Kissmetrics

DECEMBER 9, 2022

Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. Instead of wasting time on menial processes, you can automate digital marketing tasks and save loads of hours and frustration. In fact, more than 50% of companies are using marketing automation.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Groove

MAY 25, 2021

Just like any other facet of marketing, we're continuing to see advancements when it comes to email. Crafting an effective email campaign can be a time consuming process, but with email marketing automation it no longer needs to be. What Is Email Marketing Automation? The Benefits of Email Marketing Automation.

Marketing 231

Marketing eCommerce Shopping Carts Accessories 231

Groove

AUGUST 4, 2020

Leverage email marketing. Offer product recommendations. Capture abandoned carts. Let's pretend, for example, that you've added a Nikon camera to your shopping cart. Prior to checkout, you may see cross-sell opportunities that encourage you to add an SD card, camera strap, battery, or more to your shopping cart.

Shopping Carts 253

Shopping Carts Mobile eCommerce Recommendation Mobile 253

BigCommerce

OCTOBER 10, 2017

As an ecommerce business owner, you know that your holiday email marketing strategy is important. Most brands start planning their holiday email marketing campaigns in September, meaning you may already be behind. They market to them instead. And these charts come from Klaviyo’s commerce email marketing benchmark report (2017).

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

Algopix

JULY 26, 2023

To effectively reach customers and drive sales, businesses need reliable and efficient website and shopping cart solutions. In this article, we will explore some of the best options available in the market. What are Shopping Cart Solutions? A shopping cart solution acts as the backbone of your online store.

Shopping Carts 125

Shopping Carts Payment Services 3dcart eCommerce Platforms 125

BigCommerce

MARCH 13, 2018

Adii Pienaar, Founder of Conversio and WooThemes (later acquired by WooCommerce), sums this up best: Customers worldwide are using their mobile devices for online shopping more often. Apple / iOS has about a 15% market share of mobile devices, which is a huge potential user base for Apple Pay. Would you recommend Apple Pay??.

Payment Services 420

Payment Services Mobile BigCommerce Mobile Payments 420

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? Product recommendations are no different: whether you’re recommending products on your site or in your email campaigns, if the product is relevant to your customer, they’ll be more likely to buy. Reading Time: 8 minutes.

Recommendation 159

Recommendation Accessories eCommerce Customer 159

Groove

JANUARY 19, 2022

The term " eCommerce customer journey" encompasses the various stages in which customers interact with an online store, from when the person became aware of the brand and its products and/or services all the way until the time they checkout and purchase the items in their online shopping cart.

eCommerce 349

eCommerce Customer Merchant Services Payment Services 349

Optimizely

JUNE 20, 2019

You need to keep upping your game by sending them personalized, useful, and relevant marketing messages that make them feel valued. It’s important to go above and beyond when it comes to providing a superior shopping experience. One way you can do that is with personalized product recommendation campaigns.

Recommendation 150

Recommendation X-cart Shopping Carts B2C 150

Kissmetrics

MAY 5, 2021

AI-generated marketing content still lacks the human touch. We’ll still need writers and marketers to edit and revise content to fit our desired context and avoid misunderstandings in the online world. Instead, using AI can speed up the writing process and enable marketers to churn out more content for the sales funnel.

Marketing 253

Marketing Article X-cart SEO 253

Groove

APRIL 14, 2020

Successful eCommerce businesses that use the inbound marketing methodology to drive traffic to their websites are also A/B testing as often as possible. A/B testing is a great way to determine which marketing strategies produce higher results and which parts may need a refresh. 3 A/B Testing Tools We Recommend.

Shopping Carts 368

Shopping Carts Recommendation eCommerce Blog 368

Retail TouchPoints

DECEMBER 14, 2023

Colorists are equipped to address all at-home hair coloring questions; they also can help customers identify exactly what products they need from the retailer’s assortment of more than 1,300 hair color shades through product recommendation links that will then populate the customer’s online shopping cart.

