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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Understandably, this decision has wide-ranging implications –– to your customers in engaging with your brand and reducing friction of getting the product they need, to your employees that have to implement campaign strategies, and to your bottom line in terms of sales growth as well as cost of maintenance and installation.

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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Subject lines up to seven words have the highest open rates.

Marketing 334
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. Don Davis , Editor at Large, Internet Retailer.

Workshop 419
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Investment in BigCommerce, Our Customers and Our Partners

BigCommerce

Even in 2009, the platform offered comprehensive store set-up functionality, customizable design themes, hosting, catalog management, order management, and an ecosystem of related solutions for payments, shipping, marketing, etc. Internet Retailer recently rated us the fastest-growing platform serving the top 1000 B2C stores in North America.

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5 Tips for a Great eCommerce Returns Process

lateshipment

Who pays for the return shipping costs? The system then generates documentation such as a shipping label to help accelerate the return process. Reject and ship back – Once a product is returned, it must be inspected first; if it fails the inspection, it should be shipped back to the customer. Offer Exchanges.

eCommerce 279
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Those two tactics still work wonders for brands, with the caveat that: Competition is fierce and as a result… Costs are high. In 2018, one thing is guaranteed, Facebook Ad inventory will go up in cost. Shipping + Fulfillment Optimization. Pricing strategy. Shipping and logistics. New Content Types & SEO.

eCommerce 419
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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

For instance, if you spent $5 to earn a customer and you know that over the course of that customer’s lifetime with your brand, they will likely spend about $100, that’s a great lifetime value to churn (or cost to acquire a customer) ratio ( LTV to CAC ). These retailers have the following characteristics: 1. Reduce advertising costs.