Retail TouchPoints

NOVEMBER 16, 2023

Now the company is bringing generative AI into the mix as it continues to look for new ways to serve gift-givers this season. New enhancements to Google’s AI-powered search tool, Search Generative Experience (SGE) , will help users find the perfect gift no matter how specific their query.

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Forrester eCommerce

NOVEMBER 4, 2024

Advertising spend is big during the holiday season, but the key ingredient of persuasive advertising – compelling creative – is scarce.

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Forrester eCommerce

NOVEMBER 4, 2020

This holiday season many consumers will be forgoing big family dinners and exotic holiday markets, and instead playing host to unwelcome guests like worry (for their health) and anxiety (for their finances). This holiday season everyone just needs a break.

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Retail TouchPoints

NOVEMBER 18, 2022

This respondent pool was surveyed from June to July 2022, and focused on holiday gifting plans, including where they were going to shop, who they were going to buy gifts for and how much they were planning to spend. Overall, 85% of respondents plan to spend up to $500 on five or more gifts for babies.

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Retail TouchPoints

AUGUST 21, 2023

“This expanded Etsy Registry allows shoppers to celebrate even more of life’s special moments with gifts they can’t get anywhere else.”

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Retail TouchPoints

OCTOBER 29, 2024

Whether consumers search for a “shoe store near me” or “holiday gift ideas,” it plays a pivotal role, accounting for multiple touch points along the buyer’s journey. The Gift of In-app Advertising One key advantage of in-app advertising is the high level of engagement it offers. Paul Kennedy is AppLovin ’s VP of eCommerce.

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Retail TouchPoints

NOVEMBER 8, 2023

million of them have been sold to date), but that others consider them a ready-made joke, Tofurky has unveiled an ecommerce experience for holiday 2023 that touts a vast assortment of “hilariously ludicrous gifts.” To celebrate that some people passionately love the Holiday Roasts (more than 7.2

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Retail TouchPoints

FEBRUARY 13, 2023

During the heart of the holiday season, experiential toy retailer Camp launched Gift Finder , an interactive tool designed to help site visitors find the perfect gift for everyone — from infants to adults. As a team, we had a suspicion that people want little bit-sized pieces of context, curation and help.

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Retail TouchPoints

FEBRUARY 21, 2024

That translates into gift shops and cafeteria spaces that are often sterile environments featuring the same mediocre-quality products and pre-packaged foods. In typical gift shops, “you see a lot of things behind glass display cases, but what people are usually looking for is some deodorant or even a hairbrush,” she said.

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Forrester eCommerce

NOVEMBER 12, 2020

This holiday season, maintaining (and tapping into) your customers’ loyalty has never been more critical. As you plan for holiday shopping – and the inevitable returns that will follow in January – loyalty marketers must: Show, not tell.

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Forrester eCommerce

NOVEMBER 21, 2024

As consumers look to stuff their stockings, marketers are ignoring an obvious gift waiting under their tree: zero-party data. This is data that customers volunteer about themselves, like their preferences, personal context, and purchase intentions.

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Forrester eCommerce

NOVEMBER 23, 2020

Whether you are a producer of enterprise technology or a consumer of it, if you have sent an email, bought a cell phone, or ordered a nice little gift online, you should care.

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Forrester eCommerce

NOVEMBER 25, 2024

Consumers used to browse magazines and publisher sites for gift giving inspiration, and brands would turn to publishers to sponsor those coveted gift guide spots. This holiday season, influencers are taking on that role.

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Forrester eCommerce

JANUARY 3, 2024

Twas the night before Christmas, when all through the house, not a creature was stirring, not even a mouse. Defense contractors (and subcontractors) were nestled, all snug in their beds. With visions of security requirements swirling through their heads.

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Retail TouchPoints

NOVEMBER 12, 2024

Pinterest has unveiled its most extensive holiday shopping experience yet this year, with more than 1,000 shoppable gift guides from celebrities, brands and publishers as well as a range of new shopping tools.

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Retail TouchPoints

SEPTEMBER 26, 2022

The new 48-hour event will give Prime members exclusive early access to holiday deals, many of which will be tied to the retailer’s first ever Top 100 Holiday Gift Guide, featuring the “season’s most popular and giftable items.” Still, Amazon is promising hundreds of thousands of deals across all the top gifting categories. “We

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Retail TouchPoints

NOVEMBER 4, 2024

Photo credit: Stephen Allen Target has transformed its aisles and app into a “fantastical destination” for the holidays, designed to capture the joy of the season while helping customers in their gift-giving quests. Digital visitors will be treated to a similarly festive experience with wintry animations and new gift-giving tools.

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Retail TouchPoints

SEPTEMBER 28, 2023

The continued advancement of retail technology and ecommerce have set new standards for a quality online shopping experience. Todays’ customers expect seamless omnichannel shopping experiences that are highly personalized. In fact, 80% of customers say they’re more likely to purchase from brands that personalize, according to Deloitte.

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Retail TouchPoints

NOVEMBER 1, 2024

The new Virtual Holiday Shop features a selection of top holiday gifts, interactive content, cheerful music and animations to help customers find the perfect gift for everyone on their list. They’ll also find a selection of customer favorites and trending products from Amazon’s seasonal Holiday Kids Gift Book. ” .

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Forrester eCommerce

DECEMBER 8, 2023

Access to audience data is becoming more restricted with B2B buyers preferring to remain anonymous until later in their purchase journeys, and this will only get worse as we see more closed ecosystems and browser and operating system restrictions. In this environment, B2B events represent an underutilized yet invaluable source of audience data.

