Retail TouchPoints

JANUARY 8, 2025

According to Gartner, more than three-quarters of supply chain leaders are being asked to improve their customer experience (CX) strategies. Not only do these technologies improve throughput in most cases; they also enable greater flexibility in meeting expectations related to fast shipping and free returns.

Supplies 279

Supplies Consumer Shipping Costs Multi-channel 279

lateshipment

MARCH 3, 2025

Imagine a world where your shipping process runs like a well-oiled machineno missed deliveries, no tracking nightmares, and definitely no irate customers flooding your inbox. Well, welcome to the reality of automated shipping. What is Shipping Automation? Sounds like a dream? Spoiler alert: its a total game-changer.

Shipping Costs 130

Shipping Costs Shipping eCommerce Operations 130

Retail TouchPoints

JANUARY 1, 2025

According to PwC, businesses that reduce friction for consumers and empower all employees to make things right whether through returns, price adjustments or other policies bring higher customer satisfaction and more forgiveness. Delivering a smooth and frictionless post-purchase experience should be a top priority for every retailer.

Management 320

Management Shipping Costs Reference Retail 320

ROI Revolution

JANUARY 8, 2025

Because of this, and understandably so, many marketers spend Cyber Week through the holidays in the day-to-day trenches stressing about the final push of the year and hitting revenue goals. Holiday data isnt only useful for developing holiday strategies. But at what price point? CPCs were up 18% YoY.

Shipping Costs 148

Shipping Costs Channel Events Shipping 148

Retail TouchPoints

DECEMBER 17, 2024

For example, using dynamic filtering and sorting capabilities, customers can narrow search results to surface in-stock products, or items available for immediate shipping they can also sort by available quantity and exclude pre-order or backordered items. This helps you provide transparency on shipping windows based on inventory supply.

eCommerce 260

eCommerce Shipping Costs Supplies Fulfillment 260

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. The $500k+ cost of my traffic was earned organically for free.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Retail TouchPoints

SEPTEMBER 14, 2023

The problems with getting products to people quickly and cheaply are well-known: consumers want fast fulfillment, which is costly to provide, but they don’t want to pay high (or really any) shipping fees. Even Amazon , the trendsetter in fast fulfillment, isn’t immune to higher labor costs.

Shipping Costs 278

Shipping Costs Fulfillment Shipping Customer Loyalty 278

Retail TouchPoints

DECEMBER 27, 2024

But reaching them requires more than flashy social campaigns or discounts theyre more resilient to being marketed to as well as ham-fisted attempts to study them. Retailers must reflect this diversity in their marketing. Retailers need to strike a balance between competitive pricing and showcasing brand authenticity.

Social Media 278

Social Media Retail Shipping Costs Mobile 278

Retail TouchPoints

SEPTEMBER 2, 2022

Expanding internationally takes time, effort and money, which means leadership teams need to be thoughtful about which markets they enter. Brands and retailers should keep a close eye on competitors already in these markets, how they’re performing and what unique differentiation they can add to the category.

Merchant Services 324

Merchant Services Shipping Costs Channel eCommerce 324

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success. Benefits: Increased customer satisfaction and trust Greater likelihood of customers returning for future purchases Stronger word-of-mouth marketing 4.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Retail TouchPoints

FEBRUARY 26, 2025

Attacking vendors to access other targets is a common cyberattack strategy. Marketing and Brand Impersonation Scams Brand imposters are a growing problem for major brands, but no brand is immune in the digital age. Website Security and Fraud Detection Fraud on your website can cost you far more than the cost of the fraudulent order.

Payment Services 236

Payment Services eCommerce Shipping Costs Supplies 236

Retail TouchPoints

JULY 20, 2022

In this new landscape, the shipping experience has become more important to a brand’s bottom line — and reputation — than ever before. Here are three ways SMBs can deliver a more personalized shipping experience to build a happier, more loyal customer base. Offering different shipping speed options is no longer enough to differentiate.

Shipping Costs 339

Shipping Costs Shipping Merchant Services Payment Services 339

Retail TouchPoints

JULY 21, 2022

As a result, many retailers are seeking to scale up their selection through models like drop ship and marketplace. But while these approaches can help reduce the supply chain costs of stocking and shipping millions of single items, they also have many retailers questioning their roles.

