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The Ultimate Guide to Social Media for E-Commerce

Kissmetrics

Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. 14 Steps for E-Commerce Companies to Find Success Using Social Media.

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How to Save 50% Per Social Media Video Campaign Impression [Video Template Included]

BigCommerce

By 2020, online videos will make up more than 80% of all consumer internet traffic. But if you’re looking around the social media landscape now, you’re probably noticing that video’s already taking over your newsfeeds a few years ahead of schedule. It’s not just video sites like YouTube, either. Don’t believe me?

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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

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How to Conduct a Social Media Audit in Just 30 Minutes

Kissmetrics

The number of worldwide social media users will surpass 3 billion by 2021. That’s where social media audits can help. In this post, I’ll show you how to perform a social media audit in just 30 minutes. How to Prepare Your Social Media Audit. Social Media Audit: Facebook.

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Why Social Media is ‘Pay to Play’ in 2021 (And How to Get the Best Bang for Your Buck)

Kissmetrics

Today, we understand advertising is the lifeblood of all the big social networks. Paid social media has become a key component of many brands’ marketing strategies. 3 Reasons Why Social Media Is Pay to Play in 2021. Now, here’s why social media has effectively become a pay-to-play environment.

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10 Link in Bio Services to Try For Social Media

Kissmetrics

If you’ve spent any time on social media, especially Instagram, you’ve likely seen your favorite influencers post “link in bio” or even use the hashtag #linkinbio. That made it hard to drive social media users from Instagram to your website. What Does “Link in Bio” Mean?

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Unwrap New Holiday Shoppers in 2024: The Gift of In-app Advertising

Retail TouchPoints

As holiday bargain hunters flock to crowded malls and equally crowded online platforms, retailers will battle for visibility in inboxes, on social media and across the web. Social media Social media platforms, once the golden ticket for D2C brands, also have become oversaturated.

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