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Mobile Wallets: Unlocking a Powerful New Marketing Channel

Retail TouchPoints

Earlier this year, Google added compelling new features to Google Wallet to help consumers get more out of their mobile wallet passes. With this update , developers can send wallet notifications, letting consumers receive notifications about any updates to cards or passes stored in their mobile wallet.

Mobile 297
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Addressing Emerging Threats to Mobile Payments: Securing Ecommerce Through SDK Protection

Retail TouchPoints

The rapid adoption of mobile apps has led to a similar boom in mobile commerce, leading mobile brands to quickly adopt payment Software Development Kits (SDKs) to add functionality quickly and efficiently. As mobile commerce increases, so do cyberattacks.

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

Mobile 289
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Why Attack The Front Door If The Mobile Side Door Is Open?

Forrester eCommerce

When it comes to mobile device security, barely half of organizations are using unified endpoint management (UEM). Find out why security teams overlook mobile devices in this preview of our upcoming Security & Risk Summit. That's like locking the front door and leaving the side door wide open.

Mobile 259
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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

We have added 10's of millions of personal emails and mobile records. What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with these tools: More data! Basic search: Easily search using keywords, job title, location, industry, and more.

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What’s New In Indian Mobile Banking In 2024?

Forrester eCommerce

In an era, where people have started doing everything on their phone: is your bank’s mobile app evolving at the pace of your customers’ expectations? Our latest Digital Experience Review of Indian mobile banking apps is just out. It reveals a landscape ripe with innovation yet marked by notable gaps in customer experience (CX).

Banking 195
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What’s New In Australian Mobile Banking In 2024

Forrester eCommerce

To gauge the ease and effectiveness of mobile banking experiences, Forrester evaluated the smartphone apps of the “big four” Australian banks.

Banking 273
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50 Tests You Should Know for Website Optimization

This guide covers a wide range of topics, including: Use cases from different industries, such as beauty, travel, hospitality, fashion, retail, and nonprofits Multichannel coverage, including desktop homepages, mobile websites, and apps A variety of tests for personalization, CTAs, navigation bars, product images, social proof, sticky banners, pop-ups, (..)

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12 Plays to Kickstart Your Recruitment Process

With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even more frantic. According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market.