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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

Mobile-first consumers: With 91% of shoppers using a smartphone to make purchases, mobile commerce sales are expected to account for 62% of all retail sales by 2027. Mobile wallets provide the convenience shoppers have come to expect. Jean-Marc Thienpont is the Head of Omnichannel and Biometric Solutions at J.P.

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Wholesale B2B eCommerce: Platforms, Trends & Tools You Need

Groove

Omnichannel Integration Omnichannel integration ensures a seamless experience across all touchpoints, blending online and offline interactions: Unified Catalogs : Customers who access products through physical locations, mobile apps, and websites see consistent product details and pricing.

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

Omnichannel planning is widely recognised as the contemporary, effective and optimal approach to coordinating digital media. After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. This doesn’t necessarily mean abandoning your omnichannel approach.

Mobile 289
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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Just make sure they are mobile-friendly and non-intrusive to stay on Googles good side. Lastly, omnichannel marketing is another trend that's having a big impact on eCommerce. Neglecting Mobile Responsiveness: The majority of people now browse the web using smartphones, so you'll want to emphasize mobile-first email capture strategies.

eCommerce 317
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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. These key investments and opportunities include: Mobile experience.

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Next-Gen Retail: Crafting the Ultimate Omnichannel Journey

Retail TouchPoints

Retail companies need to get CX right the first time, and providing a seamless omnichannel experience that makes shopping easy and delightful across all sales channels — both online and offline — is crucial for winning and retaining customers. Retailers need a base set of technologies that are all connected within the omnichannel ecosystem.

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Tom Tailor Enhances Mobile Customer Experience With New App

Retail TouchPoints

Casual lifestyle brand Tom Tailor has launched a new mobile shopping experience through the NewStore omnichannel cloud platform’s Consumer App. Currently available in Germany, where Tom Tailor is headquartered, the app will eventually be expanded into additional markets.

Mobile 296