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Retail Ecommerce Revamp: Positioning Product Information for Scale

Retail TouchPoints

Every retail ecommerce business — whether just starting out or well-established — reaches the point when adopting a more mature product information management (PIM) strategy becomes crucial to reach the next level of growth. Searches will never come up empty again because there is one comprehensive source containing all requisite information.

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BJ’s Names New Chief Information Officer

Retail TouchPoints

In her new role, Harve will be responsible for the strategic leadership and direction of the company’s information technology organization to drive business outcomes, optimize revenue growth and improve operating efficiencies. Harve will report to Bob Eddy, the retailer’s Chairman and CEO.

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INFORMing Customers: A New Retail Requirement

Retail TouchPoints

Since 2021, states and the federal government have been pushing to provide consumers with more information about the parties with whom they transact. To help retail businesses and online marketplaces better understand the requirements of these laws, we provide more information regarding their application and compliance requirements.

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IndiePet Simplifies Access to Enhanced Product Information

Retail TouchPoints

Manufacturers can register and publish their product information on Open Catalog at no cost, irrespective of whether or not they are Salsify customers. What’s more, the IndiePet Open Catalog equips smaller retailers to enhance their ecommerce presence with maximum efficiency.”

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Planning the Architecture of Your Modular DXP

By laying the groundwork and asking the tough questions, you can create a platform that’s built to last and integrate with other data systems, allowing you to leverage information across teams and build better experiences for customers.

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Dynamic Search Ads Tap Informational Queries

Practical eCommerce

The post Dynamic Search Ads Tap Informational Queries appeared first on Practical Ecommerce. DSA's can attract valuable top-of-funnel shoppers to nurture and convert into customers.

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The INFORM Act Curbs Online Fraud, Poses Business and Tech Challenges

Retail TouchPoints

The INFORM (Integrity, Notification, and Fairness in Online Retail Marketplaces) Consumers Act, which went into effect in late June 2023, marks a significant step forward in curbing online fraud by third-party sellers and organized theft from retail stores. Here is the gist of the INFORM Act. And the INFORM Act is no exception.

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Product Discovery: Enabling Search Outside the Box

A truly standout search and discovery experience starts with accurate product and inventory data, but it requires more than just hard-coded information about the products themselves. Surfacing the right product at the right time sounds simple, but the complexity of a modern retail environment means it’s anything but.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

Continuously assess market trends, customer behavior, and competitor strategies to make informed pricing decisions that drive business success. Market Research and Analysis 🌐 Focus on thorough product and customer segmentation to tailor pricing strategies that meet the specific needs of each segment. Don't miss this brand new webinar!

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Evaluate Total Cost of Ownership in the Composable Commerce Era

Led by industry experts from commercetools and Orium , you'll get the information you need to ensure you’re able to accurately assess and make the most of your investment. This course will walk you through how to evaluate the TCO of a modular framework, looking at both the costs and the savings a curated headless tech stack can create.

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How Ambitious Brands Are Leveraging Composable Commerce

This playbook will teach you about the best-of-breed tech at the foundation of a curated commerce suite and give you the information you need to deliver premium digital experiences in less time.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. Download this eBook to find out!

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How to Stay Competitive in the Evolving State of Martech

To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.

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The Recruiting Crossword Puzzle

On top of ever-increasing advancements on the technology front (hello, artificial intelligence), try adding record-low unemployment and candidates’ virtual omnipresence and you’ve got yourself a pretty passive, well-informed, and crowded recruiting landscape. The good news?

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How ZoomInfo Solves Recruiting Pain Points

More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market. For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market.