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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

Omnichannel planning is widely recognised as the contemporary, effective and optimal approach to coordinating digital media. After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. This doesn’t necessarily mean abandoning your omnichannel approach.

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Next-Gen Retail: Crafting the Ultimate Omnichannel Journey

Retail TouchPoints

Consumer expectations are at an all-time high, and retailers need to ‘wow’ customers at every single touch point or risk losing them. Achieving this is easier said than done: without data-centricity, enabling technologies and a digital-first company culture, creating a cohesive omnichannel experience is difficult (if not impossible).

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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Where does that leave retailers today, especially as they develop their holiday plans and finalize their budgets for 2023? The result? Loyalty programs.

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From Omnichannel to Polychannel: How FMCG Shopping is Changing

Retail TouchPoints

If, during COVID-19, we noticed physical store shoppers shifting their shopping to the digital commerce versions of their favorite retailers and firmly establishing omnichannel shopping, then that experience is shifting. retailers on average between March 2023 and February 2024, an increase of 23% over the 2019-20 period.

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How The Vitamin Shoppe’s POS Upgrade is Leveling Up its Omnichannel Experience

Retail TouchPoints

Nearly 75% of consumers say the way they shop in stores has changed significantly over the past three years, according to Retail Systems Research (RSR). As an omnichannel retailer, “everything we do has to be even more omni,” explained Scott Devlin, CIO of The Vitamin Shoppe in an interview with Retail TouchPoints.

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#RICE24 Solution Spotlight: Retasmart Makes Omnichannel a Reality

Retail TouchPoints

Retasmart is designed to enable retailers to unify all channels and experiences in one solution, allowing them to solve challenges related to inventory management, customer engagement, payment options, reporting and analytics, and multichannel retailing — all from a single platform.

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Beyond Click & Collect: True omnichannel retail in 2024

iVend

The term omnichannel has been part of the retail world since around 2010. And still omnichannel retail continues to grow – at a predicted average of 16.4% iVend’s Retail Management Solution iVend helps enterprise retailers run efficiently and effectively. Quite the opposite.