Retail TouchPoints

SEPTEMBER 4, 2024

Retail companies need to get CX right the first time, and providing a seamless omnichannel experience that makes shopping easy and delightful across all sales channels — both online and offline — is crucial for winning and retaining customers. It’s one thing to have data, but leveraging it properly requires the right strategy.

Omnichannel 298

Omnichannel Retail Point of Sale Technology 298

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

Omnichannel 278

Omnichannel Fulfillment Customer Retention Channel 278

Retail TouchPoints

DECEMBER 16, 2024

Whether customers decide to shop online, use the mobile app or are face to face with an associate, Tractor Supply offers a number of tools that enable inventory visibility, seamless service and fast checkout. RTP: Tractor Supply won a Brand Experience Award this year for the enhancements it has made to the branded mobile app.

Payment Services 278

Payment Services Supplies Mobile Live Chat 278

Retail TouchPoints

NOVEMBER 2, 2021

Enter: mobile marketing. Comprehensive mobile marketing for today’s world involves a digital, omnichannel marketing strategy that reaches consumers on their smartphones, smart watches, tablets and other mobile devices. Map Customer Journeys for Data-Driven Mobile Marketing. Key Takeaways.

Point of Sale 299

Point of Sale Mobile Customer Marketing 299

RETAIL MANAGEMENT SOFTWARE

DECEMBER 2, 2024

Omnichannel Presence : Creating a seamless shopping experience across all channels, whether in-store, online, or via mobile apps, ensuring customers engage with the brand effortlessly. Mobile Integration: Offering mobile apps for seamless shopping and mobile payments and enhancing in-store experience with mobile POS systems.

Payment Services 110

Payment Services Retail Mobile POS 110

Retail TouchPoints

SEPTEMBER 16, 2022

Rogers & Hollands , an omnichannel jewelry retailer, recently implemented Oracle Retail Xstore Point-of-Service throughout its more than 70 stores. BTM Global was instrumental in helping us rapidly deploy the new mobile retail POS and driving quick wins to evolve our in-store guest experience.”.

POS 278

POS Mobile Customer Jewelry 278

Retail TouchPoints

DECEMBER 5, 2024

Associates have to be omnichannel fulfillment specialists. For example, a retailer’s flagship locations could have POS software running on fixed tills and also on mobile devices to assist with line-busting and in-aisle service. Excellent brand ambassadors are like traffic magnets. Of course, they need to be product experts.

POS 275

POS Payment Services Shipping Costs Fulfillment 275

Forrester eCommerce

FEBRUARY 25, 2019

Today’s Retail Apps Meet mCommerce Purpose, but Fail To Inspire Omnichannel Shopping Brendan Miller and Madeline King The Forrester Industry Wave evaluates digital experiences of firms; they highlight digital best practices from leading firms and help our clients better understand what digital strategies will best win, serve and retain customers.

Mobile 353

Mobile Retail Omnichannel Customer 353

Retail TouchPoints

AUGUST 23, 2021

The turmoil also proved that mobile technology enables needed flexibility in times of disruption and drives superior customer experiences that make retailers more competitive. As retailers plan for the future, getting and keeping the flexibility needed for retail success will require mobile-only strategies.

Mobile 264

Mobile Payment Services Technology Payments 264

Wiser

OCTOBER 30, 2024

How Omnichannel Behaviors Are Evolving Recent surveys reveal that today’s shoppers do not view their journeys as strictly online or in-store. Why This Matters for Brands and Retailers The key takeaway here is the importance of bridging online and offline strategies.

Omnichannel 78

Omnichannel Customer Loyalty Channel Consumer 78

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success. How to Implement: Integrate AI-driven recommendation engines on your website or mobile app to suggest products based on customer preferences and past purchases.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Retail TouchPoints

JULY 19, 2023

Women’s activewear and lifestyle brand Sweaty Betty has rolled out the mobile POS from NewStore in 73 stores across the UK and Ireland. By replacing its legacy POS with NewStore’s omnichannel cloud platform, the London-based brand can now run its entire retail operations via iPhone.

POS 243

POS Mobile Omnichannel Accessories 243

Forrester eCommerce

AUGUST 12, 2020

For over a decade, Forrester has conducted an annual review of banks’ mobile apps. My colleague Gina Bhawalkar and I recently published our most recent research, in which we evaluated and scored the mobile banking experiences on more than a dozen banking brands’ apps across the US and Canada. In the US, we looked at […].

