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How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Retail TouchPoints

How Macy’s is Making Checkout ‘One of the Happiest Moments Online’ As Macy’s retail media network evolves, the retailer is increasingly focused on capturing non-endemic ad dollars — that is, advertising from brands not typically associated with the department store chain such as travel partners or subscription and streaming services. “We

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Americans are Embracing Subscription Services and Digital Goods in a Big Way

Retail TouchPoints

The adoption of subscription-based services and digital goods purchases were on the rise well before COVID-19 hit. consumer now pays for four different video streaming subscriptions. There are subscription shopping services now available too. Consumers grow to rely on their subscription service providers. The average U.S.

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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. Whenever possible, retailers should price match the cost of the original item.

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Three Types of Promotions Merchants Can Use To Attract Subscribers 

Retail TouchPoints

But they can also open the door to a long-term relationship through subscriptions. According to our recent survey , more than a quarter (26%) of respondents said that discounts motivated their decision to enroll in a subscription experience. But which promotions should you use to attract subscribers?

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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

A few things you can include in your emails to make life easier for subscribers around the holidays include: Shipping info ( including final delivery dates ). Gift card services. Gift wrapping options. Let’s break these down: Email 1: Clear campaign launch and CTA to shop a holiday gift guide. Click on it! .

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5 Must-Know Tips For Shopify Subscription Programs

Groove

If you’ve found this blog, you likely have product(s) that you currently sell, or wish to sell, through a subscription-based model. Before we jump in, It is important that we all understand the three most common categories of subscription programs that are used across the internet. Types of Subscription Programs. Replenishment.

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Shopify Subscriptions App: 5 Must-Know Tips for your Program

Groove

If you’ve found this blog, you likely have product(s) that you currently sell, or wish to sell, with a Shopify subscriptions app. Before we jump in, We all must understand the three most common categories of subscription programs that are used across the internet. A fairly well-known example of this subscription type is Bespoke Post.