article thumbnail

From Niche Product to Viral Sensation: How Bogg Bag Ventured into 1,800 Target Stores

Retail TouchPoints

On Amazon alone, the bag has garnered more than 5,000 five-star reviews and was named the best beach bag and tote by Travel + Leisure and Good Morning America. I also was doing all our social media, posting about every store that wanted to carry Bogg Bag, and sharing the best places for people to get them.

article thumbnail

Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Research from Stackla showed that 79% of consumers say UGC highly impacts their purchasing decisions, and customers are 6X more likely to purchase a product if the page includes pictures from social media. Stackla’s current portfolio of clients includes Canon , Lush Cosmetics , Trek Bicycle , Kathmandu and Nintendo.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Babylist Blends URL and IRL Engagement with Virtual Showroom

Retail TouchPoints

While creating and amplifying content across email, video, social media and its site has helped Babylist build credibility and drive user engagement, “one thing we have never been able to help them with is the physical touch-and-feel experience with products,” Grant noted.

article thumbnail

Shipping Journey: Everything You Need To Know

lateshipment

Shopping has evolved from a leisurely stroll down the shopping street to a whirlwind of flash sales, endless choices, and the ever-looming threat of cart abandonment. They can learn about you through various channels, such as social media, online ads, or just browsing through search engines. is anything but simple.

article thumbnail

Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

article thumbnail

Sell More, Retain Customers Longer, and Have Fun with Discovery Shopping

Retail TouchPoints

In many ways, retailers need to think like social media companies. Discovery shopping is about being leisurely, not pushing a customer to purchase. If you want to incorporate discovery shopping into your ecommerce experience, you have to embrace the idea that browsing is almost as important as checking out.

Customer 259
article thumbnail

Bershka and Pull&Bear to Open First Glasgow Stores at Silverburn

365 Retail

Bershka, launched in 1998, is designed for young, trend-conscious individuals who are engaged with music, technology, and social media. Additionally, King Pins is set to add bowling and shuffleboarding to the centres leisure offering when it opens this summer. million visitors in 2024.

Leisure 62