Shopping Carts 263

Shopping Carts Recommendation Consumer Customer 263

Retail TouchPoints

SEPTEMBER 7, 2023

The updates include new features for retailers that use the Instacart Storefront solution to power their ecommerce; updated functionality for its Caper Carts smart shopping carts; and a new app for Shopify that gives CPG brands access to Instacart Ads. Updates include: In-store rewards on Instacart’s Caper Carts.

Shopify 263

Shopify Shopping Carts eCommerce Management 263

BigCommerce

APRIL 18, 2018

Virtually every marketing and business decision in these organizations is guided by data. Tracking and measuring the right KPIs can improve your business and marketing decisions. Cost Per Acquisition (CPA): This is the amount you pay for a customer acquisition (lead or sale, this is defined by you) based on your marketing efforts.

Download 418

Download eCommerce Social Media Shopping Carts 418

Groove

FEBRUARY 18, 2022

Automating various parts of the marketing and sales process helps to streamline business operations. There are many automation tools to choose from in the eCommerce space, but Klaviyo remains at the top of our list of recommendations for our mid-market and enterprise clients. Shopping Cart Abandonment Flow.

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

Groove

AUGUST 11, 2020

To help your eCommerce store find the right audience, we recommend using the following in your paid search strategy: Affinity markets. We recommend that your paid search strategy utilizes a combination of ad formats to attract, engage and nurture customers through the marketing funnel. Demographics. Purchase intent.

Customer 297

Customer PPC Shopping Carts Recommendation 297

Optimizely

DECEMBER 6, 2018

But how about also using a low inventory notice that alerts customers to check out before their items have vanished from their shopping cart, possibly forever? Offer personalized recommendations. Personalized recommendations?” Isn’t that basically ecommerce marketing strategy 101?” you might be thinking.

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Social Media Marketing. Klaviyo vs. Listrak. What Is Klaviyo? Automation.

BigCommerce 300

BigCommerce Customer Data Social Media eCommerce 300

Groove

JANUARY 4, 2021

Recommend cohesive strategy for current websites. Google Shopping, Search & Display Campaigns. In addition, we leveraged audience targeting, such as interest and affinity audiences, lookalike audiences, shopping cart abandoners, Facebook page visitors, YouTube channel visitors, website visitors and those who bought samples.

Improvements 365

Improvements Recommendation PPC Shopping Carts 365

lateshipment

DECEMBER 18, 2020

Annually, business owners, marketers, and eCommerce business managers employ tailored strategies to guarantee frictionless holiday season shopping. We have prepared some useful tips and recommendations from top managers, marketers, and other leading experts in online trading, which will help to organize holiday shopping smoothly.

eCommerce 246

eCommerce Shopping Carts Mobile Web Design 246

BigCommerce

APRIL 14, 2017

And, when you have their email, you can trigger an abandoned cart series to bring that customer back and earn their sale. These Stats Show the Top Reasons for Shopping Cart Abandonment. By and large however, the #1 reason for shopping cart abandonment beyond a customer just not being ready to buy is price.

Shipping Costs 411

Shipping Costs Payments BigCommerce Payment Services 411

Retail TouchPoints

OCTOBER 9, 2020

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

Payments 264

Payments eCommerce Customer Home Furnishings 264

Kissmetrics

MARCH 12, 2018

Nearly all marketers cite personalization as a critical factor in engaging customers. Because the majority of marketers aren’t satisfied with their personalization efforts and results. Here’s how to truly personalize your marketing messages to cut through the clutter. Building the Foundation for the Future of Marketing.

Marketing 198

Marketing Shipping Costs Shopping Carts Channel 198

BigCommerce

FEBRUARY 7, 2018

It’s time to empower your brand to focus on marketing and selling your goods, not on being technologists just trying to keep your site alive. That’s why we’re giving away the RFP template we recommend to large brands looking to move ecommerce platforms, including: More than 176 ecommerce questions. Marketing + Promotions Questions.

