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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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4 PPC Tools to Automate Your Ad Campaigns

Kissmetrics

The field of ppc (pay-per-click) is constantly evolving. These tools can save you time, improve campaign performance, and reduce wasted ad spends. To start this off, let’s take a deeper dive into what PPC automation is. What Is PPC Automation? Why is PPC Automation a Popular Method? What a relief.

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Benefits Of Affiliate Marketing For A Small Business

365 Retail

You might have seen a lot of businesses doing affiliate marketing and increasing their sales. But, as you are running a small business and have some budget constraints, you might be thinking about whether it will be suitable for you or not. . You just need to choose the Profitable Affiliate Programs for your business. .

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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Of course, with so much opportunity comes a cost.

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3 Things Every Retailer Can Learn from Amazon

Retail TouchPoints

This platform, with its humble beginnings selling used books, has gone on to power the careers and fortunes of countless small businesses. Amazon’s innovations also have inspired some of the most game-changing new business models in retail, adopted by Target , Walmart and Macy’s to name just a few.

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How to Promote Your Business

Wiser

A promotions strategy is a marketing plan that small businesses use to get the word out about their products and services. Small businesses need to be creative when it comes to promoting their products and services. Why Are Promotions Important For Businesses? Here’s what you need to know.

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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Small Business Saturday. Niche PPC Strategies. Small Business Saturday: +22.79%. Small Business Saturday: Mobile: 55%.