Kissmetrics

APRIL 1, 2021

Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. 14 Steps for E-Commerce Companies to Find Success Using Social Media.

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Kissmetrics

NOVEMBER 9, 2021

Feeling uninspired by your social media content lately? To help break you from your creative slump, we’ve explored five social media content hacks that will completely reinvigorate your timeline and inspire new high-quality posts. You can share this information through a variety of channels, including email and social.

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Kissmetrics

NOVEMBER 10, 2020

Getting verified on social media is one of the first steps to building a successful social media marketing strategy. ’ A verified social media account provides instant social proof and credibility when anyone looks up to you or your company online. .’ But don’t give up.

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Kissmetrics

NOVEMBER 23, 2021

The username you use on social media sites can either help or hurt your brand. It’s also important that your username is available across all social media platforms. What Should You Consider When Changing Your Username on Social Media? Make Sure Your Customers/Followers Can Still Find You.

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Kissmetrics

SEPTEMBER 13, 2021

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The Social Dilemma. Additionally, it examines the effects of social media on people’s mental health and how it affects society as a whole. The Great Hack.

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Groove

JULY 22, 2021

There are a variety of marketing strategies out there for businesses to utilize, but there’s one in particular that consumers encounter each and every day: advertising on social media. Benefits of Advertising on Social Media. Establish A Social Media Presence. Reach A Wider Audience.

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Kissmetrics

NOVEMBER 23, 2020

Suddenly you notice that none of your social media activity seems to be showing up at all. That way, other social media users don’t suffer from spam because they can’t see it. And since the algorithms are the property of social media companies, it’s not in their best interest to reveal everything about them publicly.

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Kissmetrics

SEPTEMBER 29, 2020

Social media marketing is essential for any business. billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. There are now 3.8

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Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

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Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

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lateshipment

OCTOBER 16, 2023

As a brand, do you have social media handles? Every brand has a social media handle which establishes its presence online and communicates with its customers from a social standpoint. Posting regularly on social media also informs the customer about what the brand has been doing.

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Groove

FEBRUARY 17, 2021

Though Instagram may seem like a feed of endless photos, it's really one of the most powerful social media platforms out there for eCommerce brands. In this blog, we share 10 Instagram marketing tips to help you enhance your social media branding strategy, build a brand community and drive eCommerce sales.

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Kissmetrics

MARCH 16, 2021

billion social media users worldwide, social media marketing cannot be ignored. Savvy marketers know social media is a vital part of every marketing campaign. For businesses, every social media platform is an opportunity to engage with their target audience. With more than 3.6 Let’s begin.

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Kissmetrics

AUGUST 3, 2021

If you’ve spent any time on social media, especially Instagram, you’ve likely seen your favorite influencers post “link in bio” or even use the hashtag #linkinbio. That made it hard to drive social media users from Instagram to your website. What Does “Link in Bio” Mean?

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Wiser

OCTOBER 4, 2023

No business can afford to ignore the power of social media as a tool for brand amplification. For more established businesses, a dynamic social media presence is essential to maintain relevance, engage with customers, and attract new audiences. Overall, the influence of social media networks is profound and undeniable.

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Kissmetrics

DECEMBER 1, 2020

When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Popular hashtags can be the source of inspiration that gets your paid social media campaigns off the ground. The Importance of Hashtags in Paid Social Media Campaigns.

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Salsify

AUGUST 20, 2024

An effective social media marketing strategy is all about entertaining and informing your customers while maintaining a distinctive, relatable “vibe.” And these days, few are low-key vibing quite as hard as Duolingo’s adored, sassy-meets-snarky mascot, Duo the Owl.

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Kissmetrics

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. Areas like content, objectives, best practices, and which platforms to use can impact the most effective strategies in paid social media.

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Retail TouchPoints

APRIL 4, 2023

Social media has become an essential part of any business’ marketing strategy, and Instagram has emerged as a leading platform for reaching out to potential customers. Here are some strategies that social media managers can use to scale reach and, in turn, increase ROI on Instagram. With more than 1.3

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Kissmetrics

FEBRUARY 11, 2021

Today, we understand advertising is the lifeblood of all the big social networks. Paid social media has become a key component of many brands’ marketing strategies. 3 Reasons Why Social Media Is Pay to Play in 2021. Now, here’s why social media has effectively become a pay-to-play environment.

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Kissmetrics

FEBRUARY 11, 2021

What Are Marketing Ethics and Why Are They Important on Social Media? It is a philosophy focused on using values like honesty, fairness, and social responsibility to build quality relationships with consumers. In the age of social media, people demand brands to be transparent. Transparency in Marketing Ethics.