Drop Ship 264

Drop Ship Shipping Costs Shipping Marketing 264

Retail TouchPoints

JULY 7, 2023

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their branded ecommerce experiences and doubled down on unique brand opportunities found on marketplaces like Amazon.

Shipping Costs 276

Shipping Costs Customer Multi-channel Consumer 276

Kissmetrics

FEBRUARY 5, 2021

Here’s 30 strategies to win those customers back and grow your bottom line. Get Clear on Extra Costs. The top reason that customers give for abandonment is extra costs. Get rid of those extra costs — or at least be clear about them. Provide Full Disclosure on Shipping Details. Use Email Retargeting.

Shopping Carts 347

Shopping Carts eCommerce Shipping Costs Payment Services 347

Retail TouchPoints

NOVEMBER 17, 2023

Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. Whenever possible, retailers should price match the cost of the original item.

Shipping Costs 264

Shipping Costs Customer Experience Supplies Improvements 264

Retail TouchPoints

DECEMBER 25, 2024

In these cases, the return cost can often exceed the value of the item, leading to a loss in profits for retailers. This article will touch on the impact in-store and online returns make to retailers and will provide recommended strategies to offset the surge in returns this holiday season.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

MARCH 30, 2022

UPS is cultivating its shipping capabilities for integrated international ecommerce through a partnership with ESW. The agreement between the shipping-and-logistics company and DTC ecommerce firm will aim to facilitate cross-border online business for brands seeking to reach consumers on a global scale.

Shipping Costs 264

Shipping Costs Shipping Payment Services eCommerce 264

Retail TouchPoints

NOVEMBER 18, 2024

That’s why, when she joined True Classic in 2020 as the brand’s first employee, her mandate was to build and scale teams to ensure processes were cost-effective but always served the customer well. “I We’ve maintained the same size team because we just continue to get more efficient and [have been able to] drive down costs,” Moreno said.

Shipping Costs 147

Shipping Costs Social Media Fulfillment Customer 147

Retail TouchPoints

OCTOBER 23, 2023

Fortunately, the labor disputes were resolved before any major disturbance to the economy, but the situation has forced brands — and any business that relies on national carriers — to reconsider their shipping strategy by embracing a multi-carrier approach. Small regional carriers are the fastest-growing sector in last-mile delivery.

Shipping Costs 264

Shipping Costs Shipping Customer Experience Operations 264

Kissmetrics

DECEMBER 2, 2021

A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. That’s why today, I will run through my top digital marketing tips for the holidays. Why the Holidays Are the Best Time for Digital Marketing Success. 9 Digital Marketing Holiday Tips. Host a Contest.

Marketing 307

Marketing Shipping Costs Gifts Beauty and Health 307

Retail TouchPoints

AUGUST 30, 2023

Loyalty Beyond the Price Tag In our hyper-connected world with increasing distractions, retailers and brands struggle with high acquisition costs. Leveraging rewards or discounts has been a solid retention strategy and a top priority for many. To thrive, communication and engagement tailored to each customer is critical.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Kissmetrics

APRIL 30, 2021

In this post, you’ll learn what an MOQ is, how to set one that won’t make your customers run for the hills, and how to use the strategy to increase your profits and reduce your expenses. With an MOQ in place, it ensures you’re covering production costs and making a profit. Step 3: Calculate Your Holding Costs.

Shipping Costs 278

Shipping Costs Shipping eCommerce Definition 278

Retail TouchPoints

OCTOBER 3, 2023

It was no longer enough to route orders to a handful of DCs and drop ship vendors. Doing extensive online research, and then opting for the speed of curbside pickup over ship to address? The most important of these factors is the ability maximize gross margin across the network during the selling season.

Fulfillment 286

Fulfillment Shipping Costs Customer Supplies 286

lateshipment

MARCH 7, 2025

That’s the secret strategy that keeps your brand top-of-mind after the sale. It’s also not solely about transactional communications like order confirmations or shipping updates; purchase engagement is more proactive and focused on nurturing your relationships with customers. Learn More: What is Post Purchase?

Shipping Costs 130

Shipping Costs Customer Retention Reference eCommerce 130

Retail TouchPoints

FEBRUARY 18, 2025

Home dcor and furniture retailer Kirkland’s has updated its transformation strategy, and the companys new partnership with Beyond, Inc. For going on two years, Kirklands has been working to improve its performance through a combination of inventory refreshes and marketing adjustments. is now a central pillar of that effort.

eCommerce 179

eCommerce Shipping Costs Improvements Operations 179

Retail TouchPoints

FEBRUARY 3, 2023

The new year is here; however, the market challenges of 2022 didn’t evaporate with the turning of the calendar. The current economic environment has driven consumers to be more budget conscious and price sensitive as inflation pushes up the cost of living and products’ prices. Have a simple checkout process.

