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How To Use Local Search Marketing to Attract More Customers

Kissmetrics

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? What Is Local Search Marketing? One factor that is important to explore when talking about local marketing is something called a local pack.

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How to Use Google Trends in Marketing

Kissmetrics

As marketers, our job is to capitalize on what’s popular in the “here and now.” This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. Both the journalist and the marketer are vying for attention.

Marketing 335
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Bloomreach AI: Using Loomi for Search, Marketing, And Content

Groove

Serving more than 1,400 brands around the world, Bloomreach AI works to unify customer and product data so that your business can understand exactly what their target market really needs. Loomi is Bloomreach's eCommerce-specific AI system that works to elevate your content, site search, merchandising, and marketing campaigns.

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How AI Overviews are Reshaping the Consumer Journey in 2025

Retail TouchPoints

With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumers attention and lead them where we want them to go.

Consumer 236
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30 Content Marketing Tactics You Have to Try

Kissmetrics

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Marketing 350
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Most e-commerce store owners have no idea how to effectively market their business. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right. What Is E-commerce Marketing? Not quite.

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How to Find Specialized Marketing Agencies

Kissmetrics

More so, marketing. While you’ll find several end-to-end marketing agencies, it’s nearly impossible to get results without specialized knowledge – something that specialized or “niche“ marketing agencies offer. How Specialized Marketing Agencies Guarantee Success? Business is no different.

Marketing 254