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Retail TouchPoints

NOVEMBER 20, 2024

Postal Service has launched an online ecommerce catalog powered by Toys ‘R’ Us for the fulfillment of gifts in its Operation Santa program. The online catalog features a selection of toys and gifts from Toys ‘R’ Us and integrates a number of USPS shipping options to ensure that gifts are affordable to ship and arrive in time for the holidays.

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Retail TouchPoints

DECEMBER 6, 2024

This year promises to be no exception, with the average American shopper projected to spend $902 USD on gifts, food, and other seasonal items, making it potentially one of the busiest and most profitable holiday shopping seasons on record. And dont forget, when all the gifting is done, shoppers are still shopping.

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Retail TouchPoints

MAY 2, 2024

The global digital gift card market is expected to reach $724.3 Businesses also get a boost – a key advantage of digital gift cards is their flexibility. For example, Starbucks digital gift cards, or eGift Cards, represent a strategic extension of Starbucks’ digital ecosystem. billion by 2028, rising at a market growth of 14.2%

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Retail TouchPoints

NOVEMBER 19, 2024

The platform also has enhanced its gifting experience , simplifying the process of buying gifts and adding personalized notes to recipients. For the hard-to-shop-for, DoorDash has gathered physical and digital gift cards from hundreds of merchants, including DoorDash gift cards.

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Retail TouchPoints

NOVEMBER 26, 2024

Members also will receive double rewards points on select purchases throughout Black Friday weekend as well as on items found in the brand’s gift guides throughout the season. 1-14, members with top-tier “Icon” status who spend $150 or more will receive an exclusive trucker hat gift with purchase.

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Forrester eCommerce

JULY 5, 2023

Take the following imagined scenario: Amy wants to buy a Lego set as a birthday gift. Isn’t shared responsibility intrinsic to partnership? To be successful, the short answer is – yes. She goes […]

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Retail TouchPoints

NOVEMBER 18, 2022

Online search is the top source of gift inspiration, at 43% , followed by friends and family at 35% and within a store at 31%. The top five categories for gift-giving consumers are clothing at 55% , followed by gift cards at 45% , toys at 37% , books/music/movies/video games at 33% and food/candy at 31%. billion in 2021.

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Retail TouchPoints

OCTOBER 26, 2023

Called “Style is a Gift,” the campaign features rapper and recording artist Quavo alongside influencer, TV personality and entrepreneur India Love. The goal is to position True Religion as the ultimate gifting destination for apparel and accessories, especially among Gen Zers who are increasingly gravitating toward Y2K-nostalgia style.

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Retail TouchPoints

NOVEMBER 12, 2024

Sustainability information gap : While 70% of shoppers consider sustainability important for holiday gifts, only 28% are likely to use QR codes to access information about product sustainability. This discrepancy highlights an opportunity for retailers to better connect eco-conscious consumers with relevant product details.

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Retail TouchPoints

DECEMBER 9, 2024

Target has joined the likes of Nordstrom , Amazon , Etsy and Walmart with the launch of new generative AI-powered shopping tools, including a Gift Finder and digital shopping assistant. For example, a user can select 2- to 4-year-old and toys for creative thinking and sensory development.

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Retail TouchPoints

OCTOBER 23, 2023

While discounts and deals will be core, the ailing department store chain is also prioritizing in-store merchandising and curation to improve the customer experience. To make finding the perfect gift even easier, Kohl’s has developed a new front-of-store experience, aptly called Gift Shop, that is curated for various holiday gifting needs.

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Retail TouchPoints

SEPTEMBER 15, 2023

The three “Force for Good” honorees — Hustle Clean , Nyssa and Gifts Fulfilled — are each pursuing their own unique mission, but are all giving back to their broader community in the process. Gifts Fulfilled: Offering the Gift of Place and Purpose Kim Shanahan’s path to creating Gifts Fulfilled also started during pregnancy.

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Retail TouchPoints

NOVEMBER 17, 2023

powered AI technology to assist shoppers seeking the perfect gift. The elves will lead shoppers through a series of predictively personalized AI-generated questions, allowing the Simon HolidAI Gift Finder to help shoppers identify spot-on gifts and pinpoint where within the mall they can be found.

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Retail TouchPoints

SEPTEMBER 19, 2024

Operation Santa is already accepting letters for this holiday season, and having Toys ‘R’ Us as a partner will make it easier for consumers to purchase gifts via a specially curated ecommerce site. “We

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Retail TouchPoints

NOVEMBER 27, 2024

Shot inside Macy’s iconic 34 th Street flagship location, Martin will guide viewers through Macy’s gifts for everyone across beauty, fashion, home and toys, as well as special holiday deals, including gifts with purchase.

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Retail TouchPoints

AUGUST 23, 2022

Additionally, the in-app wallet stores rewards points, offers and gift cards to provide a convenient experience to customers. The personal care and home fragrance retailer also debuted its My Bath & Body Works App, which allows shoppers to earn rewards points through any channel and provides exclusive content.

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Retail TouchPoints

OCTOBER 17, 2024

As with other Bloomie’s locations, the Shrewsbury store will feature an assortment of vendors and services , including styling, easy returns, pickups, alterations, gift wrapping as well as a grab-and-go Forty Carrots restaurant. “This Shrewsbury Bloomie’s is a milestone for us.

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