommerce reports to increase your site's conversion rate: Look at timelines using all time frames. Pay attention to mobile users. Pay Attention To Mobile Users. Do you have a significant portion of visitors from mobile devices? Set up event tracking.

Improvements 229

Improvements White Paper eCommerce Mobile 229

Retail TouchPoints

OCTOBER 23, 2024

New features include: Image courtesy Amazon An enhanced homepage with recommendations tailored to customers’ interests. For example, customers who love sports might see the latest pair of running shoes from their favorite brand, deals on fitness trackers or a reminder for next week’s Thursday Night Football game.

Merchant Services 260

Merchant Services Shipping Costs Fulfillment Jewelry 260

Groove

APRIL 9, 2019

Optimize for Mobile Users. However in general, we recommend Keyword Keg, MOZ and Google Keyword Planner to help identify keywords that make sense for your business. When incorporating keywords into your website, we recommend only optimizing one keyword per page. Mobile & User Optimization. Online Store SEO Tips.

SEO 283

SEO Blog Mobile Live Chat 283

Kissmetrics

MARCH 8, 2021

Mobile advertising works, but only if your message makes it to the consumer’s inbox, and only if your ad is mobile-optimized. Watered-down, mobile-targeting tactics are costing you conversions, clients, and revenue. Here are some of the advantages of mobile text messaging. Overall, mobile marketing is fast.

Payments 354

Payments Marketing Payment Services Mobile 354

Retail TouchPoints

JUNE 6, 2024

It’s easy to understand why: The oversized vending machine offers a surprisingly robust collection of just about everything you may have forgotten but need while traveling — swim diapers, cold medicine, feminine supplies, condoms, snacks and even a handheld gaming console.

Vend 271

Vend Travel Recommendation Clothing 271

Kissmetrics

SEPTEMBER 18, 2017

Just like Amazon, YouTube, and Netflix before it, Facebook has officially entered the video streaming game. via mobile, desktop and TV apps, Facebook Watch is the company’s entrée into episodic streaming video. People love getting recommendations for the things they love, and they love sharing those things with friends.

Marketing 458

Marketing Games Mobile Social Media 458

Ecommerce Platforms

JULY 27, 2018

Have you noticed that some online ecommerce stores have highly responsive pages while browsing on our laptops while their mobile version isn’t so appealing and responsive? At the same time, other stores have highly optimized websites for both the desktop and mobile. You might have probably heard the term ‘mobile-first indexing’ lately.

Mobile 120

Mobile eCommerce X-cart Information 120

Retail TouchPoints

APRIL 13, 2021

Our agency has developed this list of five recommendations based on what we’ve seen across our clients’ sites in the last few months. To avoid unnecessary layout shifts, you should be optimizing your retail site for mobile. Understand how to measure Core Web Vitals — and evaluate your score frequently. Stop Panicking and Start Doing.

SEO 220

SEO Improvements Recommendation Mobile 220

Kissmetrics

JANUARY 12, 2021

Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. via mobile, desktop, and TV apps, Facebook Watch is the company’s entrée into episodic streaming video. Here are four ways Facebook Watch is changing the game for marketers. What is Facebook Watch?

Marketing 281

Marketing Social Media Games Recommendation 281

BigCommerce

NOVEMBER 28, 2017

mobile and iOS v. Mobile Orders Surpass 50%. Mobile orders have surpassed desktop orders on all Cyber Week days except for Cyber Monday. In 2016, excluding Cyber Monday –– when more consumers shop from desktops at their offices –– 54% of orders were on desktop devices and 46% were from mobile devices. Sunday: Mobile: 53%.

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

Kissmetrics

NOVEMBER 25, 2020

They’ll search for a coffee shop “near me,” and if they are in your vicinity, your coffee shop will be recommended to them by search engines. These are sent to the prospects’ mobile device when they enter your selected boundary and perform an action that sets off your triggers. Is your business close enough to the user to recommend?

Mobile 363

Mobile Events Marketing SEO 363

BigCommerce

SEPTEMBER 5, 2018

Even the Small Business Administration recommends a free Shop Small kit from American Express. Is your small business mobile-friendly? According to Google , 64% of shoppers use mobile search on smartphones for product ideas before heading to the store. Entrepreneur recommends: “When in doubt, over-staff.”. Get specific.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

Retail TouchPoints

OCTOBER 4, 2024

To better manage “Returnuary,” Kearney Partner Katherine Black and Vertex Director of Consulting, Vertical Solutions Pete Olanday recommend that retailers: Make return policies crystal-clear for customers, who increasingly appreciate transparency. Additionally, greater detail and clarity can mitigate common points of miscommunication (e.g.

Webinar 263

Webinar Gifts Social Media Consumer 263

Groove

FEBRUARY 11, 2019

Mobile Optimization. Typically, we recommend having four-email set up in your workflow. We specifically outline abandoned cart strategies in a related blog, but in general, we highly recommend this hack because it is proven to increase conversion and drive revenue. Abandoned Cart Workflows. Retargeting. Lead Capture.

eCommerce 172

eCommerce Payments eCommerce Platforms Recommendation 172

Kissmetrics

APRIL 13, 2021

You built your app idea , you refined the product, and now you’re ready to launch your mobile app. App monetization is essential to the success of your mobile app. Consumers download more than 200 billion mobile apps per year and spend over $140 billion within those apps. Why Should You Have a Defined App Monetization Strategy?

Payments 212

Payments Subscription Download Payment Services 212

365 Retail

JANUARY 3, 2024

With advanced gadgets making steady progress in the realm of online casinos, virtual reality tools that you can use to access your favourite games are no longer a myth. Blockchain technologies, machine learning, augmented reality, and cryptocurrency are only a part of what the world of gaming has to offer.

Technology 52

Technology Games Cryptocurrencies Payment Services 52

Inflow Insights

FEBRUARY 7, 2021

We want to end that guessing game. In this post, we’ll break down exactly what we’ve learned in our conversion optimization best practices research , including: Why your eCommerce homepage is so important 9 eCommerce homepages best practices we recommend (with examples) And why you should always test what’s right for you. Take J Crew.

Conversion Optimization 129

Conversion Optimization Live Chat eCommerce Mobile 129