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eCommerce PPC Consultant: When to Hire a Freelancer, Agency, or Employee

Inflow Insights

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

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How to Promote Your Small Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. A promotions strategy is a marketing plan that small businesses use to get the word out about their products and services. Here’s what you need to know.

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How to Build Growing Brands with Staying Power: Lessons from GoPro, Sonicare & The George Foreman Grill

BigCommerce

I bumped into a real estate agent who was doing seminars. I started helping him promote the seminars both locally and nationally. I found out I had a knack for marketing. And so my second career in marketing and branding began. It was a tough sell to start with, as most toothbrushes on the market were only $2-3.

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What Is Marketing? Comprehensive Guide

AcquireConvert

Ever wondered what drives successful brands to dominate the market? In today’s fast-paced digital world, understanding marketing is crucial for businesses aiming to attract and retain loyal customers. Ready to dive into the world of marketing and discover strategies that can transform your business? What is Marketing?

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How To Generate Leads in 2023: 10 Lead Generation Best Practices

Email Audience

Email marketing is a tried-and-true way to generate and nurture leads. The main lead generation channels companies use is content marketing, SEO, and ads. Here are some practical tips to generate leads for email marketing campaigns: Get Your Customer Profiles/Buyer Personas Straight. Run PPC and Social Ads.

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How to Promote Your Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. A promotions strategy is a marketing plan that small businesses use to get the word out about their products and services. Here’s what you need to know.