Banking 354

Banking Mobile Financial Services Customer Experience 354

Kissmetrics

APRIL 21, 2021

To successfully target and convert consumers across every channel and platform, you need a unified marketing strategy. That’s the crux of an omnichannel e-commerce marketing campaign. What Is Omnichannel E-commerce? Why Is an Omnichannel E-commerce Strategy Important? Omnichannel Is the Future of E-commerce.

eCommerce Marketing 254

eCommerce Marketing eCommerce Omnichannel Marketing 254

Retail TouchPoints

OCTOBER 30, 2024

For its part, Shein gains credibility as the China-based company faces continued scrutiny from U.S. “Our partnership with Shein allows us to seamlessly meet customers where they are — on digital platforms — delivering the convenience, value and satisfaction they expect from us.” ”

Apparel 278

Apparel Omnichannel Operations Channel 278

Retail TouchPoints

OCTOBER 4, 2023

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Meghan Stabler is a highly experienced business executive with deep experience in all aspects of marketing, product management, strategy and digital transformation.

Omnichannel 264

Omnichannel Merchant Services BigCommerce Payment Services 264

Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. So for us it’s really about getting the right products to her at the right time.”

Omnichannel 279

Omnichannel Social Media Mobile Channel 279

Retail TouchPoints

OCTOBER 5, 2021

With conversational commerce solutions, brands can unlock a seamless omnichannel experience, win lasting customer loyalty and drive revenue. Modern consumers live on their mobile devices. Customer service is an integral part of the omnichannel experience equation that should not be forgotten or neglected.

Omnichannel 287

Omnichannel Customer Loyalty B2C B2B 287

Retail TouchPoints

NOVEMBER 9, 2022

Global downloads of mobile shopping apps were up 16% year-over-year in the first half of 2022 while the number of sessions was up 29% , according to data from the It’s Not Luck, It’s Skill: Make Every Marketing Dollar Count This Holiday Season report by data.ai. Mobile Retailing Requires a ‘Mindset Shift’.

Mobile 276

Mobile Mobile eCommerce eCommerce Shipping Costs 276

Retail TouchPoints

AUGUST 10, 2023

Insider Intelligence predicts that mobile commerce sales will account for 43.4% Although standard m-commerce sites offer ease and convenience, more consumers are spending more time in mobile apps, especially those that offer seamless and immersive brand experiences. of total U.S. retail ecommerce sales — and 6.5% of all U.S.

Mobile 246

Mobile Retail Consumer Customer Experience 246

Retail TouchPoints

AUGUST 30, 2023

The 2023 Omnichannel Retail Index demonstrates that understanding what customers value and using that information to build long-term customer relationships is essential for survival. Leveraging rewards or discounts has been a solid retention strategy and a top priority for many. Tip 4: Provide better product detail for customer ease.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Retail TouchPoints

SEPTEMBER 6, 2022

But for retailers, having an online strategy isn’t enough — especially if it’s an outdated one, and only designed for one generation. Customize physical stores to the omnichannel experience. Building this kind of omnichannel experience revolves around a combination of data analytics and mobile devices.

Merchant Services 306

Merchant Services Payment Services Omnichannel Financial Services 306

Retail TouchPoints

AUGUST 11, 2022

We opened our first store in 2016, so physical retail has always been part of the strategy for our brand to grow,” explained Sheriff during a session at the Retail Innovation Conference & Expo. Parachute’s product categories are a natural fit for omnichannel behaviors.

Omnichannel 278

Omnichannel Social Media Arts Channel 278

Wiser

OCTOBER 31, 2024

With inflation impacting purchasing power and digital technology reshaping the way consumers shop, it’s never been more essential for brands and retailers to adapt their promotional strategies. The Role of an Omnichannel Strategy With consumers toggling between online and in-store shopping, an omnichannel strategy has become crucial.

Consumer 78

Consumer Omnichannel Mobile Channel 78

Retail TouchPoints

JULY 27, 2022

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

Payment Services 264

Payment Services Shipping Costs Omnichannel Fulfillment 264

Retail TouchPoints

MARCH 5, 2021

Will 2021 be the year brands achieve omnichannel, personalized, automated two-way conversations? Omnichannel messaging was originally premised on the question, “Where is my customer?” But with so many mobile channels, it can be daunting to know where to start and how to be successful. Utilizing Conversation APIs.

