Kissmetrics

DECEMBER 1, 2020

When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Popular hashtags can be the source of inspiration that gets your paid social media campaigns off the ground. The Importance of Hashtags in Paid Social Media Campaigns.

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Social Media Information Other Recommendation 326

Kissmetrics

JUNE 11, 2021

And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. Why Is It Important to Set Paid Social Marketing Objectives? Having this marketing objective clarifies your key goals and can help you build an effective social media marketing strategy.

Social Media 278

Social Media Marketing Improvements Subscription 278

365 Retail

JULY 18, 2024

If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world of #BeautyTok. million posts on TikTok at the time of writing, allowing influencers to share tips and recommendations with newbies and enthusiasts alike.

Social Media 93

Social Media Marketing Clothing Magazine 93

BigCommerce

AUGUST 8, 2017

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. In this guide, we’re going to explore how YOU can drive consistent sales for your website through social media advertising. content marketing). influencer marketing).

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Social Media Shipping Costs Multi-channel B2B 420

Retail TouchPoints

OCTOBER 28, 2024

They spend a lot of time online, particularly on social media platforms. They’re also socially conscious, preferring brands that align with their values and even take a stand on important social issues rather than remaining passive. Leverage social media Where do you go to find Gen Zers? Social media!

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Consumer Social Media Recommendation Travel 265

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Social Media Beauty and Health Multichannel eCommerce 314

Retail TouchPoints

OCTOBER 2, 2024

“And I want to talk about those other choices: It’s bad for everyone that you can still count on a couple of fingers where most of the money in this industry goes. Economies thrive on competition, and right now our industry needs more challengers.

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Social Media Presentation Events Marketing 287

Retail TouchPoints

JULY 18, 2024

It’s no secret that the FMCG industry is fiercely competitive. Utilize Social Media Millennials and Gen Z are highly active on social platforms, which gives brands an excellent opportunity to create buzz around their events. But don’t discount the impact social media has on older generations either.

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Events Social Media Consumer Marketing 259

Retail TouchPoints

APRIL 24, 2023

Shopping Creator Recommendations In-Store With creators helping to close the gap between brands and customers, creator-guided shopping will influence consumers through all aspects of their discovery journey — including in-store. And we’ll continue to see a sizable and growing number of consumers shop in-store from creator recommendations.

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Social Media Electronics Accessories Recommendation 284

Retail TouchPoints

MAY 15, 2024

Expedia media teams also will support advertisers by tapping into existing partnerships with a network of more than 60,000 partners, such as Netflix and Disney+. “Our travel media network targets travelers at various touch points on the journey with highly relevant travel content, driving conversion.

Travel 258

Travel Social Media Books Recommendation 258

ROI Revolution

NOVEMBER 16, 2020

In late October, the platform updated business’ Shop tab to transform it into a digital storefront with segments of in-stock products by category, featured product collections, and dynamically created recommendations. We hope you enjoyed the November 2020 Social Media Water Cooler! Learn more here.

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Social Media Mobile Recommendation Online Retail 78

Retail TouchPoints

NOVEMBER 3, 2021

To offer simple product recommendations — such as “customers who bought this item also bought this” — is simply not going to cut it anymore. Recommendation is a never-ending battle for accuracy and timeliness. Recommendation is a never-ending battle for accuracy and timeliness. Online retail is a competitive scene.

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Recommendation Customer Retail Social Media 146

Retail TouchPoints

SEPTEMBER 14, 2023

For both new and returning customers, it’s important to ensure that shoppers receive personalized suggestions, that their prescription is saved at checkout and that we are consistently recommending new styles and sizes we know will work. Over the last two years he has helped double Eyebuydirect’s social media following to 3.1

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Customer Social Media Recommendation Presentation 275

Retail TouchPoints

DECEMBER 15, 2023

Emerging social media platforms such as TikTok and Snapchat have created a healthy amount of worry among parents who feel their children are being exposed to negative and harmful influences. How social media and technology affect children is dependent on a number of factors.

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Social Media Technology Automotive Definition 261

Retail TouchPoints

APRIL 17, 2024

Strategies for Adapting in a Cookieless World As the industry braces for the gradual loss of data, priorities pivot. Get in touch with social media platforms: Social media platforms offer a wealth of data regarding user preferences, interests and behaviors.

Social Media 306

Social Media B2C B2B Customer Data 306

Retail TouchPoints

DECEMBER 13, 2023

Sustainable beauty considers the environmental impact of the beauty industry and the health and well-being of both the individual and the planet. With trends changing rapidly in the beauty industry, companies must adapt their packaging options to satisfy their customer base. Additionally, glass is infinitely recyclable.

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Beauty and Health Social Media Consumer Customer Loyalty 249

ROI Revolution

FEBRUARY 19, 2020

Also highlighted in February’s Social Media Water Cooler are successful stats from Pinterest and Snapchat. ” to “Will you recommend my products to a friend?” This data can be, and has been, pivotal for many businesses across a myriad of industries. Another Privacy Update From Facebook.

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Social Media Information Recommendation Channel 78

Kissmetrics

APRIL 21, 2021

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. They usually huge followings on social media and are brand advocates as well as niche promoters. Let’s explore how you can create this type of campaign.

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Social Media Clothing Recommendation Fashion 307

Retail TouchPoints

SEPTEMBER 5, 2024

They’ve been leveraging AI for a number of years in the form of chatbots, product recommendation engines, self-checkouts and many other use cases. Making Better Decisions in a Competitive Industry Retail is a cutthroat industry with razor-thin margins. But it’s not quite new to retailers.

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Retail Reference Social Media Technology 309

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. 67% of the industry leaders in marketing are using automation to improve and grow their companies. Marketing departments can automate repetitive tasks such as email marketing, social media posting, and even ad campaigns. 24, to be exact.

