4 Omnichannel Myths Keeping You From Success
Retail TouchPoints
DECEMBER 17, 2021
Myth #1: Omnichannel and multichannel are the same. While they might sound similar, omnichannel and multichannel are NOT the same. Though there are similarities, the difference is that a multichannel approach dedicates a team, system and messaging for each channel. Aberdeen Group ). Aberdeen Group ).
Let's personalize your content