Customer Experience 299

Customer Experience Customer Omnichannel Retail 299

Retail TouchPoints

NOVEMBER 26, 2024

Nearly a quarter (24%) of consumers say that a consistent digital experience across a brand’s website, mobile app, etc. Consumers purchase from a variety of channels and while email remains a primary channel for driving consumer purchases, SMS, social media platforms and mobile apps also drive substantial numbers of sales, too.

Consumer 290

Consumer Channel Social Media Mobile 290

Wiser

JANUARY 30, 2025

The New Consumer Journey: Navigating Multiple Channels Todays consumers seamlessly navigate between online, mobile, and in-store shopping channels, with 49% seeking a more cohesive experience across these touchpoints. With tools like real-time data insights and omnichannel solutions, businesses can foster loyalty and long-term success.

Omnichannel 78

Omnichannel Shipping Costs Retail Multi-channel 78

Optimizely

APRIL 3, 2018

If your B2C marketing strategy today is completely focused on marketing across multiple channels, then you’re thinking about marketing all wrong. It may all sound a little warm and fuzzy for a business strategy, but it’s true — the people who buy from you matter; the marketing channels they find you through don’t.

Channel 327

Channel Marketing B2C Omnichannel 327

Retail TouchPoints

FEBRUARY 8, 2024

” The Family Dollar mobile app allows consumers to access timely ads , local inventory levels and other planning tools. Mobile apps have become a notable investment opportunity for these retailers, because they can inform consumers and empower them to make the best possible decisions.

Mobile 299

Mobile Consumer Fulfillment Retail 299

BigCommerce

JUNE 5, 2018

Businesses are living in an era of wealth, liquidity and mobility. In fact, traditional and digital-native brands across the globe are working fast to implement similar strategies. This strategy uses a commerce platform front-end for UX and checkout, but APIs for data orchestration across a more robust infrastructure.

eCommerce Marketing 340

eCommerce Marketing Payment Services eCommerce Marketing 340

Retail TouchPoints

AUGUST 31, 2022

Prediction 2: Operational Excellence will Help Omnichannel Retailers Stand Apart. Melissa Minkow, Director, Retail Strategy, CI&T : “Though ecommerce and mobile commerce sales will continue to grow, brick-and-mortar will still play a key role in holiday, especially when it comes to omnichannel strategy.

Omnichannel 289

Omnichannel Toys Shipping Costs Mobile 289

Retail TouchPoints

SEPTEMBER 20, 2022

Then there’s direct mail — the unsung hero of many brands’ multichannel marketing strategies. Apple’s ad policy changes are already impacting spend on social media and mobile. A brand that pays higher and higher costs on the same channels, without deviation in strategy or improved results, is not set up for long-term success.

Omnichannel 264

Omnichannel Marketing Social Media Channel 264

Retail TouchPoints

JANUARY 13, 2025

Walmart also is in the process of implementing a shopping assistant, which essentially takes your best and most knowledgeable associates and replicating that 24 x 7, at scale, and on the ecommerce site and mobile site, Martin said.

Supplies 290

Supplies Improvements Social Media Operations 290

Retail TouchPoints

SEPTEMBER 7, 2023

Case in point: according to McKinsey’s 2022 Global Survey on digital strategy and investments , most brands report much lower than expected revenue increases from their digital transformations. Sai Koppala is the Chief Marketing and Strategy Officer at SheerID.

Customer Experience 290

Customer Experience Technology Customer Retail 290

Retail TouchPoints

FEBRUARY 6, 2023

Frictionless Omnichannel “Omnichannel” as a goal is nothing new; retailers have been pursuing this objective for well over a decade. Omnichannel” as a reality has proven more elusive. In fact, just 11% of the executives surveyed said they are actually delivering a frictionless omnichannel experience today.

Payment Services 288

Payment Services Omnichannel POS Retail 288

Retail TouchPoints

JULY 19, 2023

Orders placed on Lowes.com or the retailer’s mobile app by 2 p.m. This same-day delivery expansion delivers on our Total Home strategy to bring more omnichannel shopping capabilities to DIYers and Pros alike.” “The Using its 1,700+ stores to support fast fulfillment, Lowe’s has expanded same-day delivery services across the U.S.

Fulfillment 244

Fulfillment Omnichannel Mobile Customer 244