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What Is AOV? Meaning, Importance & Tips to Improve Average Order Value

Groove

Let’s take a look at what you need to know to calculate AOV, improve AOV, and more. When you are able to boost the average amount of money that a customer spends on each order, you can reduce the need to acquire more customers and potentially cut shipping costs. What Is AOV? Reach out to us today for a consultation.

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How to Launch a Subscription Box For Your Company

Kissmetrics

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 Improved Demand Forecasting.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

To guard against member indifference, retailers may want to consider adopting subscription program elements that can both boost “stickiness” and reveal more about customers’ wants and needs. of respondents), as well as free or discounted shipping (the next-highest response at 63.2% ). As a whole, loyalty programs are quite popular.

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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. Whenever possible, retailers should price match the cost of the original item.

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 That’s a good sign for CPG brands, which are capable of making the most seamless transition to subscriptions: deodorant, toothpaste, diapers and even smoothie packets quickly become part of consumers’ routines.

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Subscription Pro Tips: Encourage Loyalty and Long-Term Relationships by Making it Easy to Cancel

Retail TouchPoints

Subscriptions can be tricky business, not least because most consumers at one time or another have had a bad experience with a subscription service. That has not stopped consumers from subscribing though, especially with the rise of new takes on the model (box services, auto shipping and streaming TV, to name just a few).

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How Retailers Can Control Costs Even As Return Rates Climb

Retail TouchPoints

Returns are a cost of doing business for any retailer. Many are looking to understand how they can improve the economics of their e-Commerce supply chain in order to meet evolving customer needs without compromising margins. Whatever solutions are employed will add cost to a returns process that already cuts into profit margins.