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Meet Izola: Accelerating Forrester’s GenAI Future

Forrester eCommerce

Izola synthesizes Forrester’s research to enable clients to move faster on their top priorities and have more informed conversations with Forrester experts who apply and contextualize Forrester insights to their business-critical initiatives.

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Synthetic Data: Meet The Unsung Catalyst In AI Acceleration

Forrester eCommerce

Synthetic data is not a new phenomena but generative AI-based synthetic data is rapidly becoming the unsung hero of AI development. Find out why in this preview of the upcoming Technology & Innovation Summit North America.

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From Calories to Carbon: Where Food Labeling Meets Sustainability

Retail TouchPoints

From preventing foodborne illness outbreaks to revealing specific calorie counts, labels have evolved to meet the needs of consumers, providing the context and critical information to impact daily decision-making. more for goods that meet certain environmental criteria.

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Product Feed Management for eCommerce Success with Feedonomics - EP007

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Matt Dornfeld from Feedonomics.com In this engaging episode, Matt Dornfeld, Senior Director of Global Partnerships at Feedonomics, joins host Ethan Giffin to explore the intricacies of omni-channel eCommerce, data management, and evolving marketing strategies.

eCommerce 425
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A Blueprint for B2B Commerce

Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. In the B2B space, digital expectations are higher than ever. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions.

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OpenAI’s o1: More Than Meets The Eye

Forrester eCommerce

With all the buzz around OpenAI’s project “Strawberry,” I was eager to try out OpenAI’s o1 preview when it launched. At first, it felt like an incremental update. The more I explored, the more I realized this model is a significant step forward and a preview of what is to come. Here’s why: Three Innovations […]

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B2B eCommerce Development: What You Need To Know

Groove

As your company develops over time, it’s important to make sure you’re taking the right steps to meet the challenges that come with an expanding business. In today’s fast-paced eCommerce landscape, it’s key for organizations to develop streamlined processes, create strong customer relationships, and increase revenue.

B2B 329
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The Foundations of Composable Commerce at Scale

Part 1 looks at how brands use headless and composable commerce platforms to meet evolving consumer and business needs. This easy-to-follow e-book can be leveraged at any stage of your composable journey, from planning to implementation to optimization.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Integrate modular tools to meet your unique needs. The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive.

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The ABM Benchmark Survey

In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

How can sales organizations meet the buyer along the journey at the perfect time? With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Download this eBook to find out!

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

More meetings. Longer sales cycles. Increasingly discerning buyers. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer.

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100 Pipeline Plays: The Modern Sales Playbook

Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

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Cold Calling Tips and Tricks

In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. In recent years, cold calling has become synonymous with rejection and failure.

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Inriver Webinar Featuring Forrester: Are You Ready for the Future of PIM?

Speaker: Brooke Cunningham, CMO at inriver

Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.