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The Biggest B2B eCommerce Trends You Can’t Ignore

Groove

A few trends now dominate B2B eCommerce as companies explore ways to enhance their ability to engage B2B buyers. You’ll also learn how our B2B eCommerce services could help your company adapt to the latest B2B online marketplace trends. B2B eCommerce Trends #3: The Role of Mobile in B2B eCommerce People live on their mobile devices.

B2B 221
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Mobile eCommerce Trends & Strategies for 2021

Groove

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. Mobile eCommerce Trends To Look Out For. Anticipate Omni-Channel Shoppers.

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20 Mobile Trends for 2020

Forrester eCommerce

It made me realize Forrester no longer publish dedicated “mobile” predictions. Because, mobile has simply become a key driver and enabler of business transformation. Mobile is embedded everywhere. However, many brands wrongly think they have ticked the mobile box and […].

Mobile 389
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Mobile Wallets: Unlocking a Powerful New Marketing Channel

Retail TouchPoints

Earlier this year, Google added compelling new features to Google Wallet to help consumers get more out of their mobile wallet passes. With this update , developers can send wallet notifications, letting consumers receive notifications about any updates to cards or passes stored in their mobile wallet.

Mobile 255
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It’s Time to Embrace Mobile-First Retail

Retail TouchPoints

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. I’ve just seen numerous cases where prioritising omnichannel outcomes has inadvertently sidelined the effectiveness of your mobile advertising and DCX.

Mobile 256
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Why Attack The Front Door If The Mobile Side Door Is Open?

Forrester eCommerce

When it comes to mobile device security, barely half of organizations are using unified endpoint management (UEM). Find out why security teams overlook mobile devices in this preview of our upcoming Security & Risk Summit. That's like locking the front door and leaving the side door wide open.

Mobile 259
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Beyond Basics: Unleashing the Potential of Mobile Banking Apps in India

Forrester eCommerce

Today’s Indian customers are finding that their mobile banking apps are lagging behind digital trends. Customers always want an experience better than the last one – and digital leaders need to understand that to stay relevant. And they might not wait around until the apps catch up. Banks must go beyond and be bold in […]

Banking 221