Retail TouchPoints

APRIL 4, 2023

Social media has become an essential part of any business’ marketing strategy, and Instagram has emerged as a leading platform for reaching out to potential customers. Here are some strategies that social media managers can use to scale reach and, in turn, increase ROI on Instagram. With more than 1.3

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Social Media Management Presentation Marketing 262

Groove

JULY 16, 2024

Social media offers businesses like yours a perfect way to engage and interact with your customers. You have the chance to build a community and then use it to drive conversions directly with PPC advertising and social media eCommerce marketing. This relationship can guide leads throughout the entire sales funnel process.

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Social Media eCommerce PPC eCommerce Marketing 195

Forrester eCommerce

AUGUST 4, 2021

Respondents to an informal social media survey that I’ve been running for the last couple of years report that 25% organizations use 10 or more business intelligence (BI) platforms, 61% organizations use 4 or more and 86% organizations 2 or more (anecdotal evidence based on […].

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Social Media Information 351

Groove

DECEMBER 7, 2024

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. Don't forget to share your content through preferred social media platforms to promote further engagement.

eCommerce 297

eCommerce Marketing Social Media White Paper 297

Kissmetrics

DECEMBER 26, 2020

If you want, you can create blog posts that discuss information relevant to the event. When you provide people with valuable information by letting them know you have a relevant event coming up, you’ll only reinforce the validity of your email list. It helps people take you seriously, and it becomes a hub for event information.

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Events Social Media Information Recommendation 363

Kissmetrics

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms.

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Social Media Marketing Article Information 361

Retail TouchPoints

APRIL 24, 2023

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. Gen Z ranks Influencers as the most trusted to help with purchase decisions — beating social media ads and celebrities.

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Social Media Electronics Accessories Recommendation 289

Groove

OCTOBER 11, 2024

As opposed to other marketing platforms, where you have to wait for customers to engage with a particular channel — such as Google, social media, or email — MMS and SMS text message marketing let you reach your customers immediately. Leveraging Social Media Social media can promote SMS messaging sign-ups to boost engagement.

Merchant Services 345

Merchant Services eCommerce Platforms eCommerce Marketing 345

Retail TouchPoints

NOVEMBER 4, 2024

James Weiss, Managing Director, Big Drop If the social media platform goes away, millions of passionate consumers — not to mention the brands that use the platform to connect with them — will be devastated. -based owner. TikTok is appealing the ban on the grounds that it is unconstitutional, with a ruling expected by December.

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Social Media Channel Marketing Other 298

Retail TouchPoints

APRIL 3, 2024

Digital signage is a great way for retailers to capture customers’ attention and keep them informed about new deals and products. Think of digital signage like a blog or social media page: It needs new content on a constant basis in order to maintain interest and drive engagement.

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Social Media Events Accessories Customer 279

Retail TouchPoints

APRIL 17, 2024

They do this by providing exhaustive product information, reducing the need to hop to external sites. Get in touch with social media platforms: Social media platforms offer a wealth of data regarding user preferences, interests and behaviors. It’s about understanding the nuances of user intent.

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Social Media B2C B2B Customer Data 311

Kissmetrics

APRIL 23, 2021

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? Negative Media Coverage : Phineas T. How do you do this?

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Definition Management Social Media SEO 362

Kissmetrics

AUGUST 31, 2021

For instance, Toggl, a time tracking software company frequently uploads informative blog posts and research data about productivity, work-life, and career. Nowadays, most social media apps let you post a variety of content formats including photos, audio clips, long-form text, and videos. Social Media Strategies.

SEO 357

SEO Social Media Blog Article 357

Retail TouchPoints

FEBRUARY 12, 2024

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Avoid shopping on public WiFi Most people believe using public WiFi is safe by default.

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Social Media Payments Shipping Download 282

Groove

DECEMBER 11, 2024

If you're having trouble gaining leads or need help motivating users to sign up, these five tips on how to grow your email list could help you: Use email pop-ups strategically Leverage gated content Incentivize with loyalty programs Engage on social media Collect email addresses offline 1.

eCommerce 195

eCommerce Social Media White Paper Seminar 195

Kissmetrics

AUGUST 30, 2021

Gen Z’ers are digital natives; they’ve always had access to smartphones and social media. Hire Social Media Managers or Social Media Firms that Employ Gen Z’ers. Make sure your contact information is easily accessible on your website and social accounts. Research Gen Z Culture.

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Consumer PayPal Social Media Article 351

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Just be sure your contact information is readily available. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr. Also, remember that YouTube is only one of many social platforms. billion which is a 25.5

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Retail TouchPoints

JUNE 3, 2022

People want products and services from someone they trust, and social commerce provides an enhanced shopping experience by leveraging social media to deliver connection and authenticity. The Explosion of Social Commerce. So to drive revenue on social commerce, brands need to get noticed. Higher likelihood to buy.

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Social Media Consumer Electronics Electronics Channel 297

Retail TouchPoints

OCTOBER 27, 2024

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

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Social Media Magazine Consumer Payment Services 321

Retail TouchPoints

FEBRUARY 15, 2024

Younger demographics, particularly millennials and Gen Z, who are heavy users of social media, often prioritize experiences, individuality and self-expression. RTP: How does the power of social media influence and accelerate everything we’ve discussed thus far?

