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How Dick’s Sporting Goods Fights Premium Sneaker Diversion with its Mobile App

Retail TouchPoints

The customer-facing mobile app for Dicks Sporting Goods has traveled a long way since its debut in 2021. In 2023, the retailer started using the app to help manage one of the industrys biggest grey market challenges: the sneaker craze. Each time [an app user] enters a store, were sending another event to Radar, explained Walker.

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What You Need to Know About Payment Processing and eCommerce Merchant Services

Groove

To succeed in this critical part of brand building, however, businesses need to expertly manage their websites and ensure that the content is optimized to deliver outstanding customer experiences. Your expertise lies in your specific industry, and you don’t necessarily have the resources within your business to dedicate to website management.

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Wholesale B2B eCommerce: Platforms, Trends & Tools You Need

Groove

This shift from manual processes to digital channels enables real-time order processing, inventory management, and personalized pricing. Account Management Portals : These portals allow buyers to easily reorder previous purchases, manage shipping addresses, and view transaction histories.

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New Technologies Transform Transportation Management

Forrester eCommerce

But in its journey to the cloud TMS embedded AI, added mobile geolocation. TMS used to streamline operations and reduce logistics costs. It shifted focus from cost to customer and employee experience.

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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

Mobile-first consumers: With 91% of shoppers using a smartphone to make purchases, mobile commerce sales are expected to account for 62% of all retail sales by 2027. Mobile wallets provide the convenience shoppers have come to expect. Reducing friction provides convenience, increases conversion and lowers cart abandonment rates.

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

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Key Take Aways From IAA Mobility: Repositioning The Automotive Industry Around Changing Customer Priorities

Forrester eCommerce

Forrester attended the International Motor Show Germany, rebranded as IAA MOBILITY. It managed to attract 400,000 ‘real’ visitors, making it one of the largest trade fairs since the pandemic started. It took place in Munich between 7-12 September 2021. The event was staged as a hybrid event.