Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

Kissmetrics

MARCH 12, 2021

It’s a kind of word-of-mouth marketing using the fact that people trust the recommendations of others. During your influencer campaign, the influencer posts about your product or service, sharing their review or recommendations on a blog, social media, or other platforms. This can be in return for free products or services or a fee.

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Optimizely

JUNE 28, 2018

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords. Email service provider (ESP) – Software used by companies to manage their email marketing efforts.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. For example, I recommend using the “Send Welcome Email” option for new leads: This will send your new leads an instant welcome email, automating the whole process even more. Pro tip: I also recommend putting these new leads into their own group.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Kissmetrics

MARCH 8, 2021

The average CTR for PPC ads is even worse at 2%. Using Attentive’s patent-pending “two-tap” technology, customers can opt-in to a brand’s text messaging subscriber list seamlessly from their mobile website, social media, or other digital channels. I recommend checking out Facebook’s lead ads to integrate with your SMS campaigns.

Payments 354

Payments Marketing Payment Services Mobile 354

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: Though, you may scale ads on one channel more than the other. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

JULY 8, 2019

Our Recommended Call Tracking Tool. The tool we typically recommend to any business that isn’t currently tracking calls is CallRail * (Full Disclosure: We’re a CallRail affiliate because we use them and genuinely think the product is useful as per this section. What is Keyword Level Call Tracking (PPC Call Tracking)?

PPC 61

PPC eCommerce Multi-channel SEO 61

Omnisend

OCTOBER 24, 2024

Filter data by date range to view sales performance over a specific period Using WooCommerce Analytics (recommended): 1. G2 rating : 4.8 Its dashboard provides detailed insights into customer behavior, sales trends, and product performance, making it ideal for stores that need to manage multiple storefronts. G2 rating : 4.6 G2 rating : 3.9

WooCommerce 78

WooCommerce Shipping Costs Multi-channel eCommerce 78

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. To gather the necessary historical data, we recommend going back several years — not just to 2020. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

JANUARY 3, 2021

Consider the popularity and growth of image-based social media channels like Pinterest and Tumblr , and remember that many shoppers use Google Shopping and Google Images to quickly search for products by image. That’s why we recommend offering freemiums to buyers who are a little further along in the cycle than an uneducated shopper.

eCommerce 164

eCommerce Social Media Multi-channel Article 164

AcquireConvert

JULY 26, 2024

This involves crafting compelling messages, selecting the right communication channels, and ensuring that the product or service is accessible to the intended audience. By consistently communicating the brand’s value proposition across multiple channels, marketing ensures that consumers recognize and remember the brand.

Marketing 36

Marketing Social Media Multi-channel PPC 36

Ecommerce Platforms

MARCH 2, 2022

Design assistant: The design assistant recommends templates specific to your audience and industry, so you can create the ideal pages as quickly as possible. Copy Insights: The Smart Copy solution ensures you can get recommendations for the most high-converting copy based on your tone-of-voice, audience, and message.

Multi-channel 104

Multi-channel Conversion Optimization Arts Customer 104

BigCommerce

DECEMBER 13, 2017

In turn, I’ve done my best to include the most up-to-date recommendations and tips based on both Amazon’s documentation and our own observations after managing 1000s of Amazon listings. However, the observations and recommendations I make in this guide are subject to change as A9 evolves. What does that tell you?

SEO 209

SEO Merchant Services Recommendation Document 209

ROI Revolution

JANUARY 25, 2023

 Additionally, we saw many brands expanding past Amazon onto other retail media channels. We always expect multi-touch purchase journeys across channels, but too much overlap means wasted ad dollars. We’ve seen that more and more, creative needs to be developed per channel. images, videos, testing, scaling) is growing. 

eCommerce 78

eCommerce Social Media SEO Payments 78

Inflow Insights

JANUARY 3, 2021

Consider the popularity and growth of image-based social media channels like Pinterest and Tumblr , and remember that many shoppers use Google Shopping and Google Images to quickly search for products by image. That’s why we recommend offering freemiums to buyers who are a little further along in the cycle than an uneducated shopper.

eCommerce 90

eCommerce Social Media Multi-channel Article 90

SellBrite

DECEMBER 9, 2020

This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Google Shopping allows you to show up in multiple search results—as a website, a text-only PPC ad, and a Shopping result. Google Shopping is a marketing channel perfect for conversion.

Merchant Services 150

Merchant Services Shipping Costs Article Information 150

Omnisend

OCTOBER 5, 2021

We’re lucky enough to be a multi-award-winning digital marketing agency. This was to diversify across a number of channels—particularly Google shopping, Facebook ads, and organic search. Not only that, it depends on the different channels that you have. That is all how all these different channels need to work together.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

We’re lucky enough to be a multi-award-winning digital marketing agency. This was to diversify across a number of channels—particularly Google shopping, Facebook ads, and organic search. Not only that, it depends on the different channels that you have. That is all how all these different channels need to work together.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

SellBrite

JULY 28, 2020

We recommend taking a few minutes to read our Essential Guide to Product Procurement for more context on the following advice.). What are the distribution channels? For a deeper dive into this topic, we recommend reading Harvard Business Review’s article, How to Negotiate with Powerful Suppliers. Engage with the industry.

Shipping Costs 126

Shipping Costs Fulfillment Shipping Subscription 126

Lemonstand

OCTOBER 16, 2018

Facebook recommends this approach if you have less than 50 items in your catalog. By connecting a dynamic product feed from your LemonStand store to a Facebook catalog, you can easily turn your store’s Facebook and Instagram accounts into a multi-channel powerhouse of selling. Customer Example.

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

Ecommerce Platforms

JUNE 22, 2023

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. Shopify supports omnichannel selling across multiple sales channels, with integrations to leading marketplaces, POS tools, and social media channels.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Ecommerce Platforms

SEPTEMBER 16, 2020

70% of marketers believe SEO is more effective than PPC. While we're on the subject of meta tags, Smart SEO offers another unique feature – multi-language support for meta tags (as well as its JSON-LD structured data). This app supports Shopify Store Languages (its multi-language) feature. SEO Manager.

SEO 104

SEO Shopify Marketing eCommerce 104

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Ecommerce (and now omni-channel retail ) has had a major impact on customers.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

eCommerceFuel

JANUARY 5, 2018

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail?

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

eCommerceFuel

JANUARY 5, 2018

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail?

Marketing 20

Marketing eCommerce WooCommerce Apparel 20

BigCommerce

JULY 3, 2017

Their physicians and lymphedema therapists recommended a compression sleeve as the most efficient way of controlling the swelling. That’s when I met BigCommerce, built a site, taught myself SEO and PPC. – Nick Borrelli, Ecommerce and Marketing Director, NuWave Marine. – Jim Taylor, President and Owner, Belted Cow.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

ROI Revolution

JULY 2, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

JUNE 2, 2020

The multi-state medical testing network would aim to fly samples from Amazon warehouses around the U.S. Optimizing your paid and organic channels during COVID-19. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. This recommendation is being taken seriously.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

AUGUST 4, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. Wholesale and retail channels in general are underperforming during this time in any industry.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

AUGUST 5, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 1, 2021

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Email will be the top channel that brands use to communicate with customers and prospects in 2021, though voice search and ads are also making their way up the ladder.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2022

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year. billion in 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MAY 6, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update. More new COVID-19 trends + data.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148