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Social Media Consumer Other Information 263

Retail TouchPoints

OCTOBER 28, 2024

They spend a lot of time online, particularly on social media platforms. With so much information at their fingertips, however, their attention spans have grown short – they tend to prefer quick, engaging content (see the success of TikTok!). Leverage social media Where do you go to find Gen Zers? Social media!

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Consumer Social Media Recommendation Travel 275

Retail TouchPoints

NOVEMBER 29, 2024

South Koreans enjoy blazing digital infrastructure and high social media engagement through platforms such as KakaoTalk and Naver Shopping. There also seems to be a greater willingness among APAC consumers to buy directly through social media, in-app. Success with Social Commerce Depends on Data That brings us to data.

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Social Media Beauty and Health Payment Services Consumer 278

Kissmetrics

AUGUST 30, 2021

By using tracking, you can then use your visitor’s information for behavior analysis to get to know them even better. Informational Keyword Intent. Informational keyword intent is used in SEO to describe the type of information the searcher is looking for. An e-commerce website does more than this, though.

eCommerce 357

eCommerce SEO Social Media Shipping Costs 357

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Marketing departments can automate repetitive tasks such as email marketing, social media posting, and even ad campaigns. From scheduling social posts to automated emails and nurturing tactics, the options are nearly limitless.

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Social Media Marketing Shopping Carts eCommerce 313

Retail TouchPoints

OCTOBER 5, 2022

These suggestions include phrases with the most popular keywords your audience uses when searching for products, services and information. In those cases, social media sites such as YouTube, Instagram, TikTok and Facebook can serve as great video hosting platforms and distribution channels all wrapped in one.

Social Media 55

Social Media SEO Banking Information 55

Kissmetrics

SEPTEMBER 16, 2021

When users see a descriptive long-tail keyword relevant to what they’re looking for, they’re motivated to click on your URL as they’re confident your post will contain the information they’re looking for. An effective meta description informs users what your page is about and also compels them to click through to your post.

Improvements 360

Improvements Social Media SEO Mobile 360

Kissmetrics

JULY 26, 2021

After all, that’s the goal of social media marketing, right? Make Your Facebook Post a Source of Useful Information. Your audience wants information that is relevant to their interests. More than that, they want information that is educational and interesting. Use Audience Insights to Inform Your Topics.

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Social Media Reference Information Improvements 363

Kissmetrics

MAY 20, 2021

billion daily active users , Facebook is one of the most powerful social media outlets in the world. Here, you’ll be asked to supply some basic information. The basic information you can add includes: Page name: Which should be your business or brand name. Enter Your Business Information.

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Social Media Books Reference Information 361

Retail TouchPoints

APRIL 29, 2024

Leveraging Data and Digital PR to Navigate Blind Spots All retail brands have access to lots of useful first-party data and information that can help inform its marketing strategy and navigate blind spots. As a result, we drove over 3,000 keywords to page one with over 200 high-quality linking pieces of coverage.

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Social Media Retail SEO Information 332

Retail TouchPoints

SEPTEMBER 27, 2023

Advertising, and information in general, is so ubiquitous now that people are constantly filing it all away in their head. Image courtesy Infillion Which of course raises the question: how can brands make sure they are connecting with consumers at the right time with the right information?

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Social Media Multi-channel Consumer Comparison Shopping 299

Retail TouchPoints

MARCH 30, 2022

Navigating the past two years of digital changes has been a challenging yet invigorating time for brands and social media users alike. From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space.

Payment Services 324

Payment Services eCommerce Social Media Presentation 324

Retail TouchPoints

MAY 14, 2024

Bottom Line: This move represents an interesting return to a more traditional format for home shopping — one that had been eschewed by many companies in recent years in favor of newer video platforms, in particular social media.

Social Media 330

Social Media eCommerce Channel Events 330

Kissmetrics

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. With over 2.74 By devising a Facebook marketing strategy.

Marketing 359

Marketing Social Media eCommerce Events 359

Retail TouchPoints

JANUARY 30, 2024

TikTok is testing a new feature that could make all video posts on the social media platform shoppable. in 2023, according to The Information. In separate but related news, The Information is also reporting that TikTok plans to open studio locations in several U.S. billion worth of goods in the U.S.

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Social Media Information Technology Consumer 264

Retail TouchPoints

SEPTEMBER 16, 2024

With social media expected to drive a large portion of shopping research and conversion this holiday season, Meta has unveiled a slate of new advertising tools to help brands connect with consumers on its platforms.

Social Media 279

Social Media Travel Mobile Events 279

Kissmetrics

NOVEMBER 15, 2021

Whatever it is they’re trying to do, they want to get the attention of as many people as possible using information that is relevant and interesting to the audience. This resource will show you what topics are currently trending and how you can use that information to draw the attention of your chosen audience. In comes Google Trends.

Marketing 335

Marketing eCommerce Social Media Cryptocurrencies 335

Retail TouchPoints

JANUARY 4, 2023

Youthforia Founder Fiona Co Chan is featured regularly in the brand’s social content. It’s an exciting development — especially for young brands trying to get off the ground — and it wouldn’t be possible without the right ecosystem, in this case social media. It All Goes Down in the DMs’.

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Social Media Channel Omnichannel Information 290