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Social Media Marketing Beauty and Health Consumer 275

365 Retail

JULY 18, 2024

If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world of #BeautyTok. These digestible yet informative clips have given the sector a bold new look. The world of social media never sits still, and it can be challenging to keep up.

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Digital Doughnut

MARCH 21, 2023

Social media is an important part of modern life, and it is a good way to keep in touch with friends and meet new people. It's also a dangerous way to share too much information, if you're not careful.

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Retail TouchPoints

MARCH 16, 2021

Consumers unleashed their fury on social media earlier this week in response to women’s apparel retailer LOFT announcing plans to stop offering plus sizes. The response set off a cascade of negative comments from disappointed and angry consumers, as they dragged LOFT across the social media coals on Twitter, Facebook and Instagram.

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Social Media Apparel Fashion Consumer 161

365 Retail

OCTOBER 1, 2024

Over the past few years, retailing has experienced a great transformation through social media which has changed consumer purchasing behavior, interaction with brands as well as how they shop. The eMarketer report predicts that social commerce sales in the United States will surpass $100 billion by 2025.

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ROI Revolution

JULY 21, 2022

77% of internet users use social media to search for more information on brands. To gain a deeper understanding of the highly valuable social media marketing landscape, we surveyed 170 digital marketing professionals about the trends, obstacles, and opportunities top-of-mind for their business.

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365 Retail

MAY 2, 2024

When making online buying decisions, UK shoppers now place more value on product information delivered on retailers’ owned channels, compared to third-party channels, such as marketplaces or social media, the latest research from Intellias , the software engineering and digital consultancy company, reveals.

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Social Media Information Channel Consumer 52

Kissmetrics

DECEMBER 6, 2017

The same logic applies to your social media strategy. But are you just going through the motions without considering how you can use social media to improve conversion rates? If you want to increase conversion rates on social media, double down on the channels that are already working for you. Here’s how.

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RTP blog

SEPTEMBER 6, 2019

By Andrew Kokes, HGS In a time when Millennials and Gen Z turn to social media more than ever , these digitally native consumers expect brands to provide a quick and seamless online experience. Social media platforms are constantly evolving, and brands have to evolve along with them in order to stay relevant to today’s consumer.

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Social Media Customer Customer Experience Technology 150

Omnisend

NOVEMBER 3, 2020

This is where social media comes in. Where email has more of a one-on-one feel, social media is a very public space. The transparency of social media combined with the intimacy of email can help you create a profound sense of trust with your customers. Building Both Email and Social Media in Tandem.

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Inflow Insights

AUGUST 4, 2021

Today, we’re focusing on paid social media marketing. While the way we do social media marketing is continually changing, one thing stays the same: It can be the factor that makes or breaks your online store’s success, especially during the busiest shopping season of the year. Start advertising early — like, right now.

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Ecommerce Guru

NOVEMBER 10, 2020

In the evolution of online shopping, social media marketing strategies for eCommerce plays a very important role today. It provides a platform for conversations, feedback, information, and […]. The post 10 Must-Use Social Media Marketing Strategies for eCommerce Marketers appeared first on Ecommerce Guru.

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Ecommerce Platforms

JULY 31, 2018

Social media has come a long way since Six Degrees, the first social platform was created. Later on, businesses realized that social sites are also the best places to hunt for leads, and then came social media advertising. The Best Social Media Upgrades of 2018. Instagram TV (IGTV).

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ROI Revolution

JUNE 27, 2022

The social media advertising landscape has experienced major transformations during its lifetime – especially since the onset of the COVID-19 pandemic. With a variety of noteworthy social media trends swirling around in the ecosystem, finding your footing can be a challenge. The State of Social Media.

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Social Media Marketing B2B Download 78

Digital Doughnut

APRIL 4, 2022

Social media can be a powerful tool for marketing your business as a startup. It allows you to reach a large audience quickly and easily and can be a cost-effective way to promote your products or services.

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Social Media Information Marketing 52

Smile.io

MARCH 16, 2023

If you ever Googled something you’re thinking of buying, you may have noticed ads popping up for that item on your social media feeds and the websites you visit. Commerce, social media, and how we interact with a brand have all become more connected than ever. It’s estimated that there are 4.74 That is 59.3

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BigCommerce

MARCH 27, 2019

Over the last two decades, social media has become an integral part of people’s lives—and a crucial way for brands…

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