Merchant Services 83

Merchant Services Payment Services Shipping Costs eCommerce 83

Retail TouchPoints

NOVEMBER 9, 2021

Retailers are tasked with anticipating a shopper’s intent, predicting what product or service they want and then serving up the most relevant product recommendations, offers or suggestions. I abandoned my shopping cart and the retailer lost the business. Yet these companies struggle to convert site visitors to customers.

Customer Experience 290

Customer Experience Small Business Retail Customer Recommendation 290

Groove

JANUARY 5, 2022

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Here are some platforms we recommend exploring and implementing as part of your eCommerce advertising strategy this year!

Merchant Services 322

Merchant Services PPC Social Media Shipping Costs 322

Groove

JANUARY 14, 2020

Additionally, we love the platform’s flexibility to seamlessly integrate with abandoned cart apps. What is Cart Abandonment? An abandoned cart occurs when a customer adds one item or more to their shopping cart but exits out of a website before purchasing the item(s). Main Features of BigCommerce Abandoned Cart.

BigCommerce 267

BigCommerce Shopping Carts eCommerce eCommerce Platforms 267

BigCommerce

MARCH 15, 2018

Inbound marketing is now a no-brainer for successful businesses with online storefronts. Outbound marketing is falling more and more by the wayside. What is Inbound Marketing? Sure, sales people do still call out and talk to potential customers, but… Inbound marketing is an undeniable business need in today’s world.

B2B 344

B2B eCommerce BigCommerce Payment Services 344

BigCommerce

APRIL 18, 2017

There is a reason that 7 out of 10 shopping carts are abandoned. Further, there are multiple ways to reduce abandoned carts on the product page, in the shopping cart and at checkout. Easily create marketable customer segments based on specific behavior. 35%: Didn’t want to create an account.

Merchant Services 413

Merchant Services Payment Services Payments BigCommerce 413

Optimizely

JUNE 26, 2018

Buyer behavior is a goldmine of data for ecommerce marketers. So how do you actually execute a behavioral marketing campaign? You not only have to collect all of the data about your buyer’s behaviors, you also have to centralize it, analyze it, and use it to trigger specific and thoughtful marketing campaigns. Sound tough?

Marketing 186

Marketing eCommerce B2C Channel 186

Optimizely

JUNE 28, 2018

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. Email service provider (ESP) – Software used by companies to manage their email marketing efforts.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Groove

APRIL 21, 2022

An abandoned cart email is an email that eCommerce merchants send to contacts in their database or CRM to remind them that they’ve left a product behind in their online shopping cart. People who shop online, add one or more products to their shopping cart but do not complete the purchase are considered cart abandoners.

X-cart 195

X-cart Shopping Carts Merchant Services eCommerce 195

Optimizely

JUNE 20, 2017

Unfortunately, browse abandonment campaigns aren’t as popular among marketers as cart abandonment campaigns. campaign when a shopper leaves an item in a cart, few will do anything similar when a customer abandons a browsing session. Though the majority of retailers will send some sort of “Did You Forget Something?”

Shopping Carts 210

Shopping Carts Recommendation Marketing Customer 210

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reduce Abandoned Carts. Reading Time: 8 minutes.

eCommerce Marketing 180

eCommerce Marketing eCommerce Marketing Live Chat 180

BigCommerce

DECEMBER 20, 2017

And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five. As a result, many experts are recommending alternate approaches to success for 2018. Email Marketing, Automation & AOV. Influencer Marketing. Because a lot happens in a year within retail and ecommerce.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

BigCommerce

JUNE 6, 2017

Like most marketing efforts, the recipe for success isn’t a sexy, breakthrough tactic. It’s not easy, but there are some basic principles you can follow to avoid the landmines frequently stepped on by marketers of every ilk. Marketing is about developing a clear strategy, and executing it systematically. But how?!”. Mistake #5.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Retail TouchPoints

SEPTEMBER 11, 2024

Retailers want to know, among other things, why people abandon shopping carts and why people choose only one item when additional items are suggested. And by looking at what other BCS (blue, cabled sweater) people types like, the company can recommend other cabled sweaters that the customer will like. The how matters.

Customer 272

Customer Shopping Carts Social Media Recommendation 272