Case Study: D2C vs Amazon Online Marketplace
OrderDynamics
MARCH 5, 2019
Case Study: D2C vs Amazon Online Marketplace. An interesting, retail-oriented case study appears in the March-April 2019 copy of HBR Magazine. More specific, should PedalSpark market the bicycle D2C (it’s standard way) or on Amazon’s online marketplace? Amazon Online Marketplace Challenge. Pulling Out.
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