article thumbnail

Shopify Email Marketing Strategies: Using Campaigns & Automation to Grow Your Business

Groove

Both play unique and vital roles in a store's overall email marketing strategy, and here's what you need to know about each one: Campaigns Campaigns are scheduled emails, and they can be sent to either a broad audience or segmented groups. Post-purchase follow-up emails can include thank-yous, product recommendations, or cross-selling offers.

Shopify 338
article thumbnail

NRF Forms Digital Risk Group to Help ‘Shape the Public Debate on Technology Issues’

Retail TouchPoints

Additionally, the group will leverage existing activities from the NRF’s CIO Council, IT Security Council, Fraud Prevention Professionals Working Group and AI Working Group.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Ups the Shopping Ante with new Livestreaming, Community Commerce Features

Retail TouchPoints

The company is aiming to commercialize its community features with new shopping tools within Facebook Groups and linked product recommendations, and also is expanding its livestream offerings with the testing of live shopping capabilities for creators. With more than 1.8

article thumbnail

How a Group of ‘Mom-Founders’ are Reimagining Parent-Focused Retailing

Retail TouchPoints

Over 70% of the Bobbie team today are parents, and I dare you to find a more productive group of employees than a room full of mothers and fathers — you won’t.”. Being a mother is a full-time job in itself, so when you throw CEO on top of that it forces you to ruthlessly prioritize in a way that creates unstoppable momentum ,” said Modi.

Retail 243
article thumbnail

Do Headings Really Impact Rankings?

Kissmetrics

With each site, we took their web pages and split them up in 4 groups: Control group – we left these pages unmodified. Headings – with this group, we used H1 tags for the title of the page, H2 tags for the subsections of the page, and even H3 and H4 tags if the subsections had subsections. Control group.

SEO 363
article thumbnail

Groove Commerce Partners with Databox To Launch Exclusive BigCommerce Performance eCommerce Benchmark Group

Groove

That's exactly why we've partnered with Databox to establish public BigCommerce Performance eCommerce Benchmark groups. Join The BigCommerce Benchmark Group How Do I Join The BigCommerce Performance eCommerce Benchmark Group? Join The BigCommerce Benchmark Group What Is a BigCommerce Benchmark Group?

article thumbnail

Groove Commerce Partners with Databox To Launch Exclusive Shopify Performance eCommerce Benchmark Group

Groove

For this exact reason, we worked with Databox to create public Shopify Benchmark groups. Join The Shopify Benchmark Group How Do I Join The Shopify Performance eCommerce Benchmark Group? The following page will guide you through a simple sign-up procedure where you can input your details and gain immediate access to the group.

Shopify 150