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Social Media Marketing Shopping Carts eCommerce 313

Retail TouchPoints

OCTOBER 22, 2024

Startups can use tools like customer relationship management (CRM) systems, social media engagement and direct messaging platforms to streamline interactions and address customer concerns promptly and personally. Implementing processes that facilitate real-time communication and feedback collection is crucial.

Payment Services 262

Payment Services Small Business Retail Recommendation Technology 262

Retail TouchPoints

JUNE 3, 2022

People want products and services from someone they trust, and social commerce provides an enhanced shopping experience by leveraging social media to deliver connection and authenticity. The Explosion of Social Commerce. Social commerce opens a two-way communication channel between your brand and potential shoppers.

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Social Media Consumer Electronics Electronics Channel 292

Retail TouchPoints

NOVEMBER 30, 2021

Based on our data, cashback rewards drive a 10X increase in transaction conversion rates, from the industry standard ~1.5% – 2%, to over 15%. Sometimes people consider “social commerce” to be “brands advertising on social media” or “using influencers to encourage sales of a product.”

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Marketing Social Media Customer Recommendation 255

Retail TouchPoints

APRIL 4, 2023

government to the general public, more people are closely scrutinizing the actions of social media giants. Pinterest’s still relatively new CEO, Bill Ready, is doubling down on the platform being a positive environment in the increasingly toxic social media universe. “I From the U.S. That is, until now.

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Social Media Recommendation Consumer Marketing 296

Retail TouchPoints

NOVEMBER 6, 2023

of total retail sales in Q1, ecommerce continues to have a big influence on the retail industry at large. Our consumer study found that 79% of shoppers conduct product research online, on a brand’s website and on social media, while 37% do their research online and then purchase items in-store.

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Omnichannel Social Media Channel Mobile 310

Retail TouchPoints

MARCH 25, 2021

The change will be a reckoning for the advertising industry.”. An Opportunity to Rebuild the Ad Industry’. We have an opportunity to rebuild our industry in a people-first and privacy-first way while conveying the value we bring.”. “We Major social media platforms already are taking a stab at conveying that value.

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Retail Consumer Social Media POS 263

Kissmetrics

JANUARY 21, 2021

The Clubhouse app is the newest social media network taking the internet by storm, one exclusive invitation at a time. Even Silicon Valley has jumped in on the hype, valuing the social media app at $100 million and receiving a reported $12 million investment from venture capital firm Andreessen Horowitz.

Social Media 311

Social Media Other Recommendation Download 311

ROI Revolution

NOVEMBER 13, 2019

Let’s start November’s Social Media Water Cooler with a social media advertising term you should know! Our SMA experts at ROI Revolution recommend that if you’re looking to expand internationally, WhatsApp may be the tool for you. Click here for past editions of the Social Media Water Cooler.

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Social Media Presentation Information Recommendation 84

Retail TouchPoints

OCTOBER 7, 2024

The “untouchable and breakable checkout” is one of several checkout myths floating around the retail industry. Here are four other myths heard from across the industry that we’re debunking for good: 1. A speedy one-click checkout may be best for shoppers making an impulse buy based on their social media recommendations.

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Other Shipping Costs Payments Payment Services 146

Groove

JULY 28, 2020

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Grow your social media following. whether that be answering questions on forums, replying to comments on social media, etc. Increase reach. Establish trust.

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Social Media Marketing Webinar White Paper 259

Retail TouchPoints

OCTOBER 17, 2024

Achieving One-to-One Personalization in Marketing Campaigns One of the most talked-about use cases of generative AI across all industries is the near instantaneous production of written content, such as emails and social media posts.

Retail 299

Retail Customer Data Social Media Technology 299

Smile.io

OCTOBER 6, 2023

The electronics industry is only getting bigger. These 4 loyalty program examples in the electronics industry highlight that although not all loyalty programs need to look the same, they do have to offer immediate value to customers. Flare Audio sells earplugs and earphones and has built a large brand community on social media.

Electronics 69

Electronics Social Media Accessories Customer Loyalty 69

Smile.io

OCTOBER 3, 2023

The pet industry has undergone several changes in the past few years, but none more notable than the premiumization of pet supplies. The global pet industry is worth $320 billion and is expected to grow to almost $500 billion by 2023, according to a report from Bloomberg Intelligence. Well, a loyalty program is a great place to start.

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Supplies Beauty and Health Social Media Accessories 69

Retail TouchPoints

JUNE 10, 2022

Those younger generations are very eager and willing to spend their money digitally through online platforms and social media. Social Media Creates a Blueprint for Future Innovation. means these habits won’t be one-to-one translations, but social media habits can still serve as a valuable jumping-off point.

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Social Media Channel Technology Customer 276

Smile.io

OCTOBER 18, 2023

Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  It’s estimated that “92% of consumers around the world say they trust recommendations from friends and family, above all other forms of advertising.”

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Subscription Social Media Merchant Services Reference 57

Retail TouchPoints

DECEMBER 29, 2021

Amplifying Social Media Presence. 28% of internet users globally discover brands/products via ads on social and another 43% research products via social networks. One example of this is Nike, which amplified its 165 million social media followers to grow its D2C commerce revenue, accounting for 33.1%

Social Media 303

Social Media Beauty and Health B2C Subscription 303

Optimizely

APRIL 4, 2019

Done right, social media influencers can help you build consumer trust in your brand. It’s not the brand itself telling you how amazing it is, but rather the opinion of someone who is an industry expert, your peer, or even a friend. Increase social media followers and engagement. for every $1 spent.

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Social Media Channel Recommendation Fashion 370