Payments 286

Payments Merchant Services Payment Services Shipping Costs 286

lateshipment

NOVEMBER 21, 2024

The truth of shipping becoming a defining factor in the customer experience, especially during the holidays, cannot be stressed enough. These customers are so invested in them that a single instance of delay or any other delivery issue for that matter can lead to customer churn and lost costs. Frequent Challenges of Holiday Shipping 1.

Shipping Costs 130

Shipping Costs eCommerce Shipping Gifts 130

Kissmetrics

NOVEMBER 16, 2020

You set your prices and fulfill orders, and you build your own brand. Still, it’s not for everyone, and it all comes down to Walmart’s price guarantee. Your product listings appear alongside Walmart’s items, meaning you may be competing with lower-priced merchandise. Don’t forget to factor in shipping fees and other costs.

Merchant Services 360

Merchant Services Shipping Costs Payment Services eCommerce 360

Retail TouchPoints

MAY 2, 2024

of respondents), as well as free or discounted shipping (the next-highest response at 63.2% ). Chad Lusk: The first thing to think about is the customer value proposition, which isn’t only about pricing — there are a lot of different sources of value. You need to drive your program like a holistic marketing campaign.

Subscription 289

Subscription Shipping Costs Payment Services Payments 289

BigCommerce

APRIL 24, 2018

Entrepreneur, Fast Company or Medium posts go viral within the executive community explaining why this or that strategy produced hockey stick growth. For most growing mid-market businesses, this technology is typically provided by BigCommerce, Magento, Salesforce Cloud Commerce (formerly Demandware) or Shopify. Don’t miss a post.

eCommerce Platforms 419

eCommerce Platforms Payment Services eCommerce Shipping Costs 419

Retail TouchPoints

JULY 5, 2022

We’re seeing a shift of focus in the retail environment,” explained Publicis Sapient Head of Retail Strategy for North America Hilding Anderson in an interview with Retail TouchPoints. “We We recently saw a whole set of profit warnings — Target , Walmart , even Amazon. UK, Germany and Australia.

Shipping Costs 323

Shipping Costs eCommerce Retail Merchant Services 323

UpSellIt

JANUARY 9, 2025

Building a messaging strategy that combines both email and SMS can be a powerful way to connect with shoppers and drive conversion, as each channel provides distinct advantages. Email allows space for more personalization and visuals, while SMS marketing delivers quick, attention-grabbing updates directly to shoppers phones.

Channel 99

Channel Shipping Costs Outdoor Mobile 99

Kissmetrics

DECEMBER 22, 2020

In this guide, we will break down these unconventional forms of marketing. Influencer marketing is the practice of working with well-known social media users to grow your brand. This is a highly effective strategy. Marketers like influencer promotions too. E-commerce is a highly competitive market.

eCommerce 356

eCommerce Payment Services Marketing Shopify 356

Retail TouchPoints

AUGUST 27, 2024

“With so many things happening over the last two years — the pandemic, political pressures, social justice protests, geopolitical and supply chain challenges — everyone stayed at a perfect moderate level of anxiety,” said Ericka McCoy, Chief Marketing Officer at analyst firm Resonate in an interview with Retail TouchPoints.

Shipping Costs 337

Shipping Costs Supplies Electronics Consumer 337

Retail TouchPoints

MARCH 31, 2023

by storm, rising to the top of the app charts and garnering millions of fans, until consumers began to realize the cost of those ultra-low prices — long delivery times and often poor quality products. Under Yan’s tenure the company has reduced shipping times dramatically and signed a new partnership with ShipSage to speed up U.S.

Shipping Costs 338

Shipping Costs Consumer Supplies Shipping 338

Fabric

MAY 24, 2023

Software engineers working in e-commerce are frequently faced with the decision of building or buying a pricing engine. While developing a pricing engine in-house may appear to be the ideal option, it frequently necessitates a significant investment of resources. What is a Pricing Engine?

eCommerce 236

eCommerce Shipping Costs eCommerce Platforms Multichannel 236