#BeautyTok: How the Beauty Sector has Nailed Social Media Marketing
365 Retail
JULY 18, 2024
If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world of #BeautyTok. The ‘skinfluencer’ effect Thanks to social media, people don’t have to rely solely on magazines or search engines